The conversation company :: boost your business through culture, people and social media /
Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company, but many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization b...
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London :
Kogan Page,
2012.
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company, but many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization become a business in which people are the key driver of growth, sharing engaging content and building the company's culture and business objectives. People now expect any brand to have a human 'face' and you need to define a clear set of values for both employees and customers, incorporating them in. |
Beschreibung: | 1 online resource (272 pages) : illustrations |
Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9780749464745 0749464747 |
Internformat
MARC
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245 | 1 | 4 | |a The conversation company : |b boost your business through culture, people and social media / |c Steven Van Belleghem. |
260 | |a London : |b Kogan Page, |c 2012. | ||
300 | |a 1 online resource (272 pages) : |b illustrations | ||
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338 | |a online resource |b cr |2 rdacarrier | ||
347 | |a data file |2 rda | ||
520 | |a Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company, but many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization become a business in which people are the key driver of growth, sharing engaging content and building the company's culture and business objectives. People now expect any brand to have a human 'face' and you need to define a clear set of values for both employees and customers, incorporating them in. | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Your company has unused conversation potential -- Your company is full of paradoxes -- The Conversation Company -- Company culture--the heart of the Conversation Company -- People are your most important source of conversations -- Social media--the ideal partner for the Conversation Company -- Customer experience, conversation, content and collaboration -- Customer experience -- Conversation -- Content -- Collaboration -- Integrate customer-oriented thinking and social media in three steps -- Step 1: building up knowledge and the necessary framework -- Step 2: choosing and implementing your pilot projects -- Step 3: the way to full integration and the lever effect -- Epilogue. | |
588 | 0 | |a Print version record. | |
546 | |a In English. | ||
650 | 0 | |a Marketing |x Social aspects. | |
650 | 0 | |a Internet marketing |x Social aspects. | |
650 | 0 | |a Customer relations. |0 http://id.loc.gov/authorities/subjects/sh85034963 | |
650 | 0 | |a Social media. |0 http://id.loc.gov/authorities/subjects/sh2006007023 | |
650 | 0 | |a Management |x Social aspects. | |
650 | 2 | |a Social Media |0 https://id.nlm.nih.gov/mesh/D061108 | |
650 | 6 | |a Marketing |x Aspect social. | |
650 | 6 | |a Marketing sur Internet |x Aspect social. | |
650 | 6 | |a Médias sociaux. | |
650 | 6 | |a Gestion |x Aspect social. | |
650 | 7 | |a social media. |2 aat | |
650 | 7 | |a Sales & marketing. |2 bicssc | |
650 | 7 | |a Management: leadership & motivation. |2 bicssc | |
650 | 7 | |a BUSINESS & ECONOMICS |x Green Business. |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS |x Distribution. |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x General. |2 bisacsh | |
650 | 7 | |a Customer relations |2 fast | |
650 | 7 | |a Management |x Social aspects |2 fast | |
650 | 7 | |a Marketing |x Social aspects |2 fast | |
650 | 7 | |a Social media |2 fast | |
650 | 1 | 7 | |a Marketing. |2 gtt |0 (NL-LeOCL)078583810 |
650 | 1 | 7 | |a Klantgerichtheid. |2 gtt |0 (NL-LeOCL)095975144 |
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650 | 1 | 7 | |a Bedrijfscultuur. |2 gtt |0 (NL-LeOCL)078445515 |
650 | 7 | |a Sales and marketing. |2 thema | |
650 | 7 | |a Management: leadership and motivation. |2 thema | |
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776 | 0 | 8 | |i Print version: |a Belleghem, Steven Van. |t Conversation Company : Boost Your Business Through Culture, People and Social Media. |d London : Kogan Page, ©2012 |z 9780749464738 |
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Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-4-EBU-ocn792684174 |
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adam_text | |
any_adam_object | |
author | Van Belleghem, Steven |
author_GND | http://id.loc.gov/authorities/names/n2012002673 |
author_facet | Van Belleghem, Steven |
author_role | |
author_sort | Van Belleghem, Steven |
author_variant | b s v bs bsv |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415 .V28 2012eb |
callnumber-search | HF5415 .V28 2012eb |
callnumber-sort | HF 45415 V28 42012EB |
callnumber-subject | HF - Commerce |
collection | ZDB-4-EBU |
contents | Your company has unused conversation potential -- Your company is full of paradoxes -- The Conversation Company -- Company culture--the heart of the Conversation Company -- People are your most important source of conversations -- Social media--the ideal partner for the Conversation Company -- Customer experience, conversation, content and collaboration -- Customer experience -- Conversation -- Content -- Collaboration -- Integrate customer-oriented thinking and social media in three steps -- Step 1: building up knowledge and the necessary framework -- Step 2: choosing and implementing your pilot projects -- Step 3: the way to full integration and the lever effect -- Epilogue. |
ctrlnum | (OCoLC)792684174 |
dewey-full | 658.8 658.802 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 658.802 |
dewey-search | 658.8 658.802 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | ZDB-4-EBU-ocn792684174 |
illustrated | Illustrated |
indexdate | 2024-11-26T14:49:05Z |
institution | BVB |
isbn | 9780749464745 0749464747 |
language | English |
oclc_num | 792684174 |
open_access_boolean | |
owner | MAIN DE-863 DE-BY-FWS |
owner_facet | MAIN DE-863 DE-BY-FWS |
physical | 1 online resource (272 pages) : illustrations |
psigel | ZDB-4-EBU |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Kogan Page, |
record_format | marc |
spelling | Van Belleghem, Steven. https://id.oclc.org/worldcat/entity/E39PCjBFRJ98hvb7tbwkrPb9j3 http://id.loc.gov/authorities/names/n2012002673 The conversation company : boost your business through culture, people and social media / Steven Van Belleghem. London : Kogan Page, 2012. 1 online resource (272 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier data file rda Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company, but many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization become a business in which people are the key driver of growth, sharing engaging content and building the company's culture and business objectives. People now expect any brand to have a human 'face' and you need to define a clear set of values for both employees and customers, incorporating them in. Includes bibliographical references and index. Your company has unused conversation potential -- Your company is full of paradoxes -- The Conversation Company -- Company culture--the heart of the Conversation Company -- People are your most important source of conversations -- Social media--the ideal partner for the Conversation Company -- Customer experience, conversation, content and collaboration -- Customer experience -- Conversation -- Content -- Collaboration -- Integrate customer-oriented thinking and social media in three steps -- Step 1: building up knowledge and the necessary framework -- Step 2: choosing and implementing your pilot projects -- Step 3: the way to full integration and the lever effect -- Epilogue. Print version record. In English. Marketing Social aspects. Internet marketing Social aspects. Customer relations. http://id.loc.gov/authorities/subjects/sh85034963 Social media. http://id.loc.gov/authorities/subjects/sh2006007023 Management Social aspects. Social Media https://id.nlm.nih.gov/mesh/D061108 Marketing Aspect social. Marketing sur Internet Aspect social. Médias sociaux. Gestion Aspect social. social media. aat Sales & marketing. bicssc Management: leadership & motivation. bicssc BUSINESS & ECONOMICS Green Business. bisacsh BUSINESS & ECONOMICS Distribution. bisacsh BUSINESS & ECONOMICS Marketing General. bisacsh Customer relations fast Management Social aspects fast Marketing Social aspects fast Social media fast Marketing. gtt (NL-LeOCL)078583810 Klantgerichtheid. gtt (NL-LeOCL)095975144 Sociale media. gtt (NL-LeOCL)331541327 Bedrijfscultuur. gtt (NL-LeOCL)078445515 Sales and marketing. thema Management: leadership and motivation. thema Business and Management. ukslc has work: The conversation company (Text) https://id.oclc.org/worldcat/entity/E39PCGTyBxx3G3dwXbrpB9yHT3 https://id.oclc.org/worldcat/ontology/hasWork Print version: Belleghem, Steven Van. Conversation Company : Boost Your Business Through Culture, People and Social Media. London : Kogan Page, ©2012 9780749464738 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=430334 Volltext |
spellingShingle | Van Belleghem, Steven The conversation company : boost your business through culture, people and social media / Your company has unused conversation potential -- Your company is full of paradoxes -- The Conversation Company -- Company culture--the heart of the Conversation Company -- People are your most important source of conversations -- Social media--the ideal partner for the Conversation Company -- Customer experience, conversation, content and collaboration -- Customer experience -- Conversation -- Content -- Collaboration -- Integrate customer-oriented thinking and social media in three steps -- Step 1: building up knowledge and the necessary framework -- Step 2: choosing and implementing your pilot projects -- Step 3: the way to full integration and the lever effect -- Epilogue. Marketing Social aspects. Internet marketing Social aspects. Customer relations. http://id.loc.gov/authorities/subjects/sh85034963 Social media. http://id.loc.gov/authorities/subjects/sh2006007023 Management Social aspects. Social Media https://id.nlm.nih.gov/mesh/D061108 Marketing Aspect social. Marketing sur Internet Aspect social. Médias sociaux. Gestion Aspect social. social media. aat Sales & marketing. bicssc Management: leadership & motivation. bicssc BUSINESS & ECONOMICS Green Business. bisacsh BUSINESS & ECONOMICS Distribution. bisacsh BUSINESS & ECONOMICS Marketing General. bisacsh Customer relations fast Management Social aspects fast Marketing Social aspects fast Social media fast Marketing. gtt (NL-LeOCL)078583810 Klantgerichtheid. gtt (NL-LeOCL)095975144 Sociale media. gtt (NL-LeOCL)331541327 Bedrijfscultuur. gtt (NL-LeOCL)078445515 Sales and marketing. thema Management: leadership and motivation. thema Business and Management. ukslc |
subject_GND | http://id.loc.gov/authorities/subjects/sh85034963 http://id.loc.gov/authorities/subjects/sh2006007023 https://id.nlm.nih.gov/mesh/D061108 (NL-LeOCL)078583810 (NL-LeOCL)095975144 (NL-LeOCL)331541327 (NL-LeOCL)078445515 |
title | The conversation company : boost your business through culture, people and social media / |
title_auth | The conversation company : boost your business through culture, people and social media / |
title_exact_search | The conversation company : boost your business through culture, people and social media / |
title_full | The conversation company : boost your business through culture, people and social media / Steven Van Belleghem. |
title_fullStr | The conversation company : boost your business through culture, people and social media / Steven Van Belleghem. |
title_full_unstemmed | The conversation company : boost your business through culture, people and social media / Steven Van Belleghem. |
title_short | The conversation company : |
title_sort | conversation company boost your business through culture people and social media |
title_sub | boost your business through culture, people and social media / |
topic | Marketing Social aspects. Internet marketing Social aspects. Customer relations. http://id.loc.gov/authorities/subjects/sh85034963 Social media. http://id.loc.gov/authorities/subjects/sh2006007023 Management Social aspects. Social Media https://id.nlm.nih.gov/mesh/D061108 Marketing Aspect social. Marketing sur Internet Aspect social. Médias sociaux. Gestion Aspect social. social media. aat Sales & marketing. bicssc Management: leadership & motivation. bicssc BUSINESS & ECONOMICS Green Business. bisacsh BUSINESS & ECONOMICS Distribution. bisacsh BUSINESS & ECONOMICS Marketing General. bisacsh Customer relations fast Management Social aspects fast Marketing Social aspects fast Social media fast Marketing. gtt (NL-LeOCL)078583810 Klantgerichtheid. gtt (NL-LeOCL)095975144 Sociale media. gtt (NL-LeOCL)331541327 Bedrijfscultuur. gtt (NL-LeOCL)078445515 Sales and marketing. thema Management: leadership and motivation. thema Business and Management. ukslc |
topic_facet | Marketing Social aspects. Internet marketing Social aspects. Customer relations. Social media. Management Social aspects. Social Media Marketing Aspect social. Marketing sur Internet Aspect social. Médias sociaux. Gestion Aspect social. social media. Sales & marketing. Management: leadership & motivation. BUSINESS & ECONOMICS Green Business. BUSINESS & ECONOMICS Distribution. BUSINESS & ECONOMICS Marketing General. Customer relations Management Social aspects Marketing Social aspects Social media Marketing. Klantgerichtheid. Sociale media. Bedrijfscultuur. Sales and marketing. Management: leadership and motivation. Business and Management. |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=430334 |
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