The conversation company :: boost your business through culture, people and social media /

Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company, but many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization b...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Van Belleghem, Steven
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: London : Kogan Page, 2012.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:Research shows that consumer conversations, client happiness and empowered employees are the pillars of growth in a successful company, but many organizations make decisions that contradict these findings and hamper their prospects of expansion. The Conversation Company will help your organization become a business in which people are the key driver of growth, sharing engaging content and building the company's culture and business objectives. People now expect any brand to have a human 'face' and you need to define a clear set of values for both employees and customers, incorporating them in.
Beschreibung:1 online resource (272 pages) : illustrations
Bibliographie:Includes bibliographical references and index.
ISBN:9780749464745
0749464747