Global business etiquette :: a guide to international communication and customs /

Synopsis: The breakneck speed at which business is "going global" requires a new breed of executives, managers, and front-line employees who are adept at the art of cross-cultural communication, where simple misunderstandings can jeopardize multimillion dollar deals. Whether you are prepar...

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Bibliographische Detailangaben
Hauptverfasser: Martin, Jeanette S. (VerfasserIn), Chaney, Lillian H. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Santa Barbara, California : Praeger, [2012]
Ausgabe:Second edition.
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Zusammenfassung:Synopsis: The breakneck speed at which business is "going global" requires a new breed of executives, managers, and front-line employees who are adept at the art of cross-cultural communication, where simple misunderstandings can jeopardize multimillion dollar deals. Whether you are preparing for a long-term overseas assignment or a short trip abroad to meet with clients, customers, suppliers, or distributors, Global Business Etiquette will be an indispensable resource for understanding the dynamics of cross-cultural communication, avoiding embarrassing (and costly) gaffes, and successfully navigating the subtleties of social interaction. Drawing from their many years of research and training in the field; highlighting such important elements of communication as nonverbal gestures, dress, and gift giving customs; and featuring dozens of colorful examples and useful tips; the authors present a practical approach to interpreting signals and symbols around the world, overcoming stereotypes, and mastering the nuances of international communication
Beschreibung:1 online resource (xi, 229 pages)
Bibliographie:Includes bibliographical references and index.
ISBN:9780313397189
031339718X
9798400657344
9798216090243
1280570482
9781280570483
9786613600080
6613600083