Market intelligence :: building strategic insight /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
[Frederiksberg, Denmark] : Portland, OR :
Copenhagen Business School Press ; International Specialized Book Services [distributor],
2009.
|
| Edition: | 1st ed. |
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Physical Description: | 1 online resource (240 pages) : illustrations |
| Bibliography: | Includes bibliographical references. |
| ISBN: | 9788763099530 8763099535 |
Staff View
MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | ZDB-4-EBU-ocn774280274 | ||
| 003 | OCoLC | ||
| 005 | 20241004212047.0 | ||
| 006 | m o d | ||
| 007 | cr cn||||||||| | ||
| 008 | 070821s2009 dk a ob 000 0 eng d | ||
| 040 | |a E7B |b eng |e pn |c E7B |d YDXCP |d OCLCO |d OCLCQ |d N$T |d OCLCF |d OCLCQ |d EBLCP |d OCLCQ |d DEBSZ |d OCLCQ |d AGLDB |d OCLCQ |d MOR |d PIFAG |d ZCU |d MERUC |d OCLCQ |d U3W |d STF |d WRM |d ICG |d VT2 |d OCLCQ |d WYU |d A6Q |d DKC |d OCLCQ |d HS0 |d OCLCQ |d UKCRE |d BOL |d UKAHL |d OCLCO |d OCLCQ |d OCLCO |d OCLCL | ||
| 019 | |a 826660213 |a 961554112 |a 962623647 |a 988531487 |a 991950797 |a 1037903497 |a 1038632295 |a 1055374363 |a 1064767482 |a 1081197912 |a 1083560087 |a 1114344216 |a 1153538973 |a 1228585036 | ||
| 020 | |a 9788763099530 |q (electronic bk.) | ||
| 020 | |a 8763099535 |q (electronic bk.) | ||
| 020 | |z 9788763002028 | ||
| 020 | |z 8763002027 | ||
| 035 | |a (OCoLC)774280274 |z (OCoLC)826660213 |z (OCoLC)961554112 |z (OCoLC)962623647 |z (OCoLC)988531487 |z (OCoLC)991950797 |z (OCoLC)1037903497 |z (OCoLC)1038632295 |z (OCoLC)1055374363 |z (OCoLC)1064767482 |z (OCoLC)1081197912 |z (OCoLC)1083560087 |z (OCoLC)1114344216 |z (OCoLC)1153538973 |z (OCoLC)1228585036 | ||
| 050 | 4 | |a HF5415.135 |b .J46 2009eb | |
| 072 | 7 | |a BUS |x 104000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 071000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 103000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 097000 |2 bisacsh | |
| 082 | 7 | |a 658.4/72 |2 23 | |
| 084 | |a 85.10 |2 bcl | ||
| 049 | |a MAIN | ||
| 100 | 1 | |a Jenster, Per V. | |
| 245 | 1 | 0 | |a Market intelligence : |b building strategic insight / |c Per V. Jenster & Klaus Solberg Søilen. |
| 250 | |a 1st ed. | ||
| 260 | |a [Frederiksberg, Denmark] : |b Copenhagen Business School Press ; |a Portland, OR : |b International Specialized Book Services [distributor], |c 2009. | ||
| 300 | |a 1 online resource (240 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 340 | |g polychrome. |2 rdacc |0 http://rdaregistry.info/termList/RDAColourContent/1003 | ||
| 347 | |a text file |2 rdaft |0 http://rdaregistry.info/termList/fileType/1002 | ||
| 504 | |a Includes bibliographical references. | ||
| 505 | 0 | |a Converging foundations of intelligence analysis -- Strategies for a competitive advantage -- Industry analysis : key to understanding the competitive situation -- Company analysis : assessing competitive fitness -- Intelligence analysis -- Building an effective business intelligence system : technology and organizational structure -- Marketing intelligence -- The strategic perspective to intelligence analysis -- Information gathering and intelligence ethics. | |
| 650 | 0 | |a Marketing |x Decision making. |0 http://id.loc.gov/authorities/subjects/sh85081336 | |
| 650 | 0 | |a Marketing |x Management. |0 http://id.loc.gov/authorities/subjects/sh85081339 | |
| 650 | 6 | |a Marketing |x Gestion. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Corporate Governance. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Leadership. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Development. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Workplace Culture. |2 bisacsh | |
| 650 | 7 | |a Marketing |x Decision making |2 fast | |
| 650 | 7 | |a Marketing |x Management |2 fast | |
| 650 | 1 | 7 | |a Strategisch management. |2 gtt |
| 650 | 1 | 7 | |a Besluitvorming. |2 gtt |
| 650 | 1 | 7 | |a Marktonderzoek. |2 gtt |
| 650 | 7 | |a Marktforschung. |2 stw | |
| 650 | 7 | |a Betriebliches Informationssystem. |2 stw | |
| 650 | 7 | |a Wettbewerbsstrategie. |2 stw | |
| 650 | 7 | |a Strategisches Management. |2 stw | |
| 650 | 7 | |a Erfolgsfaktor. |2 stw | |
| 700 | 1 | |a Søilen, Klaus Solberg. | |
| 758 | |i has work: |a Market intelligence (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGPXrFkDH48RFRmDQXqfbd |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Jenster, Per V. |t Market intelligence. |d [Frederiksberg, Denmark] : Copenhagen Business School Press ; Portland, OR : International Specialized Book Services [distributor], ©2009 |z 9788763002028 |w (DLC) 2009499775 |w (OCoLC)176918851 |
| 966 | 4 | 0 | |l DE-862 |p ZDB-4-EBU |q FWS_PDA_EBU |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=503639 |3 Volltext |
| 966 | 4 | 0 | |l DE-863 |p ZDB-4-EBU |q FWS_PDA_EBU |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=503639 |3 Volltext |
| 936 | |a BATCHLOAD | ||
| 938 | |a Askews and Holts Library Services |b ASKH |n AH37542139 | ||
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL3400811 | ||
| 938 | |a ebrary |b EBRY |n ebr10465578 | ||
| 938 | |a EBSCOhost |b EBSC |n 503639 | ||
| 938 | |a YBP Library Services |b YANK |n 8855345 | ||
| 994 | |a 92 |b GEBAY | ||
| 912 | |a ZDB-4-EBU | ||
| 049 | |a DE-862 | ||
| 049 | |a DE-863 | ||
Record in the Search Index
| DE-BY-FWS_katkey | ZDB-4-EBU-ocn774280274 |
|---|---|
| _version_ | 1826942414826242049 |
| adam_text | |
| any_adam_object | |
| author | Jenster, Per V. |
| author2 | Søilen, Klaus Solberg |
| author2_role | |
| author2_variant | k s s ks kss |
| author_facet | Jenster, Per V. Søilen, Klaus Solberg |
| author_role | |
| author_sort | Jenster, Per V. |
| author_variant | p v j pv pvj |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.135 .J46 2009eb |
| callnumber-search | HF5415.135 .J46 2009eb |
| callnumber-sort | HF 45415.135 J46 42009EB |
| callnumber-subject | HF - Commerce |
| collection | ZDB-4-EBU |
| contents | Converging foundations of intelligence analysis -- Strategies for a competitive advantage -- Industry analysis : key to understanding the competitive situation -- Company analysis : assessing competitive fitness -- Intelligence analysis -- Building an effective business intelligence system : technology and organizational structure -- Marketing intelligence -- The strategic perspective to intelligence analysis -- Information gathering and intelligence ethics. |
| ctrlnum | (OCoLC)774280274 |
| dewey-full | 658.4/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4/72 |
| dewey-search | 658.4/72 |
| dewey-sort | 3658.4 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1st ed. |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>04366cam a2200757 a 4500</leader><controlfield tag="001">ZDB-4-EBU-ocn774280274</controlfield><controlfield tag="003">OCoLC</controlfield><controlfield tag="005">20241004212047.0</controlfield><controlfield tag="006">m o d </controlfield><controlfield tag="007">cr cn|||||||||</controlfield><controlfield tag="008">070821s2009 dk a ob 000 0 eng d</controlfield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">E7B</subfield><subfield code="b">eng</subfield><subfield code="e">pn</subfield><subfield code="c">E7B</subfield><subfield code="d">YDXCP</subfield><subfield code="d">OCLCO</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">N$T</subfield><subfield code="d">OCLCF</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">EBLCP</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">DEBSZ</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">AGLDB</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">MOR</subfield><subfield code="d">PIFAG</subfield><subfield code="d">ZCU</subfield><subfield code="d">MERUC</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">U3W</subfield><subfield code="d">STF</subfield><subfield code="d">WRM</subfield><subfield code="d">ICG</subfield><subfield code="d">VT2</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">WYU</subfield><subfield code="d">A6Q</subfield><subfield code="d">DKC</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">HS0</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">UKCRE</subfield><subfield code="d">BOL</subfield><subfield code="d">UKAHL</subfield><subfield code="d">OCLCO</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">OCLCO</subfield><subfield code="d">OCLCL</subfield></datafield><datafield tag="019" ind1=" " ind2=" "><subfield code="a">826660213</subfield><subfield code="a">961554112</subfield><subfield code="a">962623647</subfield><subfield code="a">988531487</subfield><subfield code="a">991950797</subfield><subfield code="a">1037903497</subfield><subfield code="a">1038632295</subfield><subfield code="a">1055374363</subfield><subfield code="a">1064767482</subfield><subfield code="a">1081197912</subfield><subfield code="a">1083560087</subfield><subfield code="a">1114344216</subfield><subfield code="a">1153538973</subfield><subfield code="a">1228585036</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9788763099530</subfield><subfield code="q">(electronic bk.)</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">8763099535</subfield><subfield code="q">(electronic bk.)</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9788763002028</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">8763002027</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)774280274</subfield><subfield code="z">(OCoLC)826660213</subfield><subfield code="z">(OCoLC)961554112</subfield><subfield code="z">(OCoLC)962623647</subfield><subfield code="z">(OCoLC)988531487</subfield><subfield code="z">(OCoLC)991950797</subfield><subfield code="z">(OCoLC)1037903497</subfield><subfield code="z">(OCoLC)1038632295</subfield><subfield code="z">(OCoLC)1055374363</subfield><subfield code="z">(OCoLC)1064767482</subfield><subfield code="z">(OCoLC)1081197912</subfield><subfield code="z">(OCoLC)1083560087</subfield><subfield code="z">(OCoLC)1114344216</subfield><subfield code="z">(OCoLC)1153538973</subfield><subfield code="z">(OCoLC)1228585036</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HF5415.135</subfield><subfield code="b">.J46 2009eb</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">104000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">071000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">103000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">097000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="082" ind1="7" ind2=" "><subfield code="a">658.4/72</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">85.10</subfield><subfield code="2">bcl</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">MAIN</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Jenster, Per V.</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Market intelligence :</subfield><subfield code="b">building strategic insight /</subfield><subfield code="c">Per V. Jenster & Klaus Solberg Søilen.</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">1st ed.</subfield></datafield><datafield tag="260" ind1=" " ind2=" "><subfield code="a">[Frederiksberg, Denmark] :</subfield><subfield code="b">Copenhagen Business School Press ;</subfield><subfield code="a">Portland, OR :</subfield><subfield code="b">International Specialized Book Services [distributor],</subfield><subfield code="c">2009.</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (240 pages) :</subfield><subfield code="b">illustrations</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">computer</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="340" ind1=" " ind2=" "><subfield code="g">polychrome.</subfield><subfield code="2">rdacc</subfield><subfield code="0">http://rdaregistry.info/termList/RDAColourContent/1003</subfield></datafield><datafield tag="347" ind1=" " ind2=" "><subfield code="a">text file</subfield><subfield code="2">rdaft</subfield><subfield code="0">http://rdaregistry.info/termList/fileType/1002</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references.</subfield></datafield><datafield tag="505" ind1="0" ind2=" "><subfield code="a">Converging foundations of intelligence analysis -- Strategies for a competitive advantage -- Industry analysis : key to understanding the competitive situation -- Company analysis : assessing competitive fitness -- Intelligence analysis -- Building an effective business intelligence system : technology and organizational structure -- Marketing intelligence -- The strategic perspective to intelligence analysis -- Information gathering and intelligence ethics.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Marketing</subfield><subfield code="x">Decision making.</subfield><subfield code="0">http://id.loc.gov/authorities/subjects/sh85081336</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Marketing</subfield><subfield code="x">Management.</subfield><subfield code="0">http://id.loc.gov/authorities/subjects/sh85081339</subfield></datafield><datafield tag="650" ind1=" " ind2="6"><subfield code="a">Marketing</subfield><subfield code="x">Gestion.</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS</subfield><subfield code="x">Corporate Governance.</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS</subfield><subfield code="x">Leadership.</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS</subfield><subfield code="x">Organizational Development.</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS</subfield><subfield code="x">Workplace Culture.</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="x">Decision making</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marketing</subfield><subfield code="x">Management</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1="1" ind2="7"><subfield code="a">Strategisch management.</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1="1" ind2="7"><subfield code="a">Besluitvorming.</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1="1" ind2="7"><subfield code="a">Marktonderzoek.</subfield><subfield code="2">gtt</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Marktforschung.</subfield><subfield code="2">stw</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Betriebliches Informationssystem.</subfield><subfield code="2">stw</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Wettbewerbsstrategie.</subfield><subfield code="2">stw</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Strategisches Management.</subfield><subfield code="2">stw</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Erfolgsfaktor.</subfield><subfield code="2">stw</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Søilen, Klaus Solberg.</subfield></datafield><datafield tag="758" ind1=" " ind2=" "><subfield code="i">has work:</subfield><subfield code="a">Market intelligence (Text)</subfield><subfield code="1">https://id.oclc.org/worldcat/entity/E39PCGPXrFkDH48RFRmDQXqfbd</subfield><subfield code="4">https://id.oclc.org/worldcat/ontology/hasWork</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="a">Jenster, Per V.</subfield><subfield code="t">Market intelligence.</subfield><subfield code="d">[Frederiksberg, Denmark] : Copenhagen Business School Press ; Portland, OR : International Specialized Book Services [distributor], ©2009</subfield><subfield code="z">9788763002028</subfield><subfield code="w">(DLC) 2009499775</subfield><subfield code="w">(OCoLC)176918851</subfield></datafield><datafield tag="966" ind1="4" ind2="0"><subfield code="l">DE-862</subfield><subfield code="p">ZDB-4-EBU</subfield><subfield code="q">FWS_PDA_EBU</subfield><subfield code="u">https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=503639</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="4" ind2="0"><subfield code="l">DE-863</subfield><subfield code="p">ZDB-4-EBU</subfield><subfield code="q">FWS_PDA_EBU</subfield><subfield code="u">https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=503639</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="936" ind1=" " ind2=" "><subfield code="a">BATCHLOAD</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">Askews and Holts Library Services</subfield><subfield code="b">ASKH</subfield><subfield code="n">AH37542139</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">ProQuest Ebook Central</subfield><subfield code="b">EBLB</subfield><subfield code="n">EBL3400811</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">ebrary</subfield><subfield code="b">EBRY</subfield><subfield code="n">ebr10465578</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">EBSCOhost</subfield><subfield code="b">EBSC</subfield><subfield code="n">503639</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">YBP Library Services</subfield><subfield code="b">YANK</subfield><subfield code="n">8855345</subfield></datafield><datafield tag="994" ind1=" " ind2=" "><subfield code="a">92</subfield><subfield code="b">GEBAY</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBU</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-862</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-863</subfield></datafield></record></collection> |
| id | ZDB-4-EBU-ocn774280274 |
| illustrated | Illustrated |
| indexdate | 2025-03-18T14:27:38Z |
| institution | BVB |
| isbn | 9788763099530 8763099535 |
| language | English |
| oclc_num | 774280274 |
| open_access_boolean | |
| owner | MAIN DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
| physical | 1 online resource (240 pages) : illustrations |
| psigel | ZDB-4-EBU FWS_PDA_EBU ZDB-4-EBU |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | Copenhagen Business School Press ; International Specialized Book Services [distributor], |
| record_format | marc |
| spelling | Jenster, Per V. Market intelligence : building strategic insight / Per V. Jenster & Klaus Solberg Søilen. 1st ed. [Frederiksberg, Denmark] : Copenhagen Business School Press ; Portland, OR : International Specialized Book Services [distributor], 2009. 1 online resource (240 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier polychrome. rdacc http://rdaregistry.info/termList/RDAColourContent/1003 text file rdaft http://rdaregistry.info/termList/fileType/1002 Includes bibliographical references. Converging foundations of intelligence analysis -- Strategies for a competitive advantage -- Industry analysis : key to understanding the competitive situation -- Company analysis : assessing competitive fitness -- Intelligence analysis -- Building an effective business intelligence system : technology and organizational structure -- Marketing intelligence -- The strategic perspective to intelligence analysis -- Information gathering and intelligence ethics. Marketing Decision making. http://id.loc.gov/authorities/subjects/sh85081336 Marketing Management. http://id.loc.gov/authorities/subjects/sh85081339 Marketing Gestion. BUSINESS & ECONOMICS Corporate Governance. bisacsh BUSINESS & ECONOMICS Leadership. bisacsh BUSINESS & ECONOMICS Organizational Development. bisacsh BUSINESS & ECONOMICS Workplace Culture. bisacsh Marketing Decision making fast Marketing Management fast Strategisch management. gtt Besluitvorming. gtt Marktonderzoek. gtt Marktforschung. stw Betriebliches Informationssystem. stw Wettbewerbsstrategie. stw Strategisches Management. stw Erfolgsfaktor. stw Søilen, Klaus Solberg. has work: Market intelligence (Text) https://id.oclc.org/worldcat/entity/E39PCGPXrFkDH48RFRmDQXqfbd https://id.oclc.org/worldcat/ontology/hasWork Print version: Jenster, Per V. Market intelligence. [Frederiksberg, Denmark] : Copenhagen Business School Press ; Portland, OR : International Specialized Book Services [distributor], ©2009 9788763002028 (DLC) 2009499775 (OCoLC)176918851 |
| spellingShingle | Jenster, Per V. Market intelligence : building strategic insight / Converging foundations of intelligence analysis -- Strategies for a competitive advantage -- Industry analysis : key to understanding the competitive situation -- Company analysis : assessing competitive fitness -- Intelligence analysis -- Building an effective business intelligence system : technology and organizational structure -- Marketing intelligence -- The strategic perspective to intelligence analysis -- Information gathering and intelligence ethics. Marketing Decision making. http://id.loc.gov/authorities/subjects/sh85081336 Marketing Management. http://id.loc.gov/authorities/subjects/sh85081339 Marketing Gestion. BUSINESS & ECONOMICS Corporate Governance. bisacsh BUSINESS & ECONOMICS Leadership. bisacsh BUSINESS & ECONOMICS Organizational Development. bisacsh BUSINESS & ECONOMICS Workplace Culture. bisacsh Marketing Decision making fast Marketing Management fast Strategisch management. gtt Besluitvorming. gtt Marktonderzoek. gtt Marktforschung. stw Betriebliches Informationssystem. stw Wettbewerbsstrategie. stw Strategisches Management. stw Erfolgsfaktor. stw |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85081336 http://id.loc.gov/authorities/subjects/sh85081339 |
| title | Market intelligence : building strategic insight / |
| title_auth | Market intelligence : building strategic insight / |
| title_exact_search | Market intelligence : building strategic insight / |
| title_full | Market intelligence : building strategic insight / Per V. Jenster & Klaus Solberg Søilen. |
| title_fullStr | Market intelligence : building strategic insight / Per V. Jenster & Klaus Solberg Søilen. |
| title_full_unstemmed | Market intelligence : building strategic insight / Per V. Jenster & Klaus Solberg Søilen. |
| title_short | Market intelligence : |
| title_sort | market intelligence building strategic insight |
| title_sub | building strategic insight / |
| topic | Marketing Decision making. http://id.loc.gov/authorities/subjects/sh85081336 Marketing Management. http://id.loc.gov/authorities/subjects/sh85081339 Marketing Gestion. BUSINESS & ECONOMICS Corporate Governance. bisacsh BUSINESS & ECONOMICS Leadership. bisacsh BUSINESS & ECONOMICS Organizational Development. bisacsh BUSINESS & ECONOMICS Workplace Culture. bisacsh Marketing Decision making fast Marketing Management fast Strategisch management. gtt Besluitvorming. gtt Marktonderzoek. gtt Marktforschung. stw Betriebliches Informationssystem. stw Wettbewerbsstrategie. stw Strategisches Management. stw Erfolgsfaktor. stw |
| topic_facet | Marketing Decision making. Marketing Management. Marketing Gestion. BUSINESS & ECONOMICS Corporate Governance. BUSINESS & ECONOMICS Leadership. BUSINESS & ECONOMICS Organizational Development. BUSINESS & ECONOMICS Workplace Culture. Marketing Decision making Marketing Management Strategisch management. Besluitvorming. Marktonderzoek. Marktforschung. Betriebliches Informationssystem. Wettbewerbsstrategie. Strategisches Management. Erfolgsfaktor. |
| work_keys_str_mv | AT jensterperv marketintelligencebuildingstrategicinsight AT søilenklaussolberg marketintelligencebuildingstrategicinsight |