Entering the Brazilian market :: a guide for LEAN consultants /

Especially during the last two decades consulting companies established themselves in the international marketplace. In times of globalization particularly emerging economies, such as Brazil, are experiencing an upward trend and join the global players. The term LEAN consulting became frequently use...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Ericson, Kristina
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hamburg : Diplomica Verlag, 2009.
Schlagworte:
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Zusammenfassung:Especially during the last two decades consulting companies established themselves in the international marketplace. In times of globalization particularly emerging economies, such as Brazil, are experiencing an upward trend and join the global players. The term LEAN consulting became frequently used in this context and plays a major role in the Brazilian consulting market nowadays. This study develops recommendations for the market entry of management consulting companies into the Brazilian market. The implication of the term Lean in the context of the consulting business and its future poten.
Beschreibung:Cover title.
Beschreibung:1 online resource (v, 107 pages) : illustrations (some color), color maps
Bibliographie:Includes bibliographical references.
ISBN:9783836632737
383663273X

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