New business in India :: the 21st century opportunity /

New Business in India is focused on how to enter the Indian domestic market, which is currently growing at nearly 10% per annum. The book is important as it is based on first-hand experience and real insights into the market in India, establishing a company and business, and developing the marketing...

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Bibliographische Detailangaben
1. Verfasser: Davies, Paul (Paul J.)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Singapore ; Hackensack, NJ : World Scientific, ©2008.
Schriftenreihe:World Scientific series on 21st century business ; v. 1.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:New Business in India is focused on how to enter the Indian domestic market, which is currently growing at nearly 10% per annum. The book is important as it is based on first-hand experience and real insights into the market in India, establishing a company and business, and developing the marketing and sales programme for both business-to-business (B2B) and business-to-consumer (B2C) companies. Serving as a comprehensive introduction to entering the market, this book, in short, is able to take business planners and developers working in both large and small companies through the processes the.
Beschreibung:1 online resource (xviii, 227 pages).
Bibliographie:Includes bibliographical references (pages 211-218) and index.
ISBN:9812790446
9789812790446
1281938327
9781281938329
9786611938321
661193832X
ISSN:1793-5660 ;

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