Pricing and revenue optimization /:
"Employing analytical techniques derived from management science, and the author's extensive corporate experience, this is the definitive resource for what has emerged as critical and rapidly changing field in business strategy. MBA and executive courses will be drawn to the updates throug...
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Stanford, California :
Stanford Business Books,
[2021]
|
Ausgabe: | Second edition. |
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | "Employing analytical techniques derived from management science, and the author's extensive corporate experience, this is the definitive resource for what has emerged as critical and rapidly changing field in business strategy. MBA and executive courses will be drawn to the updates throughout the book, focusing on AI impact on revenue management, as well as compelling new cases on e-marketplace pricing at Amazon, Uber, and other leading companies."-- |
Beschreibung: | 1 online resource (xiii, 456 pages) : illustrations |
Bibliographie: | Includes bibliographical references (pages 429-441) and index. |
ISBN: | 1503614263 9781503614260 |
Internformat
MARC
LEADER | 00000cam a2200000 i 4500 | ||
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003 | OCoLC | ||
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100 | 1 | |a Phillips, Robert L. |q (Robert Lewis), |d 1955- |e author. | |
245 | 1 | 0 | |a Pricing and revenue optimization / |c Robert L. Phillips. |
250 | |a Second edition. | ||
264 | 1 | |a Stanford, California : |b Stanford Business Books, |c [2021] | |
264 | 4 | |c ©2021 | |
300 | |a 1 online resource (xiii, 456 pages) : |b illustrations | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
504 | |a Includes bibliographical references (pages 429-441) and index. | ||
505 | 0 | |a Background -- Introduction to pricing and revenue optimization -- Models of demand -- Estimating price response -- Optimization -- Price differentiation -- Pricing with constrained supply -- Revenue management -- Capacity allocation -- Network management -- Overbooking -- Markdown management -- Customized pricing -- Behavioral economics and pricing. | |
520 | |a "Employing analytical techniques derived from management science, and the author's extensive corporate experience, this is the definitive resource for what has emerged as critical and rapidly changing field in business strategy. MBA and executive courses will be drawn to the updates throughout the book, focusing on AI impact on revenue management, as well as compelling new cases on e-marketplace pricing at Amazon, Uber, and other leading companies."-- |c Provided by publisher | ||
588 | |a Description based on online resource; title from digital title page (viewed on May 18, 2021). | ||
650 | 0 | |a Pricing. |0 http://id.loc.gov/authorities/subjects/sh85106617 | |
650 | 0 | |a Revenue management. |0 http://id.loc.gov/authorities/subjects/sh96009103 | |
650 | 0 | |a Electronic books. |0 http://id.loc.gov/authorities/subjects/sh93007047 | |
650 | 6 | |a Prix |x Fixation. | |
650 | 6 | |a Rentabilité |x Gestion. | |
650 | 6 | |a Livres numériques. | |
650 | 7 | |a e-books. |2 aat | |
650 | 7 | |a Pricing |2 fast | |
650 | 7 | |a Revenue management |2 fast | |
758 | |i has work: |a Pricing and revenue optimization (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFC7MKWTcDgY99mb7hTwfm |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
776 | 0 | 8 | |i Print version: |a Phillips, Robert L. (Robert Lewis), 1955- |t Pricing and revenue optimization. |b Second edition. |d Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2021 |z 9781503610002 |w (DLC) 2020021124 |
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994 | |a 92 |b GEBAY | ||
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Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-4-EBA-on1154869013 |
---|---|
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adam_text | |
any_adam_object | |
author | Phillips, Robert L. (Robert Lewis), 1955- |
author_facet | Phillips, Robert L. (Robert Lewis), 1955- |
author_role | aut |
author_sort | Phillips, Robert L. 1955- |
author_variant | r l p rl rlp |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF5416 |
callnumber-raw | HF5416.5 .P457 2021 |
callnumber-search | HF5416.5 .P457 2021 |
callnumber-sort | HF 45416.5 P457 42021 |
callnumber-subject | HF - Commerce |
collection | ZDB-4-EBA |
contents | Background -- Introduction to pricing and revenue optimization -- Models of demand -- Estimating price response -- Optimization -- Price differentiation -- Pricing with constrained supply -- Revenue management -- Capacity allocation -- Network management -- Overbooking -- Markdown management -- Customized pricing -- Behavioral economics and pricing. |
ctrlnum | (OCoLC)1154869013 |
dewey-full | 658.15/54 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.15/54 |
dewey-search | 658.15/54 |
dewey-sort | 3658.15 254 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | Second edition. |
format | Electronic eBook |
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id | ZDB-4-EBA-on1154869013 |
illustrated | Illustrated |
indexdate | 2024-10-25T15:50:44Z |
institution | BVB |
isbn | 1503614263 9781503614260 |
language | English |
lccn | 2020021125 |
oclc_num | 1154869013 |
open_access_boolean | |
owner | MAIN |
owner_facet | MAIN |
physical | 1 online resource (xiii, 456 pages) : illustrations |
psigel | ZDB-4-EBA |
publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Stanford Business Books, |
record_format | marc |
spelling | Phillips, Robert L. (Robert Lewis), 1955- author. Pricing and revenue optimization / Robert L. Phillips. Second edition. Stanford, California : Stanford Business Books, [2021] ©2021 1 online resource (xiii, 456 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references (pages 429-441) and index. Background -- Introduction to pricing and revenue optimization -- Models of demand -- Estimating price response -- Optimization -- Price differentiation -- Pricing with constrained supply -- Revenue management -- Capacity allocation -- Network management -- Overbooking -- Markdown management -- Customized pricing -- Behavioral economics and pricing. "Employing analytical techniques derived from management science, and the author's extensive corporate experience, this is the definitive resource for what has emerged as critical and rapidly changing field in business strategy. MBA and executive courses will be drawn to the updates throughout the book, focusing on AI impact on revenue management, as well as compelling new cases on e-marketplace pricing at Amazon, Uber, and other leading companies."-- Provided by publisher Description based on online resource; title from digital title page (viewed on May 18, 2021). Pricing. http://id.loc.gov/authorities/subjects/sh85106617 Revenue management. http://id.loc.gov/authorities/subjects/sh96009103 Electronic books. http://id.loc.gov/authorities/subjects/sh93007047 Prix Fixation. Rentabilité Gestion. Livres numériques. e-books. aat Pricing fast Revenue management fast has work: Pricing and revenue optimization (Text) https://id.oclc.org/worldcat/entity/E39PCFC7MKWTcDgY99mb7hTwfm https://id.oclc.org/worldcat/ontology/hasWork Print version: Phillips, Robert L. (Robert Lewis), 1955- Pricing and revenue optimization. Second edition. Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2021 9781503610002 (DLC) 2020021124 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2915298 Volltext CBO01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2915298 Volltext |
spellingShingle | Phillips, Robert L. (Robert Lewis), 1955- Pricing and revenue optimization / Background -- Introduction to pricing and revenue optimization -- Models of demand -- Estimating price response -- Optimization -- Price differentiation -- Pricing with constrained supply -- Revenue management -- Capacity allocation -- Network management -- Overbooking -- Markdown management -- Customized pricing -- Behavioral economics and pricing. Pricing. http://id.loc.gov/authorities/subjects/sh85106617 Revenue management. http://id.loc.gov/authorities/subjects/sh96009103 Electronic books. http://id.loc.gov/authorities/subjects/sh93007047 Prix Fixation. Rentabilité Gestion. Livres numériques. e-books. aat Pricing fast Revenue management fast |
subject_GND | http://id.loc.gov/authorities/subjects/sh85106617 http://id.loc.gov/authorities/subjects/sh96009103 http://id.loc.gov/authorities/subjects/sh93007047 |
title | Pricing and revenue optimization / |
title_auth | Pricing and revenue optimization / |
title_exact_search | Pricing and revenue optimization / |
title_full | Pricing and revenue optimization / Robert L. Phillips. |
title_fullStr | Pricing and revenue optimization / Robert L. Phillips. |
title_full_unstemmed | Pricing and revenue optimization / Robert L. Phillips. |
title_short | Pricing and revenue optimization / |
title_sort | pricing and revenue optimization |
topic | Pricing. http://id.loc.gov/authorities/subjects/sh85106617 Revenue management. http://id.loc.gov/authorities/subjects/sh96009103 Electronic books. http://id.loc.gov/authorities/subjects/sh93007047 Prix Fixation. Rentabilité Gestion. Livres numériques. e-books. aat Pricing fast Revenue management fast |
topic_facet | Pricing. Revenue management. Electronic books. Prix Fixation. Rentabilité Gestion. Livres numériques. e-books. Pricing Revenue management |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2915298 |
work_keys_str_mv | AT phillipsrobertl pricingandrevenueoptimization |