APA (7th ed.) Citation

London, T. (2016). The base of the pyramid promise: Building businesses with impact and scale. Stanford Business Books, an imprint of Stanford University Press.

Chicago Style (17th ed.) Citation

London, Ted. The Base of the Pyramid Promise: Building Businesses with Impact and Scale. Stanford, California: Stanford Business Books, an imprint of Stanford University Press, 2016.

MLA (9th ed.) Citation

London, Ted. The Base of the Pyramid Promise: Building Businesses with Impact and Scale. Stanford Business Books, an imprint of Stanford University Press, 2016.