Chinese multinationals /:
"This book examines the rise of Chinese companies in international markets during the last two decades of rapid expansion of the Chinese economy. The fruit of a collaboration between two leading business schools, HEC Paris and the School of Economics and Management of Tsinghua University, it pr...
Gespeichert in:
| Körperschaft: | |
|---|---|
| Weitere Verfasser: | |
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Singapore ; Hackensack, NJ :
World Scientific Publishing Co. Pte. Ltd.,
[2009]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "This book examines the rise of Chinese companies in international markets during the last two decades of rapid expansion of the Chinese economy. The fruit of a collaboration between two leading business schools, HEC Paris and the School of Economics and Management of Tsinghua University, it provides a comprehensive overview of the strategies of Chinese multinationals in terms of international marketing and branding, M & As and international joint ventures, management of technology, organization and human resource management, etc. The strategies of several well-known companies are described in detail, including Baosteel, Bird, Haier, Hisense, Huawei Technologies, Lenovo, Nuchtech, Petrochina, TCL, Tsingtao Brewery, Wahaha, Wanxiang, etc."--Provided by publisher. |
| Beschreibung: | "EFMD." |
| Beschreibung: | 1 online resource (xxx, 269 pages) : illustrations |
| Bibliographie: | Includes bibliographical references (pages 257-258) and index. |
| ISBN: | 9789812835017 9812835016 |
Internformat
MARC
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| 245 | 0 | 0 | |a Chinese multinationals / |c editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi. |
| 264 | 1 | |a Singapore ; |a Hackensack, NJ : |b World Scientific Publishing Co. Pte. Ltd., |c [2009] | |
| 264 | 4 | |c ©2009 | |
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| 505 | 0 | 0 | |g Foreword / |r Liu Chuanzhi -- |g Preface / |r Zhao Chunjun -- |t Corporate strategies of Chinese multinationals / |r Jin Zhanming -- |t China's go global policy / |r Li Zhaoxi -- |t China's outward foreign direct investment / |r Li Zhaoxi -- |t Internationalization process of Chinese multinationals / |r Kang Rongping -- -- |t International marketing strategies of Chinese multinationals : the experience of Bird, Haier, and TCL / |r Hu Zuohao and Wang Gao -- |t Technology based competition and Chinese multinationals / |r Jean-Paul Larcon, Genevieve Barre -- |t Innovation & knowledge transfer in Chinese multinationals / |r Li Donghong -- |t Corporate culture and organization of Chinese multinationals / |r Wang Yihua -- |t Chinese multinationals and global value chains : Lenovo, a new global leader in the PC industry / |r Francois Duhamel -- |t Alliances, joint ventures and Chinese multinationals / |r Pierre Dussauge -- |t Conclusion: China's unique advantage. |
| 520 | 0 | |a "This book examines the rise of Chinese companies in international markets during the last two decades of rapid expansion of the Chinese economy. The fruit of a collaboration between two leading business schools, HEC Paris and the School of Economics and Management of Tsinghua University, it provides a comprehensive overview of the strategies of Chinese multinationals in terms of international marketing and branding, M & As and international joint ventures, management of technology, organization and human resource management, etc. The strategies of several well-known companies are described in detail, including Baosteel, Bird, Haier, Hisense, Huawei Technologies, Lenovo, Nuchtech, Petrochina, TCL, Tsingtao Brewery, Wahaha, Wanxiang, etc."--Provided by publisher. | |
| 588 | 0 | |a Print version record. | |
| 650 | 0 | |a International business enterprises |z China. | |
| 650 | 0 | |a International business enterprises |x Management. | |
| 650 | 0 | |a Corporations, Chinese. |0 http://id.loc.gov/authorities/subjects/sh86007159 | |
| 650 | 6 | |a Entreprises multinationales |z Chine. | |
| 650 | 6 | |a Entreprises multinationales |x Gestion. | |
| 650 | 6 | |a Sociétés chinoises. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industries |x General. |2 bisacsh | |
| 650 | 7 | |a Corporations, Chinese |2 fast | |
| 650 | 7 | |a International business enterprises |2 fast | |
| 650 | 7 | |a International business enterprises |x Management |2 fast | |
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| 650 | 1 | 7 | |a Internationale ondernemingen. |2 gtt |
| 651 | 7 | |a China. |2 gtt | |
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| _version_ | 1816882224585244672 |
| adam_text | |
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| author2 | Larçon, Jean-Paul |
| author2_role | edt |
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| author_GND | http://id.loc.gov/authorities/names/no94012398 http://id.loc.gov/authorities/names/nr2005003822 |
| author_additional | Liu Chuanzhi -- Zhao Chunjun -- Jin Zhanming -- Li Zhaoxi -- Kang Rongping -- -- Hu Zuohao and Wang Gao -- Jean-Paul Larcon, Genevieve Barre -- Li Donghong -- Wang Yihua -- Francois Duhamel -- Pierre Dussauge -- |
| author_corporate | European Foundation for Management Development |
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| contents | Corporate strategies of Chinese multinationals / China's go global policy / China's outward foreign direct investment / Internationalization process of Chinese multinationals / International marketing strategies of Chinese multinationals : the experience of Bird, Haier, and TCL / Technology based competition and Chinese multinationals / Innovation & knowledge transfer in Chinese multinationals / Corporate culture and organization of Chinese multinationals / Chinese multinationals and global value chains : Lenovo, a new global leader in the PC industry / Alliances, joint ventures and Chinese multinationals / Conclusion: China's unique advantage. |
| ctrlnum | (OCoLC)828870085 |
| dewey-full | 338.88 |
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| dewey-ones | 338 - Production |
| dewey-raw | 338.88 |
| dewey-search | 338.88 |
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| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| illustrated | Illustrated |
| indexdate | 2024-11-27T13:25:12Z |
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| publisher | World Scientific Publishing Co. Pte. Ltd., |
| record_format | marc |
| spelling | Chinese multinationals / editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi. Singapore ; Hackensack, NJ : World Scientific Publishing Co. Pte. Ltd., [2009] ©2009 1 online resource (xxx, 269 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier "EFMD." Includes bibliographical references (pages 257-258) and index. Foreword / Liu Chuanzhi -- Preface / Zhao Chunjun -- Corporate strategies of Chinese multinationals / Jin Zhanming -- China's go global policy / Li Zhaoxi -- China's outward foreign direct investment / Li Zhaoxi -- Internationalization process of Chinese multinationals / Kang Rongping -- -- International marketing strategies of Chinese multinationals : the experience of Bird, Haier, and TCL / Hu Zuohao and Wang Gao -- Technology based competition and Chinese multinationals / Jean-Paul Larcon, Genevieve Barre -- Innovation & knowledge transfer in Chinese multinationals / Li Donghong -- Corporate culture and organization of Chinese multinationals / Wang Yihua -- Chinese multinationals and global value chains : Lenovo, a new global leader in the PC industry / Francois Duhamel -- Alliances, joint ventures and Chinese multinationals / Pierre Dussauge -- Conclusion: China's unique advantage. "This book examines the rise of Chinese companies in international markets during the last two decades of rapid expansion of the Chinese economy. The fruit of a collaboration between two leading business schools, HEC Paris and the School of Economics and Management of Tsinghua University, it provides a comprehensive overview of the strategies of Chinese multinationals in terms of international marketing and branding, M & As and international joint ventures, management of technology, organization and human resource management, etc. The strategies of several well-known companies are described in detail, including Baosteel, Bird, Haier, Hisense, Huawei Technologies, Lenovo, Nuchtech, Petrochina, TCL, Tsingtao Brewery, Wahaha, Wanxiang, etc."--Provided by publisher. Print version record. International business enterprises China. International business enterprises Management. Corporations, Chinese. http://id.loc.gov/authorities/subjects/sh86007159 Entreprises multinationales Chine. Entreprises multinationales Gestion. Sociétés chinoises. BUSINESS & ECONOMICS Industries General. bisacsh Corporations, Chinese fast International business enterprises fast International business enterprises Management fast China fast https://id.oclc.org/worldcat/entity/E39PBJdCqh8h6hJY7PT6MQW4bd Internationale ondernemingen. gtt China. gtt Larçon, Jean-Paul, editor. https://id.oclc.org/worldcat/entity/E39PCjH48g3VYDxMDrWTMD6jhb http://id.loc.gov/authorities/names/no94012398 Liu, Chuanzhi, writer of foreword. https://id.oclc.org/worldcat/entity/E39PBJg4hjkhBQjP3WTXgxxVYP http://id.loc.gov/authorities/names/nr2005003822 European Foundation for Management Development. http://id.loc.gov/authorities/names/n77017270 has work: Chinese multinationals (Text) https://id.oclc.org/worldcat/entity/E39PCGKjkgxJ78t47fmhqv4K3P https://id.oclc.org/worldcat/ontology/hasWork Print version: Chinese multinationals. Singapore ; Hackensack, NJ : World Scientific, ©2009 9789812835000 (DLC) 2009285632 (OCoLC)236336114 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=521238 Volltext |
| spellingShingle | Chinese multinationals / Corporate strategies of Chinese multinationals / China's go global policy / China's outward foreign direct investment / Internationalization process of Chinese multinationals / International marketing strategies of Chinese multinationals : the experience of Bird, Haier, and TCL / Technology based competition and Chinese multinationals / Innovation & knowledge transfer in Chinese multinationals / Corporate culture and organization of Chinese multinationals / Chinese multinationals and global value chains : Lenovo, a new global leader in the PC industry / Alliances, joint ventures and Chinese multinationals / Conclusion: China's unique advantage. International business enterprises China. International business enterprises Management. Corporations, Chinese. http://id.loc.gov/authorities/subjects/sh86007159 Entreprises multinationales Chine. Entreprises multinationales Gestion. Sociétés chinoises. BUSINESS & ECONOMICS Industries General. bisacsh Corporations, Chinese fast International business enterprises fast International business enterprises Management fast Internationale ondernemingen. gtt |
| subject_GND | http://id.loc.gov/authorities/subjects/sh86007159 |
| title | Chinese multinationals / |
| title_alt | Corporate strategies of Chinese multinationals / China's go global policy / China's outward foreign direct investment / Internationalization process of Chinese multinationals / International marketing strategies of Chinese multinationals : the experience of Bird, Haier, and TCL / Technology based competition and Chinese multinationals / Innovation & knowledge transfer in Chinese multinationals / Corporate culture and organization of Chinese multinationals / Chinese multinationals and global value chains : Lenovo, a new global leader in the PC industry / Alliances, joint ventures and Chinese multinationals / Conclusion: China's unique advantage. |
| title_auth | Chinese multinationals / |
| title_exact_search | Chinese multinationals / |
| title_full | Chinese multinationals / editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi. |
| title_fullStr | Chinese multinationals / editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi. |
| title_full_unstemmed | Chinese multinationals / editor, Jean-Paul Larçon ; foreword by Liu Chuanzhi. |
| title_short | Chinese multinationals / |
| title_sort | chinese multinationals |
| topic | International business enterprises China. International business enterprises Management. Corporations, Chinese. http://id.loc.gov/authorities/subjects/sh86007159 Entreprises multinationales Chine. Entreprises multinationales Gestion. Sociétés chinoises. BUSINESS & ECONOMICS Industries General. bisacsh Corporations, Chinese fast International business enterprises fast International business enterprises Management fast Internationale ondernemingen. gtt |
| topic_facet | International business enterprises China. International business enterprises Management. Corporations, Chinese. Entreprises multinationales Chine. Entreprises multinationales Gestion. Sociétés chinoises. BUSINESS & ECONOMICS Industries General. Corporations, Chinese International business enterprises International business enterprises Management China Internationale ondernemingen. China. |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=521238 |
| work_keys_str_mv | AT larconjeanpaul chinesemultinationals AT liuchuanzhi chinesemultinationals AT europeanfoundationformanagementdevelopment chinesemultinationals |