Transmedia television :: new trends in network serial production /

Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary te...

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Bibliographische Detailangaben
1. Verfasser: Clarke, M. J. (Michael Jordan), 1979-
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: New York, NY : The Continuum International Pub. Group Inc, 2012.
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Zusammenfassung:Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs (24, Alias, Heroes and Lost) and investigates how transmedia was incorporated into both the work and the art of network television production. Split in.
Beschreibung:1 online resource
Bibliographie:Includes bibliographical references and index.
ISBN:9781441144133
1441144137
9780203819104
0203819101
9780415882927
0415882923
9781628928464
1628928468

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