The sounds of capitalism :: advertising, music, and the conquest of culture /
"From the early days of radio through the rise of television after World War II to the present, music has been used more and more often to sell goods and establish brand identities. And since at least the 1920s, songs originally written for commercials have become popular songs, and songs writt...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chicago ; London :
The University of Chicago Press,
2012.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "From the early days of radio through the rise of television after World War II to the present, music has been used more and more often to sell goods and establish brand identities. And since at least the 1920s, songs originally written for commercials have become popular songs, and songs written for a popular audience have become irrevocably associated with specific brands and products. Today, musicians move flexibly between the music and advertising worlds, while the line between commercial messages and popular music has become increasingly blurred. The Sounds of Capitalism is the untold story of this infectious part of our musical culture. Here, Timothy D. Taylor tracks the use of music in American advertising for nearly a century, from variety shows like The Clicquot Club Eskimos to the rise of the jingle, the postwar rise in consumerism and the more complete fusion of popular music and consumption in the 1980s and after. Taylor contends that today there is no longer a meaningful distinction to be made between music in advertising and advertising music. To make his case, he draws on rare archival materials, the extensive trade press, and hours of interviews with musicians ranging from Barry Manilow to unknown but unforgettable jingle singers. The Sounds of Capitalism is the first book to truly tell the history of music used in advertising in the United States, and an original contribution to this little-studied part of our cultural history"--Provided by publisher. |
| Beschreibung: | 1 online resource (xix, 345 pages) : illustrations, music |
| Bibliographie: | Includes bibliographical references (pages 297-329) and index. |
| ISBN: | 9780226791142 0226791149 1280994517 9781280994517 |
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| 245 | 1 | 4 | |a The sounds of capitalism : |b advertising, music, and the conquest of culture / |c Timothy D. Taylor. |
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| 504 | |a Includes bibliographical references (pages 297-329) and index. | ||
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| 505 | 0 | |a Introduction : capitalism, consumption, commerce, and music -- Music and advertising in early radio -- The classes and the masses in the 1920s and 1930s -- The Great Depression and the rise of the radio jingle -- Music, mood, and television: the use of emotion in advertising music in the 1950s and 1960s -- The standardization of jingle production in the 1950s and after -- The discovery of youth in the 1960s -- Consumption, corporatization, and youth in the 1980s -- Conquering (the) culture: the changing shape of the cultural industries in the 1990s and after -- New capitalism, creativity, and the new petite bourgeoisie. | |
| 520 | |a "From the early days of radio through the rise of television after World War II to the present, music has been used more and more often to sell goods and establish brand identities. And since at least the 1920s, songs originally written for commercials have become popular songs, and songs written for a popular audience have become irrevocably associated with specific brands and products. Today, musicians move flexibly between the music and advertising worlds, while the line between commercial messages and popular music has become increasingly blurred. The Sounds of Capitalism is the untold story of this infectious part of our musical culture. Here, Timothy D. Taylor tracks the use of music in American advertising for nearly a century, from variety shows like The Clicquot Club Eskimos to the rise of the jingle, the postwar rise in consumerism and the more complete fusion of popular music and consumption in the 1980s and after. Taylor contends that today there is no longer a meaningful distinction to be made between music in advertising and advertising music. To make his case, he draws on rare archival materials, the extensive trade press, and hours of interviews with musicians ranging from Barry Manilow to unknown but unforgettable jingle singers. The Sounds of Capitalism is the first book to truly tell the history of music used in advertising in the United States, and an original contribution to this little-studied part of our cultural history"--Provided by publisher. | ||
| 650 | 0 | |a Music in advertising |z United States. | |
| 650 | 0 | |a Advertising |z United States |x History |y 20th century. | |
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| 650 | 6 | |a Musique dans la publicité |z États-Unis. | |
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| 776 | 0 | 8 | |i Print version: |a Taylor, Timothy Dean. |t Sounds of capitalism. |d Chicago ; London : The University of Chicago Press, ©2012 |z 9780226791159 |w (DLC) 2011041483 |w (OCoLC)756200217 |
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| author | Taylor, Timothy Dean |
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| author_facet | Taylor, Timothy Dean |
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| contents | Introduction : capitalism, consumption, commerce, and music -- Music and advertising in early radio -- The classes and the masses in the 1920s and 1930s -- The Great Depression and the rise of the radio jingle -- Music, mood, and television: the use of emotion in advertising music in the 1950s and 1960s -- The standardization of jingle production in the 1950s and after -- The discovery of youth in the 1960s -- Consumption, corporatization, and youth in the 1980s -- Conquering (the) culture: the changing shape of the cultural industries in the 1990s and after -- New capitalism, creativity, and the new petite bourgeoisie. |
| ctrlnum | (OCoLC)799765194 |
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| dewey-ones | 306 - Culture and institutions |
| dewey-raw | 306.4/8420973 |
| dewey-search | 306.4/8420973 |
| dewey-sort | 3306.4 78420973 |
| dewey-tens | 300 - Social sciences |
| discipline | Soziologie |
| era | 1900-1999 fast |
| era_facet | 1900-1999 |
| format | Electronic eBook |
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| genre | History fast |
| genre_facet | History |
| geographic | United States fast https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq |
| geographic_facet | United States |
| id | ZDB-4-EBA-ocn799765194 |
| illustrated | Illustrated |
| indexdate | 2024-11-27T13:24:50Z |
| institution | BVB |
| isbn | 9780226791142 0226791149 1280994517 9781280994517 |
| language | English |
| oclc_num | 799765194 |
| open_access_boolean | |
| owner | MAIN DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-863 DE-BY-FWS |
| physical | 1 online resource (xix, 345 pages) : illustrations, music |
| psigel | ZDB-4-EBA |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | The University of Chicago Press, |
| record_format | marc |
| spelling | Taylor, Timothy Dean. http://id.loc.gov/authorities/names/no95004858 The sounds of capitalism : advertising, music, and the conquest of culture / Timothy D. Taylor. Chicago ; London : The University of Chicago Press, 2012. 1 online resource (xix, 345 pages) : illustrations, music text txt rdacontent computer c rdamedia online resource cr rdacarrier polychrome rdacc illustration rdaill text file rdaft Includes bibliographical references (pages 297-329) and index. Online resource; title from e-book title screen (EBL platform, viewed November 24, 2014). Introduction : capitalism, consumption, commerce, and music -- Music and advertising in early radio -- The classes and the masses in the 1920s and 1930s -- The Great Depression and the rise of the radio jingle -- Music, mood, and television: the use of emotion in advertising music in the 1950s and 1960s -- The standardization of jingle production in the 1950s and after -- The discovery of youth in the 1960s -- Consumption, corporatization, and youth in the 1980s -- Conquering (the) culture: the changing shape of the cultural industries in the 1990s and after -- New capitalism, creativity, and the new petite bourgeoisie. "From the early days of radio through the rise of television after World War II to the present, music has been used more and more often to sell goods and establish brand identities. And since at least the 1920s, songs originally written for commercials have become popular songs, and songs written for a popular audience have become irrevocably associated with specific brands and products. Today, musicians move flexibly between the music and advertising worlds, while the line between commercial messages and popular music has become increasingly blurred. The Sounds of Capitalism is the untold story of this infectious part of our musical culture. Here, Timothy D. Taylor tracks the use of music in American advertising for nearly a century, from variety shows like The Clicquot Club Eskimos to the rise of the jingle, the postwar rise in consumerism and the more complete fusion of popular music and consumption in the 1980s and after. Taylor contends that today there is no longer a meaningful distinction to be made between music in advertising and advertising music. To make his case, he draws on rare archival materials, the extensive trade press, and hours of interviews with musicians ranging from Barry Manilow to unknown but unforgettable jingle singers. The Sounds of Capitalism is the first book to truly tell the history of music used in advertising in the United States, and an original contribution to this little-studied part of our cultural history"--Provided by publisher. Music in advertising United States. Advertising United States History 20th century. Mass media and music United States. Musique dans la publicité États-Unis. Médias et musique États-Unis. POLITICAL SCIENCE Public Policy Cultural Policy. bisacsh SOCIAL SCIENCE Anthropology Cultural. bisacsh SOCIAL SCIENCE Popular Culture. bisacsh Advertising fast Mass media and music fast Music in advertising fast United States fast https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq 1900-1999 fast History fast has work: The sounds of capitalism (Text) https://id.oclc.org/worldcat/entity/E39PCGj9xG6qbV6kVxCVCQTDmb https://id.oclc.org/worldcat/ontology/hasWork Print version: Taylor, Timothy Dean. Sounds of capitalism. Chicago ; London : The University of Chicago Press, ©2012 9780226791159 (DLC) 2011041483 (OCoLC)756200217 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=469353 Volltext |
| spellingShingle | Taylor, Timothy Dean The sounds of capitalism : advertising, music, and the conquest of culture / Introduction : capitalism, consumption, commerce, and music -- Music and advertising in early radio -- The classes and the masses in the 1920s and 1930s -- The Great Depression and the rise of the radio jingle -- Music, mood, and television: the use of emotion in advertising music in the 1950s and 1960s -- The standardization of jingle production in the 1950s and after -- The discovery of youth in the 1960s -- Consumption, corporatization, and youth in the 1980s -- Conquering (the) culture: the changing shape of the cultural industries in the 1990s and after -- New capitalism, creativity, and the new petite bourgeoisie. Music in advertising United States. Advertising United States History 20th century. Mass media and music United States. Musique dans la publicité États-Unis. Médias et musique États-Unis. POLITICAL SCIENCE Public Policy Cultural Policy. bisacsh SOCIAL SCIENCE Anthropology Cultural. bisacsh SOCIAL SCIENCE Popular Culture. bisacsh Advertising fast Mass media and music fast Music in advertising fast |
| title | The sounds of capitalism : advertising, music, and the conquest of culture / |
| title_auth | The sounds of capitalism : advertising, music, and the conquest of culture / |
| title_exact_search | The sounds of capitalism : advertising, music, and the conquest of culture / |
| title_full | The sounds of capitalism : advertising, music, and the conquest of culture / Timothy D. Taylor. |
| title_fullStr | The sounds of capitalism : advertising, music, and the conquest of culture / Timothy D. Taylor. |
| title_full_unstemmed | The sounds of capitalism : advertising, music, and the conquest of culture / Timothy D. Taylor. |
| title_short | The sounds of capitalism : |
| title_sort | sounds of capitalism advertising music and the conquest of culture |
| title_sub | advertising, music, and the conquest of culture / |
| topic | Music in advertising United States. Advertising United States History 20th century. Mass media and music United States. Musique dans la publicité États-Unis. Médias et musique États-Unis. POLITICAL SCIENCE Public Policy Cultural Policy. bisacsh SOCIAL SCIENCE Anthropology Cultural. bisacsh SOCIAL SCIENCE Popular Culture. bisacsh Advertising fast Mass media and music fast Music in advertising fast |
| topic_facet | Music in advertising United States. Advertising United States History 20th century. Mass media and music United States. Musique dans la publicité États-Unis. Médias et musique États-Unis. POLITICAL SCIENCE Public Policy Cultural Policy. SOCIAL SCIENCE Anthropology Cultural. SOCIAL SCIENCE Popular Culture. Advertising Mass media and music Music in advertising United States History |
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