Utopian images and narratives in advertising :: dreams for sale /
Utopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which examine narratives created on the advertising page, with special focus on gender images. Through a cross-disciplinary investigation, this collec...
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| Other Authors: | , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Lanham, Md. :
Lexington Books,
c2012.
|
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Summary: | Utopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which examine narratives created on the advertising page, with special focus on gender images. Through a cross-disciplinary investigation, this collection offers a varied analysis of advertising and mass media which are important for students and scholars alike. |
| Physical Description: | 1 online resource (vi, 290 p.) |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780739173275 0739173278 1280778954 9781280778957 9786613689344 6613689343 |
Staff View
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| 245 | 0 | 0 | |a Utopian images and narratives in advertising : |b dreams for sale / |c edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper. |
| 260 | |a Lanham, Md. : |b Lexington Books, |c c2012. | ||
| 300 | |a 1 online resource (vi, 290 p.) | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 504 | |a Includes bibliographical references and index. | ||
| 588 | |a Description based on print version record and CIP data provided by publisher; resource not viewed. | ||
| 505 | 0 | 0 | |t The Portrayal of Utopian Spaces in Magazine Advertisements / |r Luigi, Alessandra Manca |g Manca, Alessandra |g 7 -- |t Water, the All-Purpose Utopia / |r John Kloos |g Kloos, John |g 31 -- |t Women and Children in a Fragile Paradise / |r Jean-Marie Kauth |g Kauth, Jean-Marie |g 47 -- |t Welcome (Back) to the Brotherhood: Nostalgia, Masculinity, and the Selling of the Mitchum Man / |r Zubair S. Amir |g Amir, Zubair S. |g 69 -- |t Absolute Utopia: Advertising the American Dream "In an Absolut World" / |r Katy Kiick |g Kiick, Katy |g 79 -- |t Utopia on the Common Ground: Norman Rockwell's Breaking Home Ties / |r William Scarlato |g Scarlato, William |g 89 -- |t Utopian Images and Gender in Web-Based Advertisements: A View from the Starting Line / |r Chris Birks |g Birks, Chris |g 99 -- |t Jungian Archetypes in Advertising Imagery / |r Margaret Salyer |g Salyer, Margaret |g 111 -- |t Selling the Good Old Days: Images of Community Life in Contemporary American Advertising / |r Jonatlian F. Lewis |g Lewis, Jonatlian F., Paul Catterson |g Catterson, Paul |g 141 -- |t Masculine and Feminine Images in Italian Magazine Advertising / |r Maria Lucia Piga |g Piga, Maria Lucia, Dolores Sorci-Bradley |g Sorci-Bradley, Dolores |g 153 -- |t Black Face-White Utopia: Reflections on African-Americans, Utopia, and Advertising / |r Vincent Gaddis |g Gaddis, Vincent |g 193 -- |t Utopian Scenarios in Hispanic Advertisements: People en Español / |r Joaquín Montero |g Montero, Joaquín |g 213 -- |t Advertising, Neoliberalism, and the Financial Collapse of 2008 / |r Robert L. Craig |g Craig, Robert L. |g 229 -- |t Living in Worlds We'd Like to Live In: Capitalist Utopias in an Age of Counterfactuality / |r Ed McLuskie |g McLuskie, Ed |g 251 -- |t The Four Women of the Apocalypse: Utopia or Dystopia? / |r Marian Mesrobian MacCurdy |g MacCurdy, Marian Mesrobian |g 261. |
| 520 | |a Utopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which examine narratives created on the advertising page, with special focus on gender images. Through a cross-disciplinary investigation, this collection offers a varied analysis of advertising and mass media which are important for students and scholars alike. | ||
| 546 | |a English. | ||
| 650 | 0 | |a Advertising |x Psychological aspects. |0 http://id.loc.gov/authorities/subjects/sh85001159 | |
| 650 | 0 | |a Advertising |x Social aspects. |0 http://id.loc.gov/authorities/subjects/sh85001172 | |
| 650 | 0 | |a Utopias. |0 http://id.loc.gov/authorities/subjects/sh85141635 | |
| 650 | 0 | |a Advertising and women. |0 http://id.loc.gov/authorities/subjects/sh2008008079 | |
| 650 | 2 | |a Utopias |0 https://id.nlm.nih.gov/mesh/D014601 | |
| 650 | 6 | |a Publicité |x Aspect psychologique. | |
| 650 | 6 | |a Publicité |x Aspect social. | |
| 650 | 6 | |a Utopies. | |
| 650 | 6 | |a Publicité et femmes. | |
| 650 | 7 | |a utopias. |2 aat | |
| 650 | 7 | |a utopian literature. |2 aat | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Advertising & Promotion. |2 bisacsh | |
| 650 | 7 | |a Advertising and women |2 fast | |
| 650 | 7 | |a Advertising |x Psychological aspects |2 fast | |
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| 700 | 1 | |a Manca, Luigi |q (Luigi Daniele) |1 https://id.oclc.org/worldcat/entity/E39PCjFDXQgpBfKYgxfrjhpbgq |0 http://id.loc.gov/authorities/names/nr95009433 | |
| 700 | 1 | |a Manca, Alessandra. | |
| 700 | 1 | |a Pieper, Gail W. | |
| 758 | |i has work: |a Utopian images and narratives in advertising (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGW6BxxXp3GPHpWqkctpCP |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |t Utopian images and narratives in advertising |d Lanham, Md. : Lexington Books, c2012. |z 9780739173268 (cloth : alk. paper) |w (DLC) 2012004484 |
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Record in the Search Index
| DE-BY-FWS_katkey | ZDB-4-EBA-ocn796785633 |
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| _version_ | 1829094729464152064 |
| adam_text | |
| any_adam_object | |
| author2 | Manca, Luigi (Luigi Daniele) Manca, Alessandra Pieper, Gail W. |
| author2_role | |
| author2_variant | l m lm a m am g w p gw gwp |
| author_GND | http://id.loc.gov/authorities/names/nr95009433 |
| author_additional | Luigi, Alessandra Manca John Kloos Jean-Marie Kauth Zubair S. Amir Katy Kiick William Scarlato Chris Birks Margaret Salyer Jonatlian F. Lewis Maria Lucia Piga Vincent Gaddis Joaquín Montero Robert L. Craig Ed McLuskie Marian Mesrobian MacCurdy |
| author_facet | Manca, Luigi (Luigi Daniele) Manca, Alessandra Pieper, Gail W. |
| author_sort | Manca, Luigi |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
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| callnumber-raw | HF5822 |
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| collection | ZDB-4-EBA |
| contents | The Portrayal of Utopian Spaces in Magazine Advertisements / Water, the All-Purpose Utopia / Women and Children in a Fragile Paradise / Welcome (Back) to the Brotherhood: Nostalgia, Masculinity, and the Selling of the Mitchum Man / Absolute Utopia: Advertising the American Dream "In an Absolut World" / Utopia on the Common Ground: Norman Rockwell's Breaking Home Ties / Utopian Images and Gender in Web-Based Advertisements: A View from the Starting Line / Jungian Archetypes in Advertising Imagery / Selling the Good Old Days: Images of Community Life in Contemporary American Advertising / Masculine and Feminine Images in Italian Magazine Advertising / Black Face-White Utopia: Reflections on African-Americans, Utopia, and Advertising / Utopian Scenarios in Hispanic Advertisements: People en Español / Advertising, Neoliberalism, and the Financial Collapse of 2008 / Living in Worlds We'd Like to Live In: Capitalist Utopias in an Age of Counterfactuality / The Four Women of the Apocalypse: Utopia or Dystopia? / |
| ctrlnum | (OCoLC)796785633 |
| dewey-full | 659.1/045553 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1/045553 |
| dewey-search | 659.1/045553 |
| dewey-sort | 3659.1 545553 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-4-EBA-ocn796785633 |
| illustrated | Not Illustrated |
| indexdate | 2025-04-11T08:37:45Z |
| institution | BVB |
| isbn | 9780739173275 0739173278 1280778954 9781280778957 9786613689344 6613689343 |
| language | English |
| lccn | 2021678755 |
| oclc_num | 796785633 |
| open_access_boolean | |
| owner | MAIN DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
| physical | 1 online resource (vi, 290 p.) |
| psigel | ZDB-4-EBA FWS_PDA_EBA ZDB-4-EBA |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | Lexington Books, |
| record_format | marc |
| spelling | Utopian images and narratives in advertising : dreams for sale / edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper. Lanham, Md. : Lexington Books, c2012. 1 online resource (vi, 290 p.) text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index. Description based on print version record and CIP data provided by publisher; resource not viewed. The Portrayal of Utopian Spaces in Magazine Advertisements / Luigi, Alessandra Manca Manca, Alessandra 7 -- Water, the All-Purpose Utopia / John Kloos Kloos, John 31 -- Women and Children in a Fragile Paradise / Jean-Marie Kauth Kauth, Jean-Marie 47 -- Welcome (Back) to the Brotherhood: Nostalgia, Masculinity, and the Selling of the Mitchum Man / Zubair S. Amir Amir, Zubair S. 69 -- Absolute Utopia: Advertising the American Dream "In an Absolut World" / Katy Kiick Kiick, Katy 79 -- Utopia on the Common Ground: Norman Rockwell's Breaking Home Ties / William Scarlato Scarlato, William 89 -- Utopian Images and Gender in Web-Based Advertisements: A View from the Starting Line / Chris Birks Birks, Chris 99 -- Jungian Archetypes in Advertising Imagery / Margaret Salyer Salyer, Margaret 111 -- Selling the Good Old Days: Images of Community Life in Contemporary American Advertising / Jonatlian F. Lewis Lewis, Jonatlian F., Paul Catterson Catterson, Paul 141 -- Masculine and Feminine Images in Italian Magazine Advertising / Maria Lucia Piga Piga, Maria Lucia, Dolores Sorci-Bradley Sorci-Bradley, Dolores 153 -- Black Face-White Utopia: Reflections on African-Americans, Utopia, and Advertising / Vincent Gaddis Gaddis, Vincent 193 -- Utopian Scenarios in Hispanic Advertisements: People en Español / Joaquín Montero Montero, Joaquín 213 -- Advertising, Neoliberalism, and the Financial Collapse of 2008 / Robert L. Craig Craig, Robert L. 229 -- Living in Worlds We'd Like to Live In: Capitalist Utopias in an Age of Counterfactuality / Ed McLuskie McLuskie, Ed 251 -- The Four Women of the Apocalypse: Utopia or Dystopia? / Marian Mesrobian MacCurdy MacCurdy, Marian Mesrobian 261. Utopian Images and Narratives in Advertising: Dreams for Sale, edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper, is a collection of essays which examine narratives created on the advertising page, with special focus on gender images. Through a cross-disciplinary investigation, this collection offers a varied analysis of advertising and mass media which are important for students and scholars alike. English. Advertising Psychological aspects. http://id.loc.gov/authorities/subjects/sh85001159 Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Utopias. http://id.loc.gov/authorities/subjects/sh85141635 Advertising and women. http://id.loc.gov/authorities/subjects/sh2008008079 Utopias https://id.nlm.nih.gov/mesh/D014601 Publicité Aspect psychologique. Publicité Aspect social. Utopies. Publicité et femmes. utopias. aat utopian literature. aat BUSINESS & ECONOMICS Advertising & Promotion. bisacsh Advertising and women fast Advertising Psychological aspects fast Advertising Social aspects fast Utopias fast Manca, Luigi (Luigi Daniele) https://id.oclc.org/worldcat/entity/E39PCjFDXQgpBfKYgxfrjhpbgq http://id.loc.gov/authorities/names/nr95009433 Manca, Alessandra. Pieper, Gail W. has work: Utopian images and narratives in advertising (Text) https://id.oclc.org/worldcat/entity/E39PCGW6BxxXp3GPHpWqkctpCP https://id.oclc.org/worldcat/ontology/hasWork Print version: Utopian images and narratives in advertising Lanham, Md. : Lexington Books, c2012. 9780739173268 (cloth : alk. paper) (DLC) 2012004484 |
| spellingShingle | Utopian images and narratives in advertising : dreams for sale / The Portrayal of Utopian Spaces in Magazine Advertisements / Water, the All-Purpose Utopia / Women and Children in a Fragile Paradise / Welcome (Back) to the Brotherhood: Nostalgia, Masculinity, and the Selling of the Mitchum Man / Absolute Utopia: Advertising the American Dream "In an Absolut World" / Utopia on the Common Ground: Norman Rockwell's Breaking Home Ties / Utopian Images and Gender in Web-Based Advertisements: A View from the Starting Line / Jungian Archetypes in Advertising Imagery / Selling the Good Old Days: Images of Community Life in Contemporary American Advertising / Masculine and Feminine Images in Italian Magazine Advertising / Black Face-White Utopia: Reflections on African-Americans, Utopia, and Advertising / Utopian Scenarios in Hispanic Advertisements: People en Español / Advertising, Neoliberalism, and the Financial Collapse of 2008 / Living in Worlds We'd Like to Live In: Capitalist Utopias in an Age of Counterfactuality / The Four Women of the Apocalypse: Utopia or Dystopia? / Advertising Psychological aspects. http://id.loc.gov/authorities/subjects/sh85001159 Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Utopias. http://id.loc.gov/authorities/subjects/sh85141635 Advertising and women. http://id.loc.gov/authorities/subjects/sh2008008079 Utopias https://id.nlm.nih.gov/mesh/D014601 Publicité Aspect psychologique. Publicité Aspect social. Utopies. Publicité et femmes. utopias. aat utopian literature. aat BUSINESS & ECONOMICS Advertising & Promotion. bisacsh Advertising and women fast Advertising Psychological aspects fast Advertising Social aspects fast Utopias fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85001159 http://id.loc.gov/authorities/subjects/sh85001172 http://id.loc.gov/authorities/subjects/sh85141635 http://id.loc.gov/authorities/subjects/sh2008008079 https://id.nlm.nih.gov/mesh/D014601 |
| title | Utopian images and narratives in advertising : dreams for sale / |
| title_alt | The Portrayal of Utopian Spaces in Magazine Advertisements / Water, the All-Purpose Utopia / Women and Children in a Fragile Paradise / Welcome (Back) to the Brotherhood: Nostalgia, Masculinity, and the Selling of the Mitchum Man / Absolute Utopia: Advertising the American Dream "In an Absolut World" / Utopia on the Common Ground: Norman Rockwell's Breaking Home Ties / Utopian Images and Gender in Web-Based Advertisements: A View from the Starting Line / Jungian Archetypes in Advertising Imagery / Selling the Good Old Days: Images of Community Life in Contemporary American Advertising / Masculine and Feminine Images in Italian Magazine Advertising / Black Face-White Utopia: Reflections on African-Americans, Utopia, and Advertising / Utopian Scenarios in Hispanic Advertisements: People en Español / Advertising, Neoliberalism, and the Financial Collapse of 2008 / Living in Worlds We'd Like to Live In: Capitalist Utopias in an Age of Counterfactuality / The Four Women of the Apocalypse: Utopia or Dystopia? / |
| title_auth | Utopian images and narratives in advertising : dreams for sale / |
| title_exact_search | Utopian images and narratives in advertising : dreams for sale / |
| title_full | Utopian images and narratives in advertising : dreams for sale / edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper. |
| title_fullStr | Utopian images and narratives in advertising : dreams for sale / edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper. |
| title_full_unstemmed | Utopian images and narratives in advertising : dreams for sale / edited by Luigi Manca, Alessandra Manca, and Gail W. Pieper. |
| title_short | Utopian images and narratives in advertising : |
| title_sort | utopian images and narratives in advertising dreams for sale |
| title_sub | dreams for sale / |
| topic | Advertising Psychological aspects. http://id.loc.gov/authorities/subjects/sh85001159 Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Utopias. http://id.loc.gov/authorities/subjects/sh85141635 Advertising and women. http://id.loc.gov/authorities/subjects/sh2008008079 Utopias https://id.nlm.nih.gov/mesh/D014601 Publicité Aspect psychologique. Publicité Aspect social. Utopies. Publicité et femmes. utopias. aat utopian literature. aat BUSINESS & ECONOMICS Advertising & Promotion. bisacsh Advertising and women fast Advertising Psychological aspects fast Advertising Social aspects fast Utopias fast |
| topic_facet | Advertising Psychological aspects. Advertising Social aspects. Utopias. Advertising and women. Utopias Publicité Aspect psychologique. Publicité Aspect social. Utopies. Publicité et femmes. utopias. utopian literature. BUSINESS & ECONOMICS Advertising & Promotion. Advertising and women Advertising Psychological aspects Advertising Social aspects |
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