Global competitive strategy /:
"Globalization fundamentally changes the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require new approaches to understand and cope with these far-reachi...
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1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Cambridge :
Cambridge University Press,
2007.
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Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | "Globalization fundamentally changes the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require new approaches to understand and cope with these far-reaching changes. We must learn to think globally in order to succeed. Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business. Such tools include the "Star Analysis" that allows strategy makers to integrate geographic information with market information about the global business environment. Also introduced is the "global value connection" that shows managers how to account for the gains and costs of trade. Aimed at MBA students taking courses in international strategy, consultants, and managers with responsibility for strategic development, this book offers a comprehensive strategic framework for gaming competitive advantage in the global marketplace."--Jacket |
Beschreibung: | 1 online resource (xiv, 290 pages) : illustrations, 1 map |
Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9780511649387 051164938X 9780511841651 0511841655 9780511354212 0511354215 |
Internformat
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100 | 1 | |a Spulber, Daniel F. | |
245 | 1 | 0 | |a Global competitive strategy / |c Daniel F. Spulber. |
260 | |a Cambridge : |b Cambridge University Press, |c 2007. | ||
300 | |a 1 online resource (xiv, 290 pages) : |b illustrations, 1 map | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Introduction: the global challenge -- The global mosaic -- Global strategic analysis -- Global competitive advantage -- Global competitive strategy -- Global investment strategy :choosing the best mix of transactions and investment -- The global business organization -- Lenovo: entering global competition -- Cemex: making global markets -- Dairy farm: regional retail strategy -- Danone: organizing for global competition -- Conclusion. | |
520 | 1 | |a "Globalization fundamentally changes the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require new approaches to understand and cope with these far-reaching changes. We must learn to think globally in order to succeed. Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business. Such tools include the "Star Analysis" that allows strategy makers to integrate geographic information with market information about the global business environment. Also introduced is the "global value connection" that shows managers how to account for the gains and costs of trade. Aimed at MBA students taking courses in international strategy, consultants, and managers with responsibility for strategic development, this book offers a comprehensive strategic framework for gaming competitive advantage in the global marketplace."--Jacket | |
650 | 0 | |a Strategic planning. |0 http://id.loc.gov/authorities/subjects/sh85128511 | |
650 | 0 | |a Strategic planning |v Case studies. | |
650 | 0 | |a International business enterprises |x Management. | |
650 | 0 | |a International business enterprises |x Management |v Case studies. | |
650 | 0 | |a Competition, International. |0 http://id.loc.gov/authorities/subjects/sh85029339 | |
650 | 0 | |a Globalization |x Economic aspects. | |
650 | 0 | |a Globalization. |0 http://id.loc.gov/authorities/subjects/sh99010179 | |
650 | 6 | |a Planification stratégique. | |
650 | 6 | |a Planification stratégique |v Études de cas. | |
650 | 6 | |a Mondialisation. | |
650 | 6 | |a Entreprises multinationales |x Gestion. | |
650 | 6 | |a Entreprises multinationales |x Gestion |v Études de cas. | |
650 | 6 | |a Concurrence internationale. | |
650 | 7 | |a globalism. |2 aat | |
650 | 7 | |a BUSINESS & ECONOMICS |x Strategic Planning. |2 bisacsh | |
650 | 7 | |a Globalization |2 fast | |
650 | 7 | |a Competition, International |2 fast | |
650 | 7 | |a Globalization |x Economic aspects |2 fast | |
650 | 7 | |a International business enterprises |x Management |2 fast | |
650 | 7 | |a Strategic planning |2 fast | |
655 | 7 | |a Case studies |2 fast | |
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776 | 0 | 8 | |i Print version: |a Spulber, Daniel F. |t Global competitive strategy. |d Cambridge : Cambridge University Press, 2007 |z 9780521880817 |w (DLC) 2007281339 |w (OCoLC)123374688 |
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Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-4-EBA-ocn667025631 |
---|---|
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adam_text | |
any_adam_object | |
author | Spulber, Daniel F. |
author_facet | Spulber, Daniel F. |
author_role | |
author_sort | Spulber, Daniel F. |
author_variant | d f s df dfs |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HD30 |
callnumber-raw | HD30.28 .S6448 2007 |
callnumber-search | HD30.28 .S6448 2007 |
callnumber-sort | HD 230.28 S6448 42007 |
callnumber-subject | HD - Industries, Land Use, Labor |
collection | ZDB-4-EBA |
contents | Introduction: the global challenge -- The global mosaic -- Global strategic analysis -- Global competitive advantage -- Global competitive strategy -- Global investment strategy :choosing the best mix of transactions and investment -- The global business organization -- Lenovo: entering global competition -- Cemex: making global markets -- Dairy farm: regional retail strategy -- Danone: organizing for global competition -- Conclusion. |
ctrlnum | (OCoLC)667025631 |
dewey-full | 658.4012 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4012 |
dewey-search | 658.4012 |
dewey-sort | 3658.4012 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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genre | Case studies fast |
genre_facet | Case studies |
id | ZDB-4-EBA-ocn667025631 |
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indexdate | 2024-11-27T13:17:32Z |
institution | BVB |
isbn | 9780511649387 051164938X 9780511841651 0511841655 9780511354212 0511354215 |
language | English |
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physical | 1 online resource (xiv, 290 pages) : illustrations, 1 map |
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publishDate | 2007 |
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publisher | Cambridge University Press, |
record_format | marc |
spelling | Spulber, Daniel F. Global competitive strategy / Daniel F. Spulber. Cambridge : Cambridge University Press, 2007. 1 online resource (xiv, 290 pages) : illustrations, 1 map text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index. Introduction: the global challenge -- The global mosaic -- Global strategic analysis -- Global competitive advantage -- Global competitive strategy -- Global investment strategy :choosing the best mix of transactions and investment -- The global business organization -- Lenovo: entering global competition -- Cemex: making global markets -- Dairy farm: regional retail strategy -- Danone: organizing for global competition -- Conclusion. "Globalization fundamentally changes the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require new approaches to understand and cope with these far-reaching changes. We must learn to think globally in order to succeed. Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business. Such tools include the "Star Analysis" that allows strategy makers to integrate geographic information with market information about the global business environment. Also introduced is the "global value connection" that shows managers how to account for the gains and costs of trade. Aimed at MBA students taking courses in international strategy, consultants, and managers with responsibility for strategic development, this book offers a comprehensive strategic framework for gaming competitive advantage in the global marketplace."--Jacket Strategic planning. http://id.loc.gov/authorities/subjects/sh85128511 Strategic planning Case studies. International business enterprises Management. International business enterprises Management Case studies. Competition, International. http://id.loc.gov/authorities/subjects/sh85029339 Globalization Economic aspects. Globalization. http://id.loc.gov/authorities/subjects/sh99010179 Planification stratégique. Planification stratégique Études de cas. Mondialisation. Entreprises multinationales Gestion. Entreprises multinationales Gestion Études de cas. Concurrence internationale. globalism. aat BUSINESS & ECONOMICS Strategic Planning. bisacsh Globalization fast Competition, International fast Globalization Economic aspects fast International business enterprises Management fast Strategic planning fast Case studies fast has work: Global competitive strategy (Text) https://id.oclc.org/worldcat/entity/E39PCFWPfxdg8rbMjPQKyt4vf3 https://id.oclc.org/worldcat/ontology/hasWork Print version: Spulber, Daniel F. Global competitive strategy. Cambridge : Cambridge University Press, 2007 9780521880817 (DLC) 2007281339 (OCoLC)123374688 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=304597 Volltext |
spellingShingle | Spulber, Daniel F. Global competitive strategy / Introduction: the global challenge -- The global mosaic -- Global strategic analysis -- Global competitive advantage -- Global competitive strategy -- Global investment strategy :choosing the best mix of transactions and investment -- The global business organization -- Lenovo: entering global competition -- Cemex: making global markets -- Dairy farm: regional retail strategy -- Danone: organizing for global competition -- Conclusion. Strategic planning. http://id.loc.gov/authorities/subjects/sh85128511 Strategic planning Case studies. International business enterprises Management. International business enterprises Management Case studies. Competition, International. http://id.loc.gov/authorities/subjects/sh85029339 Globalization Economic aspects. Globalization. http://id.loc.gov/authorities/subjects/sh99010179 Planification stratégique. Planification stratégique Études de cas. Mondialisation. Entreprises multinationales Gestion. Entreprises multinationales Gestion Études de cas. Concurrence internationale. globalism. aat BUSINESS & ECONOMICS Strategic Planning. bisacsh Globalization fast Competition, International fast Globalization Economic aspects fast International business enterprises Management fast Strategic planning fast |
subject_GND | http://id.loc.gov/authorities/subjects/sh85128511 http://id.loc.gov/authorities/subjects/sh85029339 http://id.loc.gov/authorities/subjects/sh99010179 |
title | Global competitive strategy / |
title_auth | Global competitive strategy / |
title_exact_search | Global competitive strategy / |
title_full | Global competitive strategy / Daniel F. Spulber. |
title_fullStr | Global competitive strategy / Daniel F. Spulber. |
title_full_unstemmed | Global competitive strategy / Daniel F. Spulber. |
title_short | Global competitive strategy / |
title_sort | global competitive strategy |
topic | Strategic planning. http://id.loc.gov/authorities/subjects/sh85128511 Strategic planning Case studies. International business enterprises Management. International business enterprises Management Case studies. Competition, International. http://id.loc.gov/authorities/subjects/sh85029339 Globalization Economic aspects. Globalization. http://id.loc.gov/authorities/subjects/sh99010179 Planification stratégique. Planification stratégique Études de cas. Mondialisation. Entreprises multinationales Gestion. Entreprises multinationales Gestion Études de cas. Concurrence internationale. globalism. aat BUSINESS & ECONOMICS Strategic Planning. bisacsh Globalization fast Competition, International fast Globalization Economic aspects fast International business enterprises Management fast Strategic planning fast |
topic_facet | Strategic planning. Strategic planning Case studies. International business enterprises Management. International business enterprises Management Case studies. Competition, International. Globalization Economic aspects. Globalization. Planification stratégique. Planification stratégique Études de cas. Mondialisation. Entreprises multinationales Gestion. Entreprises multinationales Gestion Études de cas. Concurrence internationale. globalism. BUSINESS & ECONOMICS Strategic Planning. Globalization Competition, International Globalization Economic aspects International business enterprises Management Strategic planning Case studies |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=304597 |
work_keys_str_mv | AT spulberdanielf globalcompetitivestrategy |