Air transportation :: a management perspective /

The sixth edition of Air Transportation: A Management Perspective provides a solid foundation of current practices in air transportation management combined with an extensive historical overview. The book uses past and present trends to forecast future challenges the industry may face, encouraging t...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Wensveen, J. G.
Weitere Verfasser: Wells, Alexander T.
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Aldershot, England ; Burlington, VT : Ashgate, ©2007.
Ausgabe:6th ed.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:The sixth edition of Air Transportation: A Management Perspective provides a solid foundation of current practices in air transportation management combined with an extensive historical overview. The book uses past and present trends to forecast future challenges the industry may face, encouraging the reader to really think about the decisions a manager implements. Updated topics include airline passenger marketing, labor relations, financing and heightened security precautions.
Beschreibung:Previous edition: by Alexander T. Wells, John G. Wensveen. Belmont, Calif. : Thomson/Brooks/Cole, 2004.
Beschreibung:1 online resource (xxi, 568 pages) : illustrations
Bibliographie:Includes bibliographical references and index.
ISBN:9780754684749
0754684741

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