APA (7th ed.) Citation

Pearce, M. (2021). Customer relationship management: How to develop and execute a CRM strategy (First edition.). Business Expert Press.

Chicago Style (17th ed.) Citation

Pearce, Michael. Customer Relationship Management: How to Develop and Execute a CRM Strategy. First edition. New York, NY: Business Expert Press, 2021.

MLA (9th ed.) Citation

Pearce, Michael. Customer Relationship Management: How to Develop and Execute a CRM Strategy. First edition. Business Expert Press, 2021.