Campaigns on the cutting edge:
"Technology now allows candidates to announce their candidacies online, raise money through web fundraising, and mobilize supporters via smartphones. These increasingly mobile and integrated campaigns face the growing influence of outside interests. Evaluate current trends and assess how campai...
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Thousand Oaks, California
CQ Press, an imprint of SAGE Publications, Inc.
[2021]
|
| Ausgabe: | Fourth edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | "Technology now allows candidates to announce their candidacies online, raise money through web fundraising, and mobilize supporters via smartphones. These increasingly mobile and integrated campaigns face the growing influence of outside interests. Evaluate current trends and assess how campaigns are making cutting-edge changes on the presidential, congressional, and gubernatorial levels with Campaigns on the Cutting Edge. The thoroughly updated fourth edition focuses on the use of social media and online surveying tools in campaigns, the evolution of voter mobilization, the growth of "fake news," and the increased representation of women, African Americans, Latino Americans, and Asian Americans not only in the electoral force, but also in the campaign organization"-- |
| Beschreibung: | xv, 280 Seiten Illustrationen 23 cm |
| ISBN: | 9781544390215 1544390211 |
Internformat
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| 245 | 1 | 0 | |a Campaigns on the cutting edge |c editor Richard J. Semiatin |
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| 505 | 8 | |a Introduction: Campaigns on the cutting edge / Richard J. Semiatin -- Fundraising : toward donor centered campaigns? / Robert G. Boatright -- Paid media in campaigns : now and in the future / Tad Devine -- Social and new media campaigns : advantage or source of disinformation? / Michael Turk -- Survey research and campaigns : challenges and opportunities / Candice J. Nelson -- Voter mobilization : an unexpected future / Richard J. Semiatin -- Political parties : in the age of populism and reform / Tari Renner -- Interest groups, SuperPACs and independent expenditures : driven by ideology / Nina Therese Kasniunas, Mark J. Rozell and Charles Keckler -- Campaign press coverage : fake news v. traditional news / Richard Semiatin, Jeremy D. Mayer and Joseph Graf -- Campaign finance : the rise of dark money in the Roberts Court era / Peter L. Francia, Wesley Joe and Clyde Wilcox -- Voter identification laws and ballot access measures / Jeffrey Crouch -- Women and candidates : generational change, growing activism / Susan A. MacManus and Ashley N. Barnes -- Minority candidates and the new landscape of campaigns in the twenty-first century / Atiya Kai Stokes-Brown -- Political campaigns and democracy / Dick Simpson | |
| 520 | 3 | |a "Technology now allows candidates to announce their candidacies online, raise money through web fundraising, and mobilize supporters via smartphones. These increasingly mobile and integrated campaigns face the growing influence of outside interests. Evaluate current trends and assess how campaigns are making cutting-edge changes on the presidential, congressional, and gubernatorial levels with Campaigns on the Cutting Edge. The thoroughly updated fourth edition focuses on the use of social media and online surveying tools in campaigns, the evolution of voter mobilization, the growth of "fake news," and the increased representation of women, African Americans, Latino Americans, and Asian Americans not only in the electoral force, but also in the campaign organization"-- | |
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Contents Preface ix About the Editor xi About the Contributors xii PARTI THE NEW POLITICAL CAMPAIGN Richard J. Semiatin Chapter 1 Introduction: Campaigns on the Cutting Edge 3 Campaigns must adapt or fail. They must prepare for the unexpected: they "are similar to the rest of the world—acquiring knowledge is an instantaneous proposition. That means parries and thrusts by campaigns, which were the products of deliberate thinking over hours or days or even months in the past, are now decided in minutes or even seconds.” Robert G. Boatright Chapter 2 Fundraising: Toward Donor-Centered Politics? 11 “Money matters more than ever, but candidates no longer are the dominant players in financing campaigns. A candidate can establish his or her viability by using tried-and-true fundraising techniques, but elections are driven in large part by forces outside of candidates’ control.” That activity is centered on the donors. Thomas A. (Tad) Devine Chapter 3 Paid Media in Campaigns: Now and in the Future “Political advertising is changing almost as fast as the weather in New England. After decades of stability and standard approaches, advertising is shifting in terms of its content and especially its delivery. As new forums for delivery become available in this age of instantaneous online communication, campaigns are finding new ways to talk to and persuade voters.” 28
Michael Turk Chapter 4 Social and New Media Campaigns: Advantage or Source of Disinformation? 46 “The 2016 election cycle saw the internet and online platforms become a weapon in a much larger war, and the target of that weapon was the American electorate.” Candice J. Nelson Chapter 5 Survey Research and Campaigns: Challenges and Opportunities 65 “The 2016 presidential election raised questions about the entire accuracy of surveys. Polling has changed rapidly in this century as campaigns try to reach audiences through cell phones and other modalities, such as online. The opportunities show that reaching a more mobile audience, while more challenging than in the past, is still possible." Richard J. Semiatin Chapter 6 Voter Mobilization: An Unexpected Future 80 “The [unexpected] results from 2016 point out that the key to any get-out-the-vote (GOTV) program relies on getting your base out to the polls and voters who match the profile of support for your candidate but who may not be thought of as traditional base voters." PART II THE EVOLVING CAMPAIGN: ADAPTATION BY POLITICAL INSTITUTIONS AND GROUPS Tari Renner Chapter 7 Political Parties: In the Age of Populism and Reform "Political parties are facing a crossroads in the age of populism: either be reformed or serve as a proxy for the party’s leader." 103
Nina Therese Kasniunas, Mark J. Rozell, and Charles N. W. Keckler Chapter 8 Interest Groups, Super PACs, and Independent Expenditures: Driven by Ideology 119 "It is clear that outside groups are having a larger and more pervasive influence on campaigns than ever before. Formally independent entities organized to support a candidate, most notably one or more Super PACs, are now a de rigueur accompaniment for any serious federal campaign.” Richard J. Semiatin and Jeremy D. Mayer Chapter 9 Campaign Press Coverage: Fake News Versus Traditional News 137 “The discussion of fake news versus traditional news reveals how a crisis of confidence now exists in what citizens believe they see, hear, and read regarding politicians and campaigns.” Peter L Francia, Wesley Joe, and Clyde Wilcox Chapter 10 Campaign Finance: The Rise of Dark Money in the Roberts Court Era 155 As a result of the Supreme Court’s deregulation of campaign finance, “for all practical purposes, spending limits are gone, public financing is irrelevant to national campaigns, and a sizable (but unknowable) portion of activity is not transparent to voters.” Jeffrey Crouch Chapter 11 Voter Identification Laws and Ballot Access Measures 176 “Ballot access has become a crucial front in the ongoing war between polarized U.S. political parties. Among the most controversial of a new generation of alleged ballot barriers are voter identification laws and ‘voter suppression' measures in general." Susan A. MacManus and Amy N. Benner Chapter 12 Women and Campaigns: Generational Change, Growing Activism The 2016 election and the
emergence of the #MeToo movement have transformed both how women candidates run for office and how that impacts how generations of women voters are successfully targeted by campaigns. 190
Atiya Kai Stokes-Brown Chapter 13 Minority Candidates and the New Landscape of Campaigns in the Twenty-First Century 213 “The increasing population of racial and ethnic minorities, particularly Latinos and Asian Americans, is transforming America's political landscape in a dramatic way. Furthermore, the elections of a new wave of minority candidates including Kamala Harris, Alexandria Ocasio-Cortez, Antonio Delgado, and Mandela Barnes highlight how candidates of color are gaining increased access to positions of political power.” Dick Simpson Chapter 14 Political Campaigns and Democracy 234 Democracy is at risk when laws and processes lack transparency. The potential consequences are alarming. Index 252 |
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| contents | Introduction: Campaigns on the cutting edge / Richard J. Semiatin -- Fundraising : toward donor centered campaigns? / Robert G. Boatright -- Paid media in campaigns : now and in the future / Tad Devine -- Social and new media campaigns : advantage or source of disinformation? / Michael Turk -- Survey research and campaigns : challenges and opportunities / Candice J. Nelson -- Voter mobilization : an unexpected future / Richard J. Semiatin -- Political parties : in the age of populism and reform / Tari Renner -- Interest groups, SuperPACs and independent expenditures : driven by ideology / Nina Therese Kasniunas, Mark J. Rozell and Charles Keckler -- Campaign press coverage : fake news v. traditional news / Richard Semiatin, Jeremy D. Mayer and Joseph Graf -- Campaign finance : the rise of dark money in the Roberts Court era / Peter L. Francia, Wesley Joe and Clyde Wilcox -- Voter identification laws and ballot access measures / Jeffrey Crouch -- Women and candidates : generational change, growing activism / Susan A. MacManus and Ashley N. Barnes -- Minority candidates and the new landscape of campaigns in the twenty-first century / Atiya Kai Stokes-Brown -- Political campaigns and democracy / Dick Simpson |
| ctrlnum | (OCoLC)1374365427 (DE-599)BVBBV049738497 |
| discipline | Politologie |
| edition | Fourth edition |
| format | Book |
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| spelling | Campaigns on the cutting edge editor Richard J. Semiatin Fourth edition Thousand Oaks, California CQ Press, an imprint of SAGE Publications, Inc. [2021] xv, 280 Seiten Illustrationen 23 cm txt rdacontent n rdamedia nc rdacarrier Introduction: Campaigns on the cutting edge / Richard J. Semiatin -- Fundraising : toward donor centered campaigns? / Robert G. Boatright -- Paid media in campaigns : now and in the future / Tad Devine -- Social and new media campaigns : advantage or source of disinformation? / Michael Turk -- Survey research and campaigns : challenges and opportunities / Candice J. Nelson -- Voter mobilization : an unexpected future / Richard J. Semiatin -- Political parties : in the age of populism and reform / Tari Renner -- Interest groups, SuperPACs and independent expenditures : driven by ideology / Nina Therese Kasniunas, Mark J. Rozell and Charles Keckler -- Campaign press coverage : fake news v. traditional news / Richard Semiatin, Jeremy D. Mayer and Joseph Graf -- Campaign finance : the rise of dark money in the Roberts Court era / Peter L. Francia, Wesley Joe and Clyde Wilcox -- Voter identification laws and ballot access measures / Jeffrey Crouch -- Women and candidates : generational change, growing activism / Susan A. MacManus and Ashley N. Barnes -- Minority candidates and the new landscape of campaigns in the twenty-first century / Atiya Kai Stokes-Brown -- Political campaigns and democracy / Dick Simpson "Technology now allows candidates to announce their candidacies online, raise money through web fundraising, and mobilize supporters via smartphones. These increasingly mobile and integrated campaigns face the growing influence of outside interests. Evaluate current trends and assess how campaigns are making cutting-edge changes on the presidential, congressional, and gubernatorial levels with Campaigns on the Cutting Edge. The thoroughly updated fourth edition focuses on the use of social media and online surveying tools in campaigns, the evolution of voter mobilization, the growth of "fake news," and the increased representation of women, African Americans, Latino Americans, and Asian Americans not only in the electoral force, but also in the campaign organization"-- Politische Kampagne (DE-588)4998160-2 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf Political campaigns / United States / History / 21st century Elections / United States / History / 21st century United States / Politics and government / 21st century États-Unis / Politique et gouvernement / 21e siècle Elections Political campaigns Politics and government United States 2000-2099 History (DE-588)4143413-4 Aufsatzsammlung gnd-content USA (DE-588)4078704-7 g Politische Kampagne (DE-588)4998160-2 s DE-604 Semiatin, Richard J. Sonstige oth Erscheint auch als Online-Ausgabe, EPUB 9781544391069 Erscheint auch als Online-Ausgabe, EPUB 9781544391076 Erscheint auch als Online-Ausgabe, ebook 9781544391045 Digitalisierung UB Passau - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=035080513&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Campaigns on the cutting edge Introduction: Campaigns on the cutting edge / Richard J. Semiatin -- Fundraising : toward donor centered campaigns? / Robert G. Boatright -- Paid media in campaigns : now and in the future / Tad Devine -- Social and new media campaigns : advantage or source of disinformation? / Michael Turk -- Survey research and campaigns : challenges and opportunities / Candice J. Nelson -- Voter mobilization : an unexpected future / Richard J. Semiatin -- Political parties : in the age of populism and reform / Tari Renner -- Interest groups, SuperPACs and independent expenditures : driven by ideology / Nina Therese Kasniunas, Mark J. Rozell and Charles Keckler -- Campaign press coverage : fake news v. traditional news / Richard Semiatin, Jeremy D. Mayer and Joseph Graf -- Campaign finance : the rise of dark money in the Roberts Court era / Peter L. Francia, Wesley Joe and Clyde Wilcox -- Voter identification laws and ballot access measures / Jeffrey Crouch -- Women and candidates : generational change, growing activism / Susan A. MacManus and Ashley N. Barnes -- Minority candidates and the new landscape of campaigns in the twenty-first century / Atiya Kai Stokes-Brown -- Political campaigns and democracy / Dick Simpson Politische Kampagne (DE-588)4998160-2 gnd |
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| title_fullStr | Campaigns on the cutting edge editor Richard J. Semiatin |
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