Polling at a crossroads: rethinking modern survey research
Survey research is in a state of crisis. People have become less willing to respond to polls and recent misses in critical elections have undermined the field's credibility. Pollsters have developed many tools for dealing with the new environment, an increasing number of which rely on risky opt...
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| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cambridge, United Kingdom ; New York, NY
Cambridge University Press
2024
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| Series: | Methodological tools in the social sciences
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| Subjects: | |
| Online Access: | DE-12 DE-634 DE-92 DE-473 Volltext |
| Summary: | Survey research is in a state of crisis. People have become less willing to respond to polls and recent misses in critical elections have undermined the field's credibility. Pollsters have developed many tools for dealing with the new environment, an increasing number of which rely on risky opt-in samples. Virtually all of these tools require that respondents in each demographic category are a representative sample of all people in each demographic category, something that is unlikely to be reliably true. Polling at a Crossroads moves beyond such strong limitations, providing tools that work even when survey respondents are unrepresentative in complex ways. This book provides case studies that show how to avoid underestimating Trump support and how conventional polls exaggerate partisan differences. This book also helps us think in clear and sometimes counterintuitive ways and points toward simple, low-cost changes that can better address contemporary polling challenges |
| Item Description: | Title from publisher's bibliographic system (viewed on 29 Feb 2024) |
| Physical Description: | 1 Online-Ressource (xx, 269 Seiten) |
| ISBN: | 9781108697798 |
| DOI: | 10.1017/9781108697798 |
Staff View
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| spelling | Bailey, Michael A. 1969- (DE-588)1018150501 aut Polling at a crossroads rethinking modern survey research Michael A. Bailey, Georgetown University Cambridge, United Kingdom ; New York, NY Cambridge University Press 2024 1 Online-Ressource (xx, 269 Seiten) txt rdacontent c rdamedia cr rdacarrier Methodological tools in the social sciences Title from publisher's bibliographic system (viewed on 29 Feb 2024) Survey research is in a state of crisis. People have become less willing to respond to polls and recent misses in critical elections have undermined the field's credibility. Pollsters have developed many tools for dealing with the new environment, an increasing number of which rely on risky opt-in samples. Virtually all of these tools require that respondents in each demographic category are a representative sample of all people in each demographic category, something that is unlikely to be reliably true. Polling at a Crossroads moves beyond such strong limitations, providing tools that work even when survey respondents are unrepresentative in complex ways. This book provides case studies that show how to avoid underestimating Trump support and how conventional polls exaggerate partisan differences. This book also helps us think in clear and sometimes counterintuitive ways and points toward simple, low-cost changes that can better address contemporary polling challenges Public opinion polls Social surveys / Methodology Sozialwissenschaften (DE-588)4055916-6 gnd rswk-swf Methodologie (DE-588)4139716-2 gnd rswk-swf Faktorieller Survey (DE-588)1128093391 gnd rswk-swf Umfrage (DE-588)4005227-8 gnd rswk-swf Umfrage (DE-588)4005227-8 s Faktorieller Survey (DE-588)1128093391 s Methodologie (DE-588)4139716-2 s Sozialwissenschaften (DE-588)4055916-6 s DE-604 Erscheint auch als Druck-Ausgabe, Hardback 978-1-108-48279-0 Erscheint auch als Druck-Ausgabe, Paperback 978-1-108-71093-0 https://doi.org/10.1017/9781108697798 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Bailey, Michael A. 1969- Polling at a crossroads rethinking modern survey research Public opinion polls Social surveys / Methodology Sozialwissenschaften (DE-588)4055916-6 gnd Methodologie (DE-588)4139716-2 gnd Faktorieller Survey (DE-588)1128093391 gnd Umfrage (DE-588)4005227-8 gnd |
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| title | Polling at a crossroads rethinking modern survey research |
| title_auth | Polling at a crossroads rethinking modern survey research |
| title_exact_search | Polling at a crossroads rethinking modern survey research |
| title_full | Polling at a crossroads rethinking modern survey research Michael A. Bailey, Georgetown University |
| title_fullStr | Polling at a crossroads rethinking modern survey research Michael A. Bailey, Georgetown University |
| title_full_unstemmed | Polling at a crossroads rethinking modern survey research Michael A. Bailey, Georgetown University |
| title_short | Polling at a crossroads |
| title_sort | polling at a crossroads rethinking modern survey research |
| title_sub | rethinking modern survey research |
| topic | Public opinion polls Social surveys / Methodology Sozialwissenschaften (DE-588)4055916-6 gnd Methodologie (DE-588)4139716-2 gnd Faktorieller Survey (DE-588)1128093391 gnd Umfrage (DE-588)4005227-8 gnd |
| topic_facet | Public opinion polls Social surveys / Methodology Sozialwissenschaften Methodologie Faktorieller Survey Umfrage |
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