APA (7th ed.) Citation

Chan, E. Y. (2024). Consumer Behavior in Practice: Strategic Insights for the Modern Marketer. Springer.

Chicago Style (17th ed.) Citation

Chan, Eugene Y. Consumer Behavior in Practice: Strategic Insights for the Modern Marketer. Cham: Springer, 2024.

MLA (9th ed.) Citation

Chan, Eugene Y. Consumer Behavior in Practice: Strategic Insights for the Modern Marketer. Springer, 2024.

Warning: These citations may not always be 100% accurate.