APA (7th ed.) Citation

Mutum, D. S., Soo Yeong Ewe, & Ezlika Ghazali. (2024). Marketing Case Studies in Emerging Markets: Contemporary Multi-industry Issues and Best-practices (1st ed. 2024.). Springer. https://doi.org/10.1007/978-3-031-51689-4

Chicago Style (17th ed.) Citation

Mutum, Dilip S., Soo Yeong Ewe, and Ezlika Ghazali. Marketing Case Studies in Emerging Markets: Contemporary Multi-industry Issues and Best-practices. 1st ed. 2024. Cham: Springer, 2024. https://doi.org/10.1007/978-3-031-51689-4.

MLA (9th ed.) Citation

Mutum, Dilip S., et al. Marketing Case Studies in Emerging Markets: Contemporary Multi-industry Issues and Best-practices. 1st ed. 2024. Springer, 2024. https://doi.org/10.1007/978-3-031-51689-4.