Hegarty on advertising: turning intelligence into magic
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Thames & Hudson Ltd.
2024
|
| Edition: | Second revised and expanded edition |
| Subjects: | |
| Physical Description: | 244 Seiten Illustrationen 24 cm |
| ISBN: | 9780500296967 9780500515563 0500515565 |
Staff View
MARC
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| 245 | 1 | 0 | |a Hegarty on advertising |b turning intelligence into magic |c John Hegarty |
| 250 | |a Second revised and expanded edition | ||
| 264 | 1 | |a New York |b Thames & Hudson Ltd. |c 2024 | |
| 300 | |a 244 Seiten |b Illustrationen |c 24 cm | ||
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Record in the Search Index
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| author | Hegarty, John 1944- |
| author_GND | (DE-588)1076012450 |
| author_facet | Hegarty, John 1944- |
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| author_sort | Hegarty, John 1944- |
| author_variant | j h jh |
| building | Verbundindex |
| bvnumber | BV049586959 |
| callnumber-first | H - Social Science |
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| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)1430759589 (DE-599)BVBBV049586959 |
| dewey-full | 659.1092 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1092 |
| dewey-search | 659.1092 |
| dewey-sort | 3659.1092 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Second revised and expanded edition |
| format | Book |
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| id | DE-604.BV049586959 |
| illustrated | Illustrated |
| index_date | 2024-07-03T23:32:47Z |
| indexdate | 2024-07-20T04:35:53Z |
| institution | BVB |
| isbn | 9780500296967 9780500515563 0500515565 |
| language | English |
| lccn | 2010936750 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034931734 |
| oclc_num | 1430759589 |
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| physical | 244 Seiten Illustrationen 24 cm |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Thames & Hudson Ltd. |
| record_format | marc |
| spelling | Hegarty, John 1944- Verfasser (DE-588)1076012450 aut Hegarty on advertising turning intelligence into magic John Hegarty Second revised and expanded edition New York Thames & Hudson Ltd. 2024 244 Seiten Illustrationen 24 cm txt rdacontent n rdamedia nc rdacarrier Hegarty, John 1944- Advertising executives Biography Advertising agencies Management Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s DE-604 |
| spellingShingle | Hegarty, John 1944- Hegarty on advertising turning intelligence into magic Hegarty, John 1944- Advertising executives Biography Advertising agencies Management Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 |
| title | Hegarty on advertising turning intelligence into magic |
| title_auth | Hegarty on advertising turning intelligence into magic |
| title_exact_search | Hegarty on advertising turning intelligence into magic |
| title_exact_search_txtP | Hegarty on advertising turning intelligence into magic |
| title_full | Hegarty on advertising turning intelligence into magic John Hegarty |
| title_fullStr | Hegarty on advertising turning intelligence into magic John Hegarty |
| title_full_unstemmed | Hegarty on advertising turning intelligence into magic John Hegarty |
| title_short | Hegarty on advertising |
| title_sort | hegarty on advertising turning intelligence into magic |
| title_sub | turning intelligence into magic |
| topic | Hegarty, John 1944- Advertising executives Biography Advertising agencies Management Werbung (DE-588)4065541-6 gnd |
| topic_facet | Hegarty, John 1944- Advertising executives Biography Advertising agencies Management Werbung |
| work_keys_str_mv | AT hegartyjohn hegartyonadvertisingturningintelligenceintomagic |