Hegarty on advertising: turning intelligence into magic
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Thames & Hudson Ltd.
2024
|
| Ausgabe: | Second revised and expanded edition |
| Schlagworte: | |
| Beschreibung: | 244 Seiten Illustrationen 24 cm |
| ISBN: | 9780500296967 9780500515563 0500515565 |
Internformat
MARC
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|---|---|---|---|
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| 008 | 240227s2024 xxka||| |||| 00||| eng d | ||
| 010 | |a 2010936750 | ||
| 020 | |a 9780500296967 |c Softcover |9 978-0-500-29696-7 | ||
| 020 | |a 9780500515563 |c hbk. |9 978-0-500-51556-3 | ||
| 020 | |a 0500515565 |c hbk. |9 0-500-51556-5 | ||
| 035 | |a (OCoLC)1430759589 | ||
| 035 | |a (DE-599)BVBBV049586959 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 044 | |a xxk |c GB | ||
| 049 | |a DE-B170 | ||
| 050 | 0 | |a HF5810.H44 | |
| 082 | 0 | |a 659.1092 | |
| 100 | 1 | |a Hegarty, John |d 1944- |e Verfasser |0 (DE-588)1076012450 |4 aut | |
| 245 | 1 | 0 | |a Hegarty on advertising |b turning intelligence into magic |c John Hegarty |
| 250 | |a Second revised and expanded edition | ||
| 264 | 1 | |a New York |b Thames & Hudson Ltd. |c 2024 | |
| 300 | |a 244 Seiten |b Illustrationen |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 600 | 1 | 4 | |a Hegarty, John |d 1944- |
| 650 | 4 | |a Advertising executives |v Biography | |
| 650 | 4 | |a Advertising agencies |x Management | |
| 650 | 0 | 7 | |a Werbung |0 (DE-588)4065541-6 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Werbung |0 (DE-588)4065541-6 |D s |
| 689 | 0 | |5 DE-604 | |
Datensatz im Suchindex
| _version_ | 1805071316355645440 |
|---|---|
| adam_text | |
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Hegarty, John 1944- |
| author_GND | (DE-588)1076012450 |
| author_facet | Hegarty, John 1944- |
| author_role | aut |
| author_sort | Hegarty, John 1944- |
| author_variant | j h jh |
| building | Verbundindex |
| bvnumber | BV049586959 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5810 |
| callnumber-raw | HF5810.H44 |
| callnumber-search | HF5810.H44 |
| callnumber-sort | HF 45810 H44 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)1430759589 (DE-599)BVBBV049586959 |
| dewey-full | 659.1092 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1092 |
| dewey-search | 659.1092 |
| dewey-sort | 3659.1092 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Second revised and expanded edition |
| format | Book |
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| id | DE-604.BV049586959 |
| illustrated | Illustrated |
| index_date | 2024-07-03T23:32:47Z |
| indexdate | 2024-07-20T04:35:53Z |
| institution | BVB |
| isbn | 9780500296967 9780500515563 0500515565 |
| language | English |
| lccn | 2010936750 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034931734 |
| oclc_num | 1430759589 |
| open_access_boolean | |
| owner | DE-B170 |
| owner_facet | DE-B170 |
| physical | 244 Seiten Illustrationen 24 cm |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | Thames & Hudson Ltd. |
| record_format | marc |
| spelling | Hegarty, John 1944- Verfasser (DE-588)1076012450 aut Hegarty on advertising turning intelligence into magic John Hegarty Second revised and expanded edition New York Thames & Hudson Ltd. 2024 244 Seiten Illustrationen 24 cm txt rdacontent n rdamedia nc rdacarrier Hegarty, John 1944- Advertising executives Biography Advertising agencies Management Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s DE-604 |
| spellingShingle | Hegarty, John 1944- Hegarty on advertising turning intelligence into magic Hegarty, John 1944- Advertising executives Biography Advertising agencies Management Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 |
| title | Hegarty on advertising turning intelligence into magic |
| title_auth | Hegarty on advertising turning intelligence into magic |
| title_exact_search | Hegarty on advertising turning intelligence into magic |
| title_exact_search_txtP | Hegarty on advertising turning intelligence into magic |
| title_full | Hegarty on advertising turning intelligence into magic John Hegarty |
| title_fullStr | Hegarty on advertising turning intelligence into magic John Hegarty |
| title_full_unstemmed | Hegarty on advertising turning intelligence into magic John Hegarty |
| title_short | Hegarty on advertising |
| title_sort | hegarty on advertising turning intelligence into magic |
| title_sub | turning intelligence into magic |
| topic | Hegarty, John 1944- Advertising executives Biography Advertising agencies Management Werbung (DE-588)4065541-6 gnd |
| topic_facet | Hegarty, John 1944- Advertising executives Biography Advertising agencies Management Werbung |
| work_keys_str_mv | AT hegartyjohn hegartyonadvertisingturningintelligenceintomagic |