APA (7th ed.) Citation

Kim, W. C. (2017). Blue ocean strategy reader: The iconic articles by the bestselling authors of blue ocean strategy. Harvard Business Review Press.

Chicago Style (17th ed.) Citation

Kim, W. Chan. Blue Ocean Strategy Reader: The Iconic Articles by the Bestselling Authors of Blue Ocean Strategy. Boston, Massachusetts: Harvard Business Review Press, 2017.

MLA (9th ed.) Citation

Kim, W. Chan. Blue Ocean Strategy Reader: The Iconic Articles by the Bestselling Authors of Blue Ocean Strategy. Harvard Business Review Press, 2017.