Influencers & creators: business, culture and practice
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne
SAGE
[2023]
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | xii, 371 Seiten Illustrationen, Diagramme 24 cm |
| ISBN: | 1529768659 9781529768657 9781529768640 |
Internformat
MARC
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| 245 | 1 | 0 | |a Influencers & creators |b business, culture and practice |c Robert V. Kozinets, Ulrike Gretzel & Rossella Gambetti |
| 246 | 1 | 3 | |a Influencers and creators |
| 264 | 1 | |a Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne |b SAGE |c [2023] | |
| 264 | 4 | |c © 2023 | |
| 300 | |a xii, 371 Seiten |b Illustrationen, Diagramme |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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| 650 | 0 | 7 | |a Content |g Internet |0 (DE-588)4675352-7 |2 gnd |9 rswk-swf |
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| 689 | 0 | 4 | |a Content |g Internet |0 (DE-588)4675352-7 |D s |
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| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-034910986 | |
Datensatz im Suchindex
| _version_ | 1817590399810666496 |
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| author | Kozinets, Robert V. 1964- Gretzel, Ulrike Gambetti, Rossella |
| author_GND | (DE-588)1035573849 (DE-588)1138134465 (DE-588)1238917224 |
| author_facet | Kozinets, Robert V. 1964- Gretzel, Ulrike Gambetti, Rossella |
| author_role | aut aut aut |
| author_sort | Kozinets, Robert V. 1964- |
| author_variant | r v k rv rvk u g ug r g rg |
| building | Verbundindex |
| bvnumber | BV049565685 |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)1437872557 (DE-599)BVBBV049565685 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV049565685 |
| illustrated | Illustrated |
| index_date | 2024-07-03T23:29:26Z |
| indexdate | 2024-12-05T09:01:21Z |
| institution | BVB |
| isbn | 1529768659 9781529768657 9781529768640 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034910986 |
| oclc_num | 1437872557 |
| open_access_boolean | |
| owner | DE-Po75 DE-11 DE-634 |
| owner_facet | DE-Po75 DE-11 DE-634 |
| physical | xii, 371 Seiten Illustrationen, Diagramme 24 cm |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | SAGE |
| record_format | marc |
| spelling | Kozinets, Robert V. 1964- Verfasser (DE-588)1035573849 aut Influencers & creators business, culture and practice Robert V. Kozinets, Ulrike Gretzel & Rossella Gambetti Influencers and creators Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne SAGE [2023] © 2023 xii, 371 Seiten Illustrationen, Diagramme 24 cm txt rdacontent n rdamedia nc rdacarrier Online-Marketing (DE-588)7706419-7 gnd rswk-swf Content Internet (DE-588)4675352-7 gnd rswk-swf Neue Medien (DE-588)4196910-8 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Influencer (DE-588)1164030825 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s Influencer (DE-588)1164030825 s Social Media (DE-588)4639271-3 s Neue Medien (DE-588)4196910-8 s Content Internet (DE-588)4675352-7 s DE-604 Gretzel, Ulrike Verfasser (DE-588)1138134465 aut Gambetti, Rossella Verfasser (DE-588)1238917224 aut 9781529787955 ePub ebook 9781529783995 PDF ebook Erscheint auch als Online-Ausgabe 9781529787955 B:DE-206 V:DE-601 pdf/application https://www.gbv.de/dms/zbw/1852113820.pdf 2023-11-27 Inhaltsverzeichnis |
| spellingShingle | Kozinets, Robert V. 1964- Gretzel, Ulrike Gambetti, Rossella Influencers & creators business, culture and practice Online-Marketing (DE-588)7706419-7 gnd Content Internet (DE-588)4675352-7 gnd Neue Medien (DE-588)4196910-8 gnd Social Media (DE-588)4639271-3 gnd Influencer (DE-588)1164030825 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)4675352-7 (DE-588)4196910-8 (DE-588)4639271-3 (DE-588)1164030825 |
| title | Influencers & creators business, culture and practice |
| title_alt | Influencers and creators |
| title_auth | Influencers & creators business, culture and practice |
| title_exact_search | Influencers & creators business, culture and practice |
| title_exact_search_txtP | Influencers & creators business, culture and practice |
| title_full | Influencers & creators business, culture and practice Robert V. Kozinets, Ulrike Gretzel & Rossella Gambetti |
| title_fullStr | Influencers & creators business, culture and practice Robert V. Kozinets, Ulrike Gretzel & Rossella Gambetti |
| title_full_unstemmed | Influencers & creators business, culture and practice Robert V. Kozinets, Ulrike Gretzel & Rossella Gambetti |
| title_short | Influencers & creators |
| title_sort | influencers creators business culture and practice |
| title_sub | business, culture and practice |
| topic | Online-Marketing (DE-588)7706419-7 gnd Content Internet (DE-588)4675352-7 gnd Neue Medien (DE-588)4196910-8 gnd Social Media (DE-588)4639271-3 gnd Influencer (DE-588)1164030825 gnd |
| topic_facet | Online-Marketing Content Internet Neue Medien Social Media Influencer |
| url | https://www.gbv.de/dms/zbw/1852113820.pdf |
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