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MARC
| LEADER | 00000nam a22000008c 4500 | ||
|---|---|---|---|
| 001 | BV049512718 | ||
| 003 | DE-604 | ||
| 005 | 20240910 | ||
| 007 | t | ||
| 008 | 240123s2024 gw |||| |||| 00||| ger d | ||
| 015 | |a 23,N40 |2 dnb | ||
| 016 | 7 | |a 1303884852 |2 DE-101 | |
| 020 | |a 9783381112913 |c Broschur : EUR 17.90 (DE), EUR 18.40 (AT) |9 978-3-381-11291-3 | ||
| 020 | |a 3381112910 |9 3-381-11291-0 | ||
| 024 | 3 | |a 9783381112913 | |
| 028 | 5 | 2 | |a Bestellnummer: 1129-1 |
| 035 | |a (OCoLC)1422405349 | ||
| 035 | |a (DE-599)DNB1303884852 | ||
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| 100 | 1 | |a Hünerberg, Reinhard |d 1945- |e Verfasser |0 (DE-588)123108489 |4 aut | |
| 245 | 1 | 0 | |a Technologische Innovationen |b Steuerung und Vermarktung |c Reinhard Hünerberg, Matthias Hartmann |
| 264 | 1 | |a Tübingen |b UVK |c [2024] | |
| 300 | |a 152 Seiten |b Diagramme |c 21.5 cm x 15 cm, 238 g | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a nuggets | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Technologiemanagement |0 (DE-588)4215161-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Technische Innovation |0 (DE-588)4431027-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Disruptive Innovation |0 (DE-588)1308550189 |2 gnd |9 rswk-swf |
| 653 | |a Technologiemanagement | ||
| 653 | |a S-Kurven | ||
| 653 | |a Technological Foresight | ||
| 653 | |a Erfahrungskurven | ||
| 653 | |a Wissensmanagement | ||
| 653 | |a Technologieportfolios | ||
| 653 | |a Innovation | ||
| 653 | |a Marketing | ||
| 653 | |a Marktstrategien | ||
| 653 | |a Marktzutritt | ||
| 653 | |a Kooperation | ||
| 653 | |a Marktverhalten | ||
| 653 | |a Kerninnovation | ||
| 653 | |a Preispolitik | ||
| 653 | |a Medienselektion | ||
| 653 | |a Absatzwegekonfiguration | ||
| 653 | |a Vertriebslogisti | ||
| 689 | 0 | 0 | |a Technische Innovation |0 (DE-588)4431027-4 |D s |
| 689 | 0 | 1 | |a Disruptive Innovation |0 (DE-588)1308550189 |D s |
| 689 | 0 | 2 | |a Technologiemanagement |0 (DE-588)4215161-2 |D s |
| 689 | 0 | 3 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Hartmann, Matthias |d 1965-2020 |e Verfasser |0 (DE-588)171504283 |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, ePDF |z 9783381112920 |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, ePub |z 9783381112937 |
| 883 | 1 | |8 1\p |a vlb |d 20230925 |q DE-101 |u https://d-nb.info/provenance/plan#vlb | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-034858729 | |
Record in the Search Index
| _version_ | 1812905825752055808 |
|---|---|
| adam_text | |
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Hünerberg, Reinhard 1945- Hartmann, Matthias 1965-2020 |
| author_GND | (DE-588)123108489 (DE-588)171504283 |
| author_facet | Hünerberg, Reinhard 1945- Hartmann, Matthias 1965-2020 |
| author_role | aut aut |
| author_sort | Hünerberg, Reinhard 1945- |
| author_variant | r h rh m h mh |
| building | Verbundindex |
| bvnumber | BV049512718 |
| classification_rvk | ZG 9080 QP 210 |
| ctrlnum | (OCoLC)1422405349 (DE-599)DNB1303884852 |
| dewey-full | 658.57 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.57 658.8 |
| dewey-search | 658.57 658.8 |
| dewey-sort | 3658.57 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Technik Wirtschaftswissenschaften |
| discipline_str_mv | Technik |
| format | Book |
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| id | DE-604.BV049512718 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T23:23:26Z |
| indexdate | 2024-10-14T16:02:04Z |
| institution | BVB |
| isbn | 9783381112913 3381112910 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034858729 |
| oclc_num | 1422405349 |
| open_access_boolean | |
| owner | DE-1050 DE-859 DE-860 DE-M347 DE-N2 |
| owner_facet | DE-1050 DE-859 DE-860 DE-M347 DE-N2 |
| physical | 152 Seiten Diagramme 21.5 cm x 15 cm, 238 g |
| publishDate | 2024 |
| publishDateSearch | 2024 |
| publishDateSort | 2024 |
| publisher | UVK |
| record_format | marc |
| series2 | nuggets |
| spelling | Hünerberg, Reinhard 1945- Verfasser (DE-588)123108489 aut Technologische Innovationen Steuerung und Vermarktung Reinhard Hünerberg, Matthias Hartmann Tübingen UVK [2024] 152 Seiten Diagramme 21.5 cm x 15 cm, 238 g txt rdacontent n rdamedia nc rdacarrier nuggets Marketing (DE-588)4037589-4 gnd rswk-swf Technologiemanagement (DE-588)4215161-2 gnd rswk-swf Technische Innovation (DE-588)4431027-4 gnd rswk-swf Disruptive Innovation (DE-588)1308550189 gnd rswk-swf Technologiemanagement S-Kurven Technological Foresight Erfahrungskurven Wissensmanagement Technologieportfolios Innovation Marketing Marktstrategien Marktzutritt Kooperation Marktverhalten Kerninnovation Preispolitik Medienselektion Absatzwegekonfiguration Vertriebslogisti Technische Innovation (DE-588)4431027-4 s Disruptive Innovation (DE-588)1308550189 s Technologiemanagement (DE-588)4215161-2 s Marketing (DE-588)4037589-4 s DE-604 Hartmann, Matthias 1965-2020 Verfasser (DE-588)171504283 aut Erscheint auch als Online-Ausgabe, ePDF 9783381112920 Erscheint auch als Online-Ausgabe, ePub 9783381112937 1\p vlb 20230925 DE-101 https://d-nb.info/provenance/plan#vlb |
| spellingShingle | Hünerberg, Reinhard 1945- Hartmann, Matthias 1965-2020 Technologische Innovationen Steuerung und Vermarktung Marketing (DE-588)4037589-4 gnd Technologiemanagement (DE-588)4215161-2 gnd Technische Innovation (DE-588)4431027-4 gnd Disruptive Innovation (DE-588)1308550189 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4215161-2 (DE-588)4431027-4 (DE-588)1308550189 |
| title | Technologische Innovationen Steuerung und Vermarktung |
| title_auth | Technologische Innovationen Steuerung und Vermarktung |
| title_exact_search | Technologische Innovationen Steuerung und Vermarktung |
| title_exact_search_txtP | Technologische Innovationen Steuerung und Vermarktung |
| title_full | Technologische Innovationen Steuerung und Vermarktung Reinhard Hünerberg, Matthias Hartmann |
| title_fullStr | Technologische Innovationen Steuerung und Vermarktung Reinhard Hünerberg, Matthias Hartmann |
| title_full_unstemmed | Technologische Innovationen Steuerung und Vermarktung Reinhard Hünerberg, Matthias Hartmann |
| title_short | Technologische Innovationen |
| title_sort | technologische innovationen steuerung und vermarktung |
| title_sub | Steuerung und Vermarktung |
| topic | Marketing (DE-588)4037589-4 gnd Technologiemanagement (DE-588)4215161-2 gnd Technische Innovation (DE-588)4431027-4 gnd Disruptive Innovation (DE-588)1308550189 gnd |
| topic_facet | Marketing Technologiemanagement Technische Innovation Disruptive Innovation |
| work_keys_str_mv | AT hunerbergreinhard technologischeinnovationensteuerungundvermarktung AT hartmannmatthias technologischeinnovationensteuerungundvermarktung |