Breaking Twitter: Elon Musk and the most controversial corporate takeover in history
"In October 2022, Elon Musk marched through Twitter's front doors carrying a kitchen sink, tweeting a message to his millions of followers: 'let that sink in'. His takeover came with the promise of fundamental changes, but nothing could prepare the company f7r the chaos to come,...
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London
Macmillan Business
[2023]
|
| Subjects: | |
| Summary: | "In October 2022, Elon Musk marched through Twitter's front doors carrying a kitchen sink, tweeting a message to his millions of followers: 'let that sink in'. His takeover came with the promise of fundamental changes, but nothing could prepare the company f7r the chaos to come, brutal, sometimes arbitrary mass firings, an exodus of advertisers and 'blue-tick' celebrities, and a vicious Shakespearean battle for control. With unique access to Twitter employees and Musk's confidants, this is the astonishing story from all sides, revealing a wealth of new details. Follow the darkly comic, self-inflicted, and sometimes frightening events that led Elon into an emotional downward spiral. The whole world is watching. Breaking Twitter will provide ringside seats. Elon Musk didn't break Twitter. Twitter broke Elon Musk"--Publisher's description |
| Physical Description: | x, 334 pages 24 cm |
| ISBN: | 9781035032471 9781035032464 |
Staff View
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Record in the Search Index
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| id | DE-604.BV049497577 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T23:20:44Z |
| indexdate | 2025-01-29T17:01:10Z |
| institution | BVB |
| isbn | 9781035032471 9781035032464 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034842774 |
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| physical | x, 334 pages 24 cm |
| publishDate | 2023 |
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| publisher | Macmillan Business |
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| spelling | Mezrich, Ben 1969- Verfasser (DE-588)120476649 aut Breaking Twitter Elon Musk and the most controversial corporate takeover in history Ben Mezrich London Macmillan Business [2023] x, 334 pages 24 cm txt rdacontent n rdamedia nc rdacarrier "In October 2022, Elon Musk marched through Twitter's front doors carrying a kitchen sink, tweeting a message to his millions of followers: 'let that sink in'. His takeover came with the promise of fundamental changes, but nothing could prepare the company f7r the chaos to come, brutal, sometimes arbitrary mass firings, an exodus of advertisers and 'blue-tick' celebrities, and a vicious Shakespearean battle for control. With unique access to Twitter employees and Musk's confidants, this is the astonishing story from all sides, revealing a wealth of new details. Follow the darkly comic, self-inflicted, and sometimes frightening events that led Elon into an emotional downward spiral. The whole world is watching. Breaking Twitter will provide ringside seats. Elon Musk didn't break Twitter. Twitter broke Elon Musk"--Publisher's description Musk, Elon 1971- (DE-588)1062481119 gnd rswk-swf Twitter, Inc. (DE-588)1043880933 gnd rswk-swf Unternehmenskauf (DE-588)4078600-6 gnd rswk-swf Musk, Elon / https://isni.org/isni/0000000426582862 Twitter (Firm) Online social networks Consolidation and merger of corporations Social media Consumer behavior Entreprises / Fusion Réseaux sociaux (Internet) Médias sociaux Consommateurs / Comportement social media Musk, Elon Musk, Elon 1971- (DE-588)1062481119 p Twitter, Inc. (DE-588)1043880933 b Unternehmenskauf (DE-588)4078600-6 s DE-604 |
| spellingShingle | Mezrich, Ben 1969- Breaking Twitter Elon Musk and the most controversial corporate takeover in history Musk, Elon 1971- (DE-588)1062481119 gnd Twitter, Inc. (DE-588)1043880933 gnd Unternehmenskauf (DE-588)4078600-6 gnd |
| subject_GND | (DE-588)1062481119 (DE-588)1043880933 (DE-588)4078600-6 |
| title | Breaking Twitter Elon Musk and the most controversial corporate takeover in history |
| title_auth | Breaking Twitter Elon Musk and the most controversial corporate takeover in history |
| title_exact_search | Breaking Twitter Elon Musk and the most controversial corporate takeover in history |
| title_exact_search_txtP | Breaking Twitter Elon Musk and the most controversial corporate takeover in history |
| title_full | Breaking Twitter Elon Musk and the most controversial corporate takeover in history Ben Mezrich |
| title_fullStr | Breaking Twitter Elon Musk and the most controversial corporate takeover in history Ben Mezrich |
| title_full_unstemmed | Breaking Twitter Elon Musk and the most controversial corporate takeover in history Ben Mezrich |
| title_short | Breaking Twitter |
| title_sort | breaking twitter elon musk and the most controversial corporate takeover in history |
| title_sub | Elon Musk and the most controversial corporate takeover in history |
| topic | Musk, Elon 1971- (DE-588)1062481119 gnd Twitter, Inc. (DE-588)1043880933 gnd Unternehmenskauf (DE-588)4078600-6 gnd |
| topic_facet | Musk, Elon 1971- Twitter, Inc. Unternehmenskauf |
| work_keys_str_mv | AT mezrichben breakingtwitterelonmuskandthemostcontroversialcorporatetakeoverinhistory |