APA (7th ed.) Citation

Mannheim, D. (2023). The Person in Personalisation: The Story of How Marketing's Most Treasured Possession Became Anything but Personal. Brown Dog Books.

Chicago Style (17th ed.) Citation

Mannheim, David. The Person in Personalisation: The Story of How Marketing's Most Treasured Possession Became Anything but Personal. London: Brown Dog Books, 2023.

MLA (9th ed.) Citation

Mannheim, David. The Person in Personalisation: The Story of How Marketing's Most Treasured Possession Became Anything but Personal. Brown Dog Books, 2023.

Warning: These citations may not always be 100% accurate.