Strategic Management and Competitive Advantage: Concepts, Global Edition

For courses in strategy and strategic management. Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover s...

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Bibliographische Detailangaben
1. Verfasser: Barney, Jay (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Harlow Pearson 2019
Ausgabe:6th Edition
Schlagworte:
Online-Zugang:TUBA1
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Zusammenfassung:For courses in strategy and strategic management. Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis
Beschreibung:1 Online-Ressource
ISBN:9781292266961

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