Organizing marketing and sales: mastering contemporary B2B challenges
Gespeichert in:
Weitere Verfasser: | , , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Bingley, U.K.
Emerald Publishing Limited
2018
|
Schlagworte: | |
Online-Zugang: | DE-634 DE-1043 DE-M347 DE-523 DE-91 DE-473 DE-19 DE-355 DE-703 DE-20 DE-706 DE-824 DE-29 DE-739 DE-1046 Volltext |
Beschreibung: | Includes index |
Beschreibung: | 1 Online-Ressource (xiv, 348 Seiten) |
ISBN: | 9781787549685 |
Internformat
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Datensatz im Suchindex
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adam_text | |
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author2 | Andersson, Per 1957- Axelsson, Bj orn 1948- Rosenqvist, Christopher |
author2_role | edt edt edt |
author2_variant | p a pa b o a bo boa c r cr |
author_facet | Andersson, Per 1957- Axelsson, Bj orn 1948- Rosenqvist, Christopher |
building | Verbundindex |
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discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
format | Electronic eBook |
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isbn | 9781787549685 |
language | English |
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spelling | Organizing marketing and sales mastering contemporary B2B challenges edited by Per Andersson, Bj orn Axelsson and Christopher Rosenqvist Bingley, U.K. Emerald Publishing Limited 2018 2018 1 Online-Ressource (xiv, 348 Seiten) txt rdacontent c rdamedia cr rdacarrier Includes index Business & Economics Marketing Sales & marketing Marketing Sales Business-to-Business-Marketing (DE-588)4631075-7 gnd rswk-swf Absatz (DE-588)4000201-9 gnd rswk-swf Organisation (DE-588)4043774-7 gnd rswk-swf Internationalisierung (DE-588)4162106-2 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Business-to-Business-Marketing (DE-588)4631075-7 s Absatz (DE-588)4000201-9 s Internationalisierung (DE-588)4162106-2 s Organisation (DE-588)4043774-7 s DE-604 Andersson, Per 1957- edt Axelsson, Bj orn 1948- edt Rosenqvist, Christopher edt Erscheint auch als Druckausgabe 9781787549692 Erscheint auch als Druckausgabe 9781787549715 https://www.emerald.com/insight/publication/doi/10.1108/9781787549685 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Organizing marketing and sales mastering contemporary B2B challenges Business & Economics Marketing Sales & marketing Marketing Sales Business-to-Business-Marketing (DE-588)4631075-7 gnd Absatz (DE-588)4000201-9 gnd Organisation (DE-588)4043774-7 gnd Internationalisierung (DE-588)4162106-2 gnd |
subject_GND | (DE-588)4631075-7 (DE-588)4000201-9 (DE-588)4043774-7 (DE-588)4162106-2 (DE-588)4143413-4 |
title | Organizing marketing and sales mastering contemporary B2B challenges |
title_auth | Organizing marketing and sales mastering contemporary B2B challenges |
title_exact_search | Organizing marketing and sales mastering contemporary B2B challenges |
title_exact_search_txtP | Organizing marketing and sales mastering contemporary B2B challenges |
title_full | Organizing marketing and sales mastering contemporary B2B challenges edited by Per Andersson, Bj orn Axelsson and Christopher Rosenqvist |
title_fullStr | Organizing marketing and sales mastering contemporary B2B challenges edited by Per Andersson, Bj orn Axelsson and Christopher Rosenqvist |
title_full_unstemmed | Organizing marketing and sales mastering contemporary B2B challenges edited by Per Andersson, Bj orn Axelsson and Christopher Rosenqvist |
title_short | Organizing marketing and sales |
title_sort | organizing marketing and sales mastering contemporary b2b challenges |
title_sub | mastering contemporary B2B challenges |
topic | Business & Economics Marketing Sales & marketing Marketing Sales Business-to-Business-Marketing (DE-588)4631075-7 gnd Absatz (DE-588)4000201-9 gnd Organisation (DE-588)4043774-7 gnd Internationalisierung (DE-588)4162106-2 gnd |
topic_facet | Business & Economics Sales & marketing Marketing Sales Business-to-Business-Marketing Absatz Organisation Internationalisierung Aufsatzsammlung |
url | https://www.emerald.com/insight/publication/doi/10.1108/9781787549685 |
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