Applying metalytics to measure customer experience in the metaverse:

"This book presents research chapters on emerging trends into the metaverse that is introducing new technologies and preparing users to interact within the new dimension of the virtual universe"

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Bibliographic Details
Other Authors: Bathla, Devesh 1986- (Editor), Amandeep Singh 1982- (Editor)
Format: Electronic eBook
Language:English
Published: Hershey, PA, USA IGI Global [2022]
Series:Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
Subjects:
Online Access:DE-1050
DE-898
DE-863
DE-862
DE-83
DE-91
DE-706
Volltext
Summary:"This book presents research chapters on emerging trends into the metaverse that is introducing new technologies and preparing users to interact within the new dimension of the virtual universe"
Item Description:Includes bibliographical references and index. - Mode of access: World Wide Web
Physical Description:1 Online-Ressource (xxi, 231 Seiten) Illustrationen, Diagramme
ISBN:9781668461358
DOI:10.4018/978-1-6684-6133-4