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Marketing: 3 Marketing-Management

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Bibliographic Details
Main Author:	Berndt, Ralph 1947-2020 (Author)
Format:	Electronic eBook
Language:	German
Published:	Berlin Springer-Verlag Berlin Heidelberg New York London Paris Tokyo Hong Kong [1991]
Series:	Springer-Lehrbuch Springer-Lehrbuch
Subjects:	Economics Marketing Economics/Management Science Management Wirtschaft Marketingmanagement Einführung
Online Access:	BTU01 FHI01 FHN01 FLA01 TUM01 UBY01 UEI01 UPA01 Volltext
Physical Description:	1 Online-Ressource (XII, 220 Seiten)
ISBN:	9783662005972
DOI:	10.1007/978-3-662-00597-2

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MARC


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Record in the Search Index

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doi_str_mv	10.1007/978-3-662-00597-2
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genre_facet	Einführung
id	DE-604.BV048367317
illustrated	Not Illustrated
index_date	2024-07-03T20:15:50Z
indexdate	2024-07-10T09:36:10Z
institution	BVB
isbn	9783662005972
language	German
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-033746419
oclc_num	863980210
open_access_boolean
owner	DE-634 DE-91 DE-BY-TUM DE-573 DE-860 DE-706 DE-92 DE-824 DE-739
owner_facet	DE-634 DE-91 DE-BY-TUM DE-573 DE-860 DE-706 DE-92 DE-824 DE-739
physical	1 Online-Ressource (XII, 220 Seiten)
psigel	ZDB-2-SWI ZDB-2-BAD ZDB-2-SWI_Archive ZDB-2-SWI_1990/1999
publishDate	1991
publishDateSearch	1991
publishDateSort	1991
publisher	Springer-Verlag Berlin Heidelberg New York London Paris Tokyo Hong Kong
record_format	marc
series2	Springer-Lehrbuch
spelling	Berndt, Ralph 1947-2020 Verfasser (DE-588)10901815X aut Marketing 3 Marketing-Management Ralph Berndt Berlin Springer-Verlag Berlin Heidelberg New York London Paris Tokyo Hong Kong [1991] 1 Online-Ressource (XII, 220 Seiten) txt rdacontent c rdamedia cr rdacarrier Springer-Lehrbuch Economics Marketing Economics/Management Science Management Wirtschaft Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4151278-9 Einführung gnd-content Marketingmanagement (DE-588)4168907-0 s DE-604 (DE-604)BV048366328 3 Erscheint auch als Druck-Ausgabe 978-3-540-53802-8 https://doi.org/10.1007/978-3-662-00597-2 Verlag URL des Erstveröffentlichers Volltext
spellingShingle	Berndt, Ralph 1947-2020 Marketing Economics Marketing Economics/Management Science Management Wirtschaft Marketingmanagement (DE-588)4168907-0 gnd
subject_GND	(DE-588)4168907-0 (DE-588)4151278-9
title	Marketing
title_auth	Marketing
title_exact_search	Marketing
title_exact_search_txtP	Marketing
title_full	Marketing 3 Marketing-Management Ralph Berndt
title_fullStr	Marketing 3 Marketing-Management Ralph Berndt
title_full_unstemmed	Marketing 3 Marketing-Management Ralph Berndt
title_short	Marketing
title_sort	marketing marketing management
topic	Economics Marketing Economics/Management Science Management Wirtschaft Marketingmanagement (DE-588)4168907-0 gnd
topic_facet	Economics Marketing Economics/Management Science Management Wirtschaft Marketingmanagement Einführung
url	https://doi.org/10.1007/978-3-662-00597-2
volume_link	(DE-604)BV048366328
work_keys_str_mv	AT berndtralph marketing3

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