APA (7th ed.) Citation

Ratten, V., & Thaichon, P. (2021). Transforming relationship marketing: Strategies and business models in the digital age (First published.). Routledge. https://doi.org/10.4324/9781003090717

Chicago Style (17th ed.) Citation

Ratten, Vanessa, and Park Thaichon. Transforming Relationship Marketing: Strategies and Business Models in the Digital Age. First published. London; New York: Routledge, 2021. https://doi.org/10.4324/9781003090717.

MLA (9th ed.) Citation

Ratten, Vanessa, and Park Thaichon. Transforming Relationship Marketing: Strategies and Business Models in the Digital Age. First published. Routledge, 2021. https://doi.org/10.4324/9781003090717.