APA (7th ed.) Citation

Walker, R. (2015). From big data to big profits: Success with data and analytics. Oxford University Press. https://doi.org/10.1093/acprof:oso/9780199378326.001.0001

Chicago Style (17th ed.) Citation

Walker, Russell. From Big Data to Big Profits: Success with Data and Analytics. New York, NY: Oxford University Press, 2015. https://doi.org/10.1093/acprof:oso/9780199378326.001.0001.

MLA (9th ed.) Citation

Walker, Russell. From Big Data to Big Profits: Success with Data and Analytics. Oxford University Press, 2015. https://doi.org/10.1093/acprof:oso/9780199378326.001.0001.