Infonomics and the business of free: modern value creation for information services

"This book addresses the question of whether or not information has become a commodity and examines how infonomics and the "business of free" have changed the way companies must create and market their information to make it most accessible and valuable for their consumers"--Prov...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Regazzi, John J. 1948- (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hershey, Pa IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) c2014
Schlagworte:
Online-Zugang:DE-898
DE-706
DE-1050
DE-1049
DE-83
Volltext
Zusammenfassung:"This book addresses the question of whether or not information has become a commodity and examines how infonomics and the "business of free" have changed the way companies must create and market their information to make it most accessible and valuable for their consumers"--Provided by publisher
Beschreibung:Includes bibliographical references. - Description based on title screen (IGI Global, viewed July 16, 2013)
Beschreibung:1 Online-Ressource (electronic texts (165 p.)) digital files
DOI:10.4018/978-1-4666-4454-0