Handbook of research on the platform economy and the evolution of e-commerce:

"This book provides relevant theoretical frameworks and the latest empirical research findings in the areas of e-commerce and the collaborative economy or sharing economy, offering a comprehensive perspective on the platform economy by connecting both the e-commerce and the collaborative econom...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Ertz, Myriam (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hershey, PA IGI Global [2022]
Schriftenreihe:Advances in electronic commerce (AEC)
Schlagworte:
Online-Zugang:DE-1050
DE-573
DE-898
DE-1049
DE-83
DE-91
DE-706
URL des Erstveröffentlichers
Zusammenfassung:"This book provides relevant theoretical frameworks and the latest empirical research findings in the areas of e-commerce and the collaborative economy or sharing economy, offering a comprehensive perspective on the platform economy by connecting both the e-commerce and the collaborative economy research streams together"--
Beschreibung:Includes bibliographical references and index
Section 1. Introduction. Chapter 1. Digital transformation and the evolution of the platform economy -- Section 2. The collaborative platform economy or sharing economy: a consubstantial component of the platform economy. Chapter 2. Flattening relations in the sharing economy: a framework to analyze users, digital platforms, and providers ; Chapter 3. Mapping the collaborative platform economy business practice: a typological study ; Chapter 4. Motivations for labour provision on digital platforms in Europe: examining the differences between only gigers and gigers and renters ; Chapter 5. Smart contract and collaborative platforms: exploring the impacts of the computerized transaction protocol on the collaborative economy --
- Section 3. Granting products multiple lives through the platform economy. Chapter 6. Overview, framework, and research propositions of secondhand exchange in the platform economy ; Chapter 7. My wardrobe in the cloud: an international comparison of fashion rental -- Section 4. Pathways to success for e-commerce platforms. Chapter 8. Customer satisfaction towards online shopping by empirical validation of self-determination theory ; Chapter 9. Merchants competing on e-commerce platforms: influencing factors on buying behavior ; Chapter 10. Shipment tracking, delivery speed, and product presentation as antecedents of repurchase intention: predictors of online shopping repurchase intention ; Chapter 11. Digitization of information sharing to minimize the impact of COVID-19 in the food supply chain --
- Section 5. Technology and innovation for the platform economy. Chapter 12. Blockchain for transformation in digital marketing ; Chapter 13. Payment systems as a driver for platform growth in e-commerce: network effects and business models ; Chapter 14. Effectiveness of social interactivity in merchant websites on emotional and behavioral responses: study of the anthropomorphic virtual agent and the commercial discussion forum -- Section 6. Social media for the platform economy and e-commerce. Chapter 15. A look at the new online consumer behavior on social media platforms ; Chapter 16. The landscape of social commerce in Indonesia ; Chapter 17. This thing of social media!: indeed a platform for running or developing business in the financial sector --
- Section 7. New frontiers in the platform economy. Chapter 18. The paradox of luxury in digitalization ; Chapter 19. Examining virtual classroom platforms in hospitality education: effect of service quality, perceived ease of use, and perceived usefulness. - Mode of access: World Wide Web
Beschreibung:1 Online-Ressource (xxxi, 554 Seiten) Illustrationen, Diagramme
ISBN:9781799875468
DOI:10.4018/978-1-7998-7545-1

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