Global marketing strategy: an executive digest
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer
[2022]
|
| Ausgabe: | Second edition |
| Schriftenreihe: | Management for professionals
|
| Schlagworte: | |
| Beschreibung: | xxxvii, 416 Seiten Illustrationen, Diagramme 24 cm |
| ISBN: | 9783030906641 |
| ISSN: | 2192-8096 |
Internformat
MARC
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| 020 | |a 9783030906641 |9 978-3-030-90664-1 | ||
| 035 | |a (OCoLC)1302313561 | ||
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| 040 | |a DE-604 |b ger |e rda | ||
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| 100 | 1 | |a Schlegelmilch, Bodo B. |d 1955- |e Verfasser |0 (DE-588)123084865 |4 aut | |
| 245 | 1 | 0 | |a Global marketing strategy |b an executive digest |c Bodo B. Schlegelmilch |
| 250 | |a Second edition | ||
| 264 | 1 | |a Cham |b Springer |c [2022] | |
| 264 | 4 | |c © 2022 | |
| 300 | |a xxxvii, 416 Seiten |b Illustrationen, Diagramme |c 24 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Management for professionals |x 2192-8096 | |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
| 653 | 0 | |a Marketing | |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
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| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-3-030-90665-8 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-033221924 | ||
Datensatz im Suchindex
| _version_ | 1804183394304655360 |
|---|---|
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| any_adam_object | |
| any_adam_object_boolean | |
| author | Schlegelmilch, Bodo B. 1955- |
| author_GND | (DE-588)123084865 |
| author_facet | Schlegelmilch, Bodo B. 1955- |
| author_role | aut |
| author_sort | Schlegelmilch, Bodo B. 1955- |
| author_variant | b b s bb bbs |
| building | Verbundindex |
| bvnumber | BV047838806 |
| classification_rvk | QP 600 QP 680 |
| ctrlnum | (OCoLC)1302313561 (DE-599)BVBBV047838806 |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Second edition |
| format | Book |
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| id | DE-604.BV047838806 |
| illustrated | Illustrated |
| index_date | 2024-07-03T19:11:11Z |
| indexdate | 2024-07-10T09:22:45Z |
| institution | BVB |
| isbn | 9783030906641 |
| issn | 2192-8096 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033221924 |
| oclc_num | 1302313561 |
| open_access_boolean | |
| owner | DE-N2 DE-703 DE-11 |
| owner_facet | DE-N2 DE-703 DE-11 |
| physical | xxxvii, 416 Seiten Illustrationen, Diagramme 24 cm |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | Springer |
| record_format | marc |
| series2 | Management for professionals |
| spelling | Schlegelmilch, Bodo B. 1955- Verfasser (DE-588)123084865 aut Global marketing strategy an executive digest Bodo B. Schlegelmilch Second edition Cham Springer [2022] © 2022 xxxvii, 416 Seiten Illustrationen, Diagramme 24 cm txt rdacontent n rdamedia nc rdacarrier Management for professionals 2192-8096 Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketing Internationales Marketing (DE-588)4125431-4 s Marketingstrategie (DE-588)4120697-6 s DE-604 Erscheint auch als Online-Ausgabe 978-3-030-90665-8 |
| spellingShingle | Schlegelmilch, Bodo B. 1955- Global marketing strategy an executive digest Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4120697-6 |
| title | Global marketing strategy an executive digest |
| title_auth | Global marketing strategy an executive digest |
| title_exact_search | Global marketing strategy an executive digest |
| title_exact_search_txtP | Global marketing strategy an executive digest |
| title_full | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_fullStr | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_full_unstemmed | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_short | Global marketing strategy |
| title_sort | global marketing strategy an executive digest |
| title_sub | an executive digest |
| topic | Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
| topic_facet | Internationales Marketing Marketingstrategie |
| work_keys_str_mv | AT schlegelmilchbodob globalmarketingstrategyanexecutivedigest |