Autour du Louvre-Lens: an ambitious tourism engineering project

Two driving factors underlie this tourism initiative: the decision to create a Louvre satellite museum in the ex-industrial town of Lens and the candidature for UNESCO World Heritage status for the mining area in the Pas-de-Calais region of France. The challenge is how best to develop tourism in an...

Full description

Saved in:
Bibliographic Details
Main Author: Carter, Roger (Author)
Corporate Author: CAB International (Contributor)
Format: Electronic eBook
Language:English
Published: [Wallingford] CAB International in association with team 2021
Series:Tourism Cases
Subjects:
Online Access:FKE01
Volltext
Summary:Two driving factors underlie this tourism initiative: the decision to create a Louvre satellite museum in the ex-industrial town of Lens and the candidature for UNESCO World Heritage status for the mining area in the Pas-de-Calais region of France. The challenge is how best to develop tourism in an area which has no previous experience or reputation as a tourist destination. 'Mission Louvre-Lens Tourisme' was launched in 2010. This case describes the journey in the last decade of developing and implementing the strategy
Physical Description:1 Online-Ressource (5 Seiten) Illustrationen
DOI:10.1079/tourism.2021.0007

There is no print copy available.

Interlibrary loan Place Request Caution: Not in THWS collection! Get full text