APA (7th ed.) Citation

Wirtz, J., & Lovelock, C. H. (2022). Services marketing: People, technology, strategy (Ninth edition.).

Chicago Style (17th ed.) Citation

Wirtz, Jochen, and Christopher H. Lovelock. Services Marketing: People, Technology, Strategy. Ninth edition. 2022.

MLA (9th ed.) Citation

Wirtz, Jochen, and Christopher H. Lovelock. Services Marketing: People, Technology, Strategy. Ninth edition. 2022.

Warning: These citations may not always be 100% accurate.