Exploring strategy: text and cases

"We are delighted to offer this twelfth edition of Exploring Strategy. With sales of previous editions now well over one million worldwide, we believe we have a tried and tested product. Yet the strategy field is constantly changing. For this edition, therefore, we have thoroughly refreshed all...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Whittington, Richard 1958- (VerfasserIn), Regnér, Patrick (VerfasserIn), Angwin, Duncan 1953- (VerfasserIn), Johnson, Gerry (VerfasserIn), Scholes, Kevan (VerfasserIn)
Weitere Verfasser: Evans, Jason (MitwirkendeR), Kerridge, Clive (MitwirkendeR)
Format: Buch
Sprache:English
Veröffentlicht: Harlow, England ; London ; New York ; Boston ; San Francisco ; Toronto ; Sydney ; Dubai ; Singapore ; Hong Kong ; Tokyo ; Seoul ; Taipei ; New Delhi ; Cape Town ; São Paulo ; Mexiko City ; Madrid ; Amsterdam ; Munich ; Paris ; Milan Pearson 2020
Ausgabe:Twelfth edition
Schlagworte:
Online-Zugang:Inhaltsverzeichnis
Zusammenfassung:"We are delighted to offer this twelfth edition of Exploring Strategy. With sales of previous editions now well over one million worldwide, we believe we have a tried and tested product. Yet the strategy field is constantly changing. For this edition, therefore, we have thoroughly refreshed all chapters, with new concepts, new cases and new examples throughout. Here we would like to highlight three principal changes, while recalling some of the classic features of the book"--
Beschreibung:xxvii, 809 Seiten Illustrationen, Diagramme
ISBN:9781292282459