APA (7th ed.) Citation

Dew, R., Russell, B., Allen, C., Bej, G., & Williams, M. (2021). Lean CX: How to differentiate at low cost and least risk. De Gruyter. https://doi.org/10.1515/9783110683929

Chicago Style (17th ed.) Citation

Dew, Robert, Bill Russell, Cyrus Allen, George Bej, and Macgregor Williams. Lean CX: How to Differentiate at Low Cost and Least Risk. Berlin ; Boston: De Gruyter, 2021. https://doi.org/10.1515/9783110683929.

MLA (9th ed.) Citation

Dew, Robert, et al. Lean CX: How to Differentiate at Low Cost and Least Risk. De Gruyter, 2021. https://doi.org/10.1515/9783110683929.