Electronic Business & Commerce:

Information technology has revolutionized the way business is conducted, especially since the adoption of the Internet by the business community over the last decade. As the marketplace has become global in character, conducting business electronically has opened up fresh opportunities for reaching...

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Bibliographic Details
Main Authors: Chesher, Michael (Author), Kaura, Rukesh (Author), Linton, Peter (Author)
Format: Electronic eBook
Language:English
Published: London Springer London 2003
Edition:1st ed. 2003
Subjects:
Online Access:UBY01
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Summary:Information technology has revolutionized the way business is conducted, especially since the adoption of the Internet by the business community over the last decade. As the marketplace has become global in character, conducting business electronically has opened up fresh opportunities for reaching new markets for both finding and selling products. New business models are emerging that allow organizations to both reduce costs and achieve competitive advantage through the manipulation of information accompanying the physical business process
Physical Description:1 Online-Ressource (XIII, 442 p)
ISBN:9781447100775
DOI:10.1007/978-1-4471-0077-5

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