The influence of source credibility on communication effectiveness*:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Artikel |
| Sprache: | English |
| Veröffentlicht: |
1965
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| Beschreibung: | Part three. Social-psychological processes basic to public opinion. 6. The psychological basic of opinion and attitude |
Internformat
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| 100 | 1 | |a Hovland, Carl Iver |d 1912-1961 |0 (DE-588)124521495 |4 aut | |
| 245 | 1 | 0 | |a The influence of source credibility on communication effectiveness* |c Carl I. Hovland and Walter Weiss |
| 264 | 1 | |c 1965 | |
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| 773 | 1 | 8 | |g pages:337-347 |
| 773 | 0 | 8 | |t Public opinion and propaganda / Daniel Katz (chairman) ... |d New York [u.a.], 1965 |g Seiten 337-347 |w (DE-604)BV013140975 |
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| 941 | |s 337-347 | ||
Datensatz im Suchindex
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| author | Hovland, Carl Iver 1912-1961 Weiss, Walter |
| author_GND | (DE-588)124521495 (DE-588)137791356 |
| author_facet | Hovland, Carl Iver 1912-1961 Weiss, Walter |
| author_role | aut aut |
| author_sort | Hovland, Carl Iver 1912-1961 |
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| building | Verbundindex |
| bvnumber | BV047038354 |
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| id | DE-604.BV047038354 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T16:04:35Z |
| indexdate | 2024-07-10T09:00:50Z |
| institution | BVB |
| language | English |
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| spelling | Hovland, Carl Iver 1912-1961 (DE-588)124521495 aut The influence of source credibility on communication effectiveness* Carl I. Hovland and Walter Weiss 1965 txt rdacontent n rdamedia nc rdacarrier Part three. Social-psychological processes basic to public opinion. 6. The psychological basic of opinion and attitude Weiss, Walter (DE-588)137791356 aut pages:337-347 Public opinion and propaganda / Daniel Katz (chairman) ... New York [u.a.], 1965 Seiten 337-347 (DE-604)BV013140975 |
| spellingShingle | Hovland, Carl Iver 1912-1961 Weiss, Walter The influence of source credibility on communication effectiveness* |
| title | The influence of source credibility on communication effectiveness* |
| title_auth | The influence of source credibility on communication effectiveness* |
| title_exact_search | The influence of source credibility on communication effectiveness* |
| title_exact_search_txtP | The influence of source credibility on communication effectiveness* |
| title_full | The influence of source credibility on communication effectiveness* Carl I. Hovland and Walter Weiss |
| title_fullStr | The influence of source credibility on communication effectiveness* Carl I. Hovland and Walter Weiss |
| title_full_unstemmed | The influence of source credibility on communication effectiveness* Carl I. Hovland and Walter Weiss |
| title_short | The influence of source credibility on communication effectiveness* |
| title_sort | the influence of source credibility on communication effectiveness |
| work_keys_str_mv | AT hovlandcarliver theinfluenceofsourcecredibilityoncommunicationeffectiveness AT weisswalter theinfluenceofsourcecredibilityoncommunicationeffectiveness |