Small cities with big dreams: creative placemaking and branding strategies
How can small cities make an impact in a globalizing world dominated by 'world cities' and urban development strategies aimed at increasing agglomeration? This book addresses the challenges of smaller cities trying to put themselves on the map, attract resource, and initiate development. P...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Routledge
2019
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | How can small cities make an impact in a globalizing world dominated by 'world cities' and urban development strategies aimed at increasing agglomeration? This book addresses the challenges of smaller cities trying to put themselves on the map, attract resource, and initiate development. Placemaking has become an important tool for driving urban development that is sensitive to the needs of communities. This volume examines the development of creative placemaking practices that can help to link small cities to external networks, stimulate collaboration and help them make the most of the opportunities presented by the knowledge economy. The authors argue that the adoption of more strategic, holistic placemaking strategies that engage all stakeholders can be a successful alternative to copying bigger places. Drawing on a range of examples from around the world, they analyse small city development strategies and identify key success factors. This book focuses on the case of 's-Hertogenbosch, a small Dutch city that used cultural programming to link itself to global networks and stimulate economic, cultural, social and creative development. It advocates the use of cultural programming strategies as a more flexible alternative to traditional top-down planning approaches and as a means of avoiding copying the big city--back cover |
| Beschreibung: | Description based on print version record |
| Beschreibung: | 1 online resource (xvi, 251 pages : illustrations.) |
| ISBN: | 9781351201186 1351201182 |
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| 500 | |a Description based on print version record | ||
| 520 | |a How can small cities make an impact in a globalizing world dominated by 'world cities' and urban development strategies aimed at increasing agglomeration? This book addresses the challenges of smaller cities trying to put themselves on the map, attract resource, and initiate development. Placemaking has become an important tool for driving urban development that is sensitive to the needs of communities. This volume examines the development of creative placemaking practices that can help to link small cities to external networks, stimulate collaboration and help them make the most of the opportunities presented by the knowledge economy. The authors argue that the adoption of more strategic, holistic placemaking strategies that engage all stakeholders can be a successful alternative to copying bigger places. Drawing on a range of examples from around the world, they analyse small city development strategies and identify key success factors. This book focuses on the case of 's-Hertogenbosch, a small Dutch city that used cultural programming to link itself to global networks and stimulate economic, cultural, social and creative development. It advocates the use of cultural programming strategies as a more flexible alternative to traditional top-down planning approaches and as a means of avoiding copying the big city--back cover | ||
| 650 | 4 | |a City promotion | |
| 650 | 4 | |a Place marketing | |
| 650 | 4 | |a Small cities | |
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Datensatz im Suchindex
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| author | Richards, Greg Duif, Lian |
| author_facet | Richards, Greg Duif, Lian |
| author_role | aut aut |
| author_sort | Richards, Greg |
| author_variant | g r gr l d ld |
| building | Verbundindex |
| bvnumber | BV047015690 |
| collection | ZDB-7-TFC |
| ctrlnum | (ZDB-7-TFC)9781351201186 (DE-599)BVBBV047015690 |
| dewey-full | 659.2/930776 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2/930776 |
| dewey-search | 659.2/930776 |
| dewey-sort | 3659.2 6930776 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| illustrated | Illustrated |
| index_date | 2024-07-03T15:58:17Z |
| indexdate | 2024-07-10T09:00:12Z |
| institution | BVB |
| isbn | 9781351201186 1351201182 |
| language | English |
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| physical | 1 online resource (xvi, 251 pages : illustrations.) |
| psigel | ZDB-7-TFC |
| publishDate | 2019 |
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| publisher | Routledge |
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| spelling | Richards, Greg Verfasser aut Small cities with big dreams creative placemaking and branding strategies Greg Richards and Lian Duif New York, NY Routledge 2019 © 2019 1 online resource (xvi, 251 pages : illustrations.) txt rdacontent c rdamedia cr rdacarrier Description based on print version record How can small cities make an impact in a globalizing world dominated by 'world cities' and urban development strategies aimed at increasing agglomeration? This book addresses the challenges of smaller cities trying to put themselves on the map, attract resource, and initiate development. Placemaking has become an important tool for driving urban development that is sensitive to the needs of communities. This volume examines the development of creative placemaking practices that can help to link small cities to external networks, stimulate collaboration and help them make the most of the opportunities presented by the knowledge economy. The authors argue that the adoption of more strategic, holistic placemaking strategies that engage all stakeholders can be a successful alternative to copying bigger places. Drawing on a range of examples from around the world, they analyse small city development strategies and identify key success factors. This book focuses on the case of 's-Hertogenbosch, a small Dutch city that used cultural programming to link itself to global networks and stimulate economic, cultural, social and creative development. It advocates the use of cultural programming strategies as a more flexible alternative to traditional top-down planning approaches and as a means of avoiding copying the big city--back cover City promotion Place marketing Small cities Duif, Lian aut https://www.taylorfrancis.com/books/9781351201193 Verlag URL des Erstveroeffentlichers Volltext |
| spellingShingle | Richards, Greg Duif, Lian Small cities with big dreams creative placemaking and branding strategies City promotion Place marketing Small cities |
| title | Small cities with big dreams creative placemaking and branding strategies |
| title_auth | Small cities with big dreams creative placemaking and branding strategies |
| title_exact_search | Small cities with big dreams creative placemaking and branding strategies |
| title_exact_search_txtP | Small cities with big dreams creative placemaking and branding strategies |
| title_full | Small cities with big dreams creative placemaking and branding strategies Greg Richards and Lian Duif |
| title_fullStr | Small cities with big dreams creative placemaking and branding strategies Greg Richards and Lian Duif |
| title_full_unstemmed | Small cities with big dreams creative placemaking and branding strategies Greg Richards and Lian Duif |
| title_short | Small cities with big dreams |
| title_sort | small cities with big dreams creative placemaking and branding strategies |
| title_sub | creative placemaking and branding strategies |
| topic | City promotion Place marketing Small cities |
| topic_facet | City promotion Place marketing Small cities |
| url | https://www.taylorfrancis.com/books/9781351201193 |
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