Entrepreneurship for the Creative and Cultural Industries:
Artists, musicians, actors, singers, designers and other creative individuals need to understand basic business concepts if they are to successfully pursue their chosen artistic profession. These skills have historically not been taught to creative students, which leaves them unprepared to make a li...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Milton
Routledge
2020
|
| Ausgabe: | 2nd ed |
| Schriftenreihe: | Mastering Management in the Creative and Cultural Industries Ser
Mastering management in the creative and cultural industries |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | Artists, musicians, actors, singers, designers and other creative individuals need to understand basic business concepts if they are to successfully pursue their chosen artistic profession. These skills have historically not been taught to creative students, which leaves them unprepared to make a living from their artistic efforts. Entrepreneurship for the Creative and Cultural Industries will teach the basics of business in a way that is relevant to the challenges of running a small business marketing a creative product. Whether it is understanding the basics of business language, appreciating the crucial importance of finance, or using social media marketing, this innovative textbook covers the entrepreneurial skills required to succeed in the creative sector. Including advice from artists who have turned their idea into a profitable business and worksheets that can be combined into a simple business plan, Kolb helps non-business-minded creatives to understand everything they need to succeed in the increasingly competitive creative economy. This textbook is essential reading for non-business students who are looking to understand the business side of the creative sector, while its practical style will also suit recent graduates in these industries |
| Beschreibung: | 1 online resource (282 pages) |
| ISBN: | 9781000039979 1000039978 9780367817046 0367817047 9781000040012 1000040011 9781315778907 1315778904 9781000039993 1000039994 |
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| author | Kolb, Bonita M. |
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| dewey-hundreds | 700 - The arts |
| dewey-ones | 700 - The arts |
| dewey-raw | 700.23 |
| dewey-search | 700.23 |
| dewey-sort | 3700.23 |
| dewey-tens | 700 - The arts |
| discipline | Kunstgeschichte |
| discipline_str_mv | Kunstgeschichte |
| edition | 2nd ed |
| format | Electronic eBook |
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| id | DE-604.BV047005162 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T15:58:00Z |
| indexdate | 2024-07-10T08:59:54Z |
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| isbn | 9781000039979 1000039978 9780367817046 0367817047 9781000040012 1000040011 9781315778907 1315778904 9781000039993 1000039994 |
| language | English |
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| physical | 1 online resource (282 pages) |
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| publishDate | 2020 |
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| publisher | Routledge |
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| series2 | Mastering Management in the Creative and Cultural Industries Ser Mastering management in the creative and cultural industries |
| spelling | Kolb, Bonita M. Verfasser aut Entrepreneurship for the Creative and Cultural Industries 2nd ed Milton Routledge 2020 1 online resource (282 pages) txt rdacontent c rdamedia cr rdacarrier Mastering Management in the Creative and Cultural Industries Ser Mastering management in the creative and cultural industries Artists, musicians, actors, singers, designers and other creative individuals need to understand basic business concepts if they are to successfully pursue their chosen artistic profession. These skills have historically not been taught to creative students, which leaves them unprepared to make a living from their artistic efforts. Entrepreneurship for the Creative and Cultural Industries will teach the basics of business in a way that is relevant to the challenges of running a small business marketing a creative product. Whether it is understanding the basics of business language, appreciating the crucial importance of finance, or using social media marketing, this innovative textbook covers the entrepreneurial skills required to succeed in the creative sector. Including advice from artists who have turned their idea into a profitable business and worksheets that can be combined into a simple business plan, Kolb helps non-business-minded creatives to understand everything they need to succeed in the increasingly competitive creative economy. This textbook is essential reading for non-business students who are looking to understand the business side of the creative sector, while its practical style will also suit recent graduates in these industries Arts / Economic aspects Arts / Marketing Cultural industries / Management Entrepreneurship Artists https://www.taylorfrancis.com/books/9780367817046 Verlag URL des Erstveroeffentlichers Volltext |
| spellingShingle | Kolb, Bonita M. Entrepreneurship for the Creative and Cultural Industries Arts / Economic aspects Arts / Marketing Cultural industries / Management Entrepreneurship Artists |
| title | Entrepreneurship for the Creative and Cultural Industries |
| title_auth | Entrepreneurship for the Creative and Cultural Industries |
| title_exact_search | Entrepreneurship for the Creative and Cultural Industries |
| title_exact_search_txtP | Entrepreneurship for the Creative and Cultural Industries |
| title_full | Entrepreneurship for the Creative and Cultural Industries |
| title_fullStr | Entrepreneurship for the Creative and Cultural Industries |
| title_full_unstemmed | Entrepreneurship for the Creative and Cultural Industries |
| title_short | Entrepreneurship for the Creative and Cultural Industries |
| title_sort | entrepreneurship for the creative and cultural industries |
| topic | Arts / Economic aspects Arts / Marketing Cultural industries / Management Entrepreneurship Artists |
| topic_facet | Arts / Economic aspects Arts / Marketing Cultural industries / Management Entrepreneurship Artists |
| url | https://www.taylorfrancis.com/books/9780367817046 |
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