Cross-cultural management: with insights from brain science
Cross-Cultural Management: With Insights from Brain Scienceexplores a broad range of topics on the impact of culture in international business and vice versa, and the impact of businesses and individuals in shaping a culture. It provides critical and in-depth information on globalization, global/glo...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
Routledge
2020
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| Schlagworte: | |
| Online-Zugang: | DE-863 DE-862 DE-706 URL des Erstveröffentlichers |
| Zusammenfassung: | Cross-Cultural Management: With Insights from Brain Scienceexplores a broad range of topics on the impact of culture in international business and vice versa, and the impact of businesses and individuals in shaping a culture. It provides critical and in-depth information on globalization, global/glocal leadership, cross-cultural marketing, and cross-cultural negotiation. It also discusses many other topics that are not typically found in the mainstream management textbooks such as diversity management, bias management, cross-cultural motivation strategies, and change management. While most literature in the field is dominated by the static paradigm, that is, culture is fixed, nation equates to culture, and values are binary, this book takes a different approach. It regards national values as a first-best-guess and balances it with an introduction of the dynamic paradigm. This school of thought posits that culture is not static, context is the software of the mind, opposing values coexist, change is constant, and individuals can develop a multicultural mind. A unique feature of this book is the contribution of an interdisciplinary approach. It's the first textbook of cross-cultural management that incorporates latest findings from the emerging discipline of cultural neuroscience and evolutionary biology in the discussion. Such a holistic approach is meant to help readers gain a deeper and broader understanding of the subjects |
| Beschreibung: | 1 Online-Ressource (xviii, 337 Seiten) |
| ISBN: | 9781351396639 1351396633 9780203729915 0203729919 9781351396622 1351396625 9781351396615 1351396617 |
| DOI: | 10.4324/9780203729915 |
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| 520 | |a Cross-Cultural Management: With Insights from Brain Scienceexplores a broad range of topics on the impact of culture in international business and vice versa, and the impact of businesses and individuals in shaping a culture. It provides critical and in-depth information on globalization, global/glocal leadership, cross-cultural marketing, and cross-cultural negotiation. It also discusses many other topics that are not typically found in the mainstream management textbooks such as diversity management, bias management, cross-cultural motivation strategies, and change management. While most literature in the field is dominated by the static paradigm, that is, culture is fixed, nation equates to culture, and values are binary, this book takes a different approach. It regards national values as a first-best-guess and balances it with an introduction of the dynamic paradigm. This school of thought posits that culture is not static, context is the software of the mind, opposing values coexist, change is constant, and individuals can develop a multicultural mind. A unique feature of this book is the contribution of an interdisciplinary approach. It's the first textbook of cross-cultural management that incorporates latest findings from the emerging discipline of cultural neuroscience and evolutionary biology in the discussion. Such a holistic approach is meant to help readers gain a deeper and broader understanding of the subjects | ||
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| author | Ngyuen-Phuong-Mai, Mai 1976- |
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| id | DE-604.BV047004842 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T15:58:00Z |
| indexdate | 2024-08-01T16:07:24Z |
| institution | BVB |
| isbn | 9781351396639 1351396633 9780203729915 0203729919 9781351396622 1351396625 9781351396615 1351396617 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032412379 |
| oclc_num | 1245340120 |
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| physical | 1 Online-Ressource (xviii, 337 Seiten) |
| psigel | ZDB-7-TFC ZDB-7-TFC UBY_PDA_TFC_Kauf_23 |
| publishDate | 2020 |
| publishDateSearch | 2020 |
| publishDateSort | 2020 |
| publisher | Routledge |
| record_format | marc |
| spellingShingle | Ngyuen-Phuong-Mai, Mai 1976- Cross-cultural management with insights from brain science Diversity in the workplace Personnel management Intercultural communication Neurowissenschaften (DE-588)7555119-6 gnd Neuromarketing (DE-588)7601901-9 gnd Interkulturelles Management (DE-588)4343519-1 gnd |
| subject_GND | (DE-588)7555119-6 (DE-588)7601901-9 (DE-588)4343519-1 |
| title | Cross-cultural management with insights from brain science |
| title_auth | Cross-cultural management with insights from brain science |
| title_exact_search | Cross-cultural management with insights from brain science |
| title_exact_search_txtP | Cross-cultural management |
| title_full | Cross-cultural management with insights from brain science Mai Nguyen-Phuong-Mai |
| title_fullStr | Cross-cultural management with insights from brain science Mai Nguyen-Phuong-Mai |
| title_full_unstemmed | Cross-cultural management with insights from brain science Mai Nguyen-Phuong-Mai |
| title_short | Cross-cultural management |
| title_sort | cross cultural management with insights from brain science |
| title_sub | with insights from brain science |
| topic | Diversity in the workplace Personnel management Intercultural communication Neurowissenschaften (DE-588)7555119-6 gnd Neuromarketing (DE-588)7601901-9 gnd Interkulturelles Management (DE-588)4343519-1 gnd |
| topic_facet | Diversity in the workplace Personnel management Intercultural communication Neurowissenschaften Neuromarketing Interkulturelles Management |
| url | https://doi.org/10.4324/9780203729915 |
| work_keys_str_mv | AT ngyuenphuongmaimai crossculturalmanagementwithinsightsfrombrainscience |