APA (7th ed.) Citation

McMurray, A. J., & De Waal, G. A. (2020). Frugal innovation: A global research companion. Routledge. https://doi.org/10.4324/9780429025679

Chicago Style (17th ed.) Citation

McMurray, Adela J., and Gerrit A. De Waal. Frugal Innovation: A Global Research Companion. London: Routledge, 2020. https://doi.org/10.4324/9780429025679.

MLA (9th ed.) Citation

McMurray, Adela J., and Gerrit A. De Waal. Frugal Innovation: A Global Research Companion. Routledge, 2020. https://doi.org/10.4324/9780429025679.