Perspectives on Consumer Behaviour: Theoretical Aspects and Practical Applications
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer
2020
Cham Springer International Publishing |
| Schriftenreihe: | Contributions to Management Science
|
| Schlagworte: | |
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| Beschreibung: | 1 Online-Ressource (XX, 338 Seiten) 38 Illustrationen, 30 Illustrationen (farbig) |
| ISBN: | 9783030473808 |
| ISSN: | 1431-1941 |
| DOI: | 10.1007/978-3-030-47380-8 |
Internformat
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| discipline | Wirtschaftswissenschaften |
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| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV046791884 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T14:53:15Z |
| indexdate | 2024-08-01T15:26:09Z |
| institution | BVB |
| isbn | 9783030473808 |
| issn | 1431-1941 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032200812 |
| oclc_num | 1199701611 |
| open_access_boolean | |
| owner | DE-573 DE-860 DE-91 DE-BY-TUM DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-M347 DE-703 DE-1102 DE-706 DE-739 DE-634 DE-355 DE-BY-UBR DE-1050 DE-11 |
| owner_facet | DE-573 DE-860 DE-91 DE-BY-TUM DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-M347 DE-703 DE-1102 DE-706 DE-739 DE-634 DE-355 DE-BY-UBR DE-1050 DE-11 |
| physical | 1 Online-Ressource (XX, 338 Seiten) 38 Illustrationen, 30 Illustrationen (farbig) |
| psigel | ZDB-30-PQE ZDB-2-BUM ZDB-2-BUM_2020 ZDB-30-PQE FHD01_PQE_Kauf |
| publishDate | 2020 |
| publishDateSearch | 2020 |
| publishDateSort | 2020 |
| publisher | Springer Springer International Publishing |
| record_format | marc |
| series2 | Contributions to Management Science |
| spellingShingle | Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications Consumer Behavior Branding Market Research/Competitive Intelligence Motivation research (Marketing) Branding (Marketing) Market research Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4062644-1 (DE-588)4143413-4 |
| title | Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications |
| title_auth | Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications |
| title_exact_search | Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications |
| title_exact_search_txtP | Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications |
| title_full | Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications edited by Włodzimierz Sroka |
| title_fullStr | Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications edited by Włodzimierz Sroka |
| title_full_unstemmed | Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications edited by Włodzimierz Sroka |
| title_short | Perspectives on Consumer Behaviour |
| title_sort | perspectives on consumer behaviour theoretical aspects and practical applications |
| title_sub | Theoretical Aspects and Practical Applications |
| topic | Consumer Behavior Branding Market Research/Competitive Intelligence Motivation research (Marketing) Branding (Marketing) Market research Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Consumer Behavior Branding Market Research/Competitive Intelligence Motivation research (Marketing) Branding (Marketing) Market research Verbraucherverhalten Aufsatzsammlung |
| url | https://doi.org/10.1007/978-3-030-47380-8 |
| work_keys_str_mv | AT srokawłodzimierz perspectivesonconsumerbehaviourtheoreticalaspectsandpracticalapplications |