Multimodal metaphor and metonymy in advertising:
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Amsterdam ; Philadelphia
John Benjamins Publishing Company
[2017]
|
| Series: | Figurative thought and language
volume 2 |
| Subjects: | |
| Online Access: | UBW01 Volltext |
| Physical Description: | 1 Online-Ressource (vii, 232 Seiten) Illustrationen, Diagramme |
| ISBN: | 9789027264671 |
| DOI: | 10.1075/ftl.2 |
Staff View
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Record in the Search Index
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| illustrated | Not Illustrated |
| index_date | 2024-07-03T14:30:37Z |
| indexdate | 2024-07-10T08:51:42Z |
| institution | BVB |
| isbn | 9789027264671 |
| language | English |
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| physical | 1 Online-Ressource (vii, 232 Seiten) Illustrationen, Diagramme |
| psigel | ZDB-129-JBE ZDB-129-JBE UBW_Einzelkauf |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | John Benjamins Publishing Company |
| record_format | marc |
| series2 | Figurative thought and language |
| spelling | Pérez Sobrino, Paula Verfasser aut Multimodal metaphor and metonymy in advertising Paula Pérez Sobrino, Universidad Politécnica of Madrid Amsterdam ; Philadelphia John Benjamins Publishing Company [2017] © 2017 1 Online-Ressource (vii, 232 Seiten) Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier Figurative thought and language volume 2 Werbung (DE-588)4065541-6 gnd rswk-swf Metonymie (DE-588)4169738-8 gnd rswk-swf Metapher (DE-588)4038935-2 gnd rswk-swf Werbesprache (DE-588)4065535-0 gnd rswk-swf Werbesprache (DE-588)4065535-0 s Werbung (DE-588)4065541-6 s Metapher (DE-588)4038935-2 s Metonymie (DE-588)4169738-8 s DE-604 Erscheint auch als Druck-Ausgabe 978-90-272-0986-3 https://doi.org/10.1075/ftl.2 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Pérez Sobrino, Paula Multimodal metaphor and metonymy in advertising Werbung (DE-588)4065541-6 gnd Metonymie (DE-588)4169738-8 gnd Metapher (DE-588)4038935-2 gnd Werbesprache (DE-588)4065535-0 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4169738-8 (DE-588)4038935-2 (DE-588)4065535-0 |
| title | Multimodal metaphor and metonymy in advertising |
| title_auth | Multimodal metaphor and metonymy in advertising |
| title_exact_search | Multimodal metaphor and metonymy in advertising |
| title_exact_search_txtP | Multimodal metaphor and metonymy in advertising |
| title_full | Multimodal metaphor and metonymy in advertising Paula Pérez Sobrino, Universidad Politécnica of Madrid |
| title_fullStr | Multimodal metaphor and metonymy in advertising Paula Pérez Sobrino, Universidad Politécnica of Madrid |
| title_full_unstemmed | Multimodal metaphor and metonymy in advertising Paula Pérez Sobrino, Universidad Politécnica of Madrid |
| title_short | Multimodal metaphor and metonymy in advertising |
| title_sort | multimodal metaphor and metonymy in advertising |
| topic | Werbung (DE-588)4065541-6 gnd Metonymie (DE-588)4169738-8 gnd Metapher (DE-588)4038935-2 gnd Werbesprache (DE-588)4065535-0 gnd |
| topic_facet | Werbung Metonymie Metapher Werbesprache |
| url | https://doi.org/10.1075/ftl.2 |
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