Verfügbarkeit: Impacts of online advertising on business performance

Impacts of online advertising on business performance:

"This book examines online advertising activities and their connection to business performance in online environments. It also explores online communication channels including website presentation, social media, advertising platforms, and e-mailing"--

Gespeichert in:

Bibliographische Detailangaben
Weitere Verfasser:	Semerádová, Tereza 1989- (HerausgeberIn), Weinlich, Petr 1976- (HerausgeberIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Hershey, Pennsylvania IGI Global [2020]
Schlagworte:	Internet advertising Electronic commerce Success in business Marketing Unternehmenserfolg Online-Werbung Aufsatzsammlung
Online-Zugang:	DE-91 DE-20 DE-1049 DE-573 DE-898 DE-706 DE-1050 DE-83
Zusammenfassung:	"This book examines online advertising activities and their connection to business performance in online environments. It also explores online communication channels including website presentation, social media, advertising platforms, and e-mailing"--
Beschreibung:	Description based on title screen (IGI Global, viewed 11/12/2019)
Beschreibung:	1 Online-Ressource (16 PDFs (262 pages))
ISBN:	9781799816201

Internformat

MARC


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Datensatz im Suchindex

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dewey-hundreds	600 - Technology (Applied sciences)
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dewey-raw	659.14/4
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dewey-sort	3659.14 14
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
discipline_str_mv	Wirtschaftswissenschaften
format	Electronic eBook
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index_date	2024-07-03T14:17:51Z
indexdate	2024-07-20T06:38:28Z
institution	BVB
isbn	9781799816201
language	English
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spelling	Impacts of online advertising on business performance Tereza Semerádová and Petr Weinlich, editors Hershey, Pennsylvania IGI Global [2020] 1 Online-Ressource (16 PDFs (262 pages)) txt rdacontent c rdamedia cr rdacarrier Description based on title screen (IGI Global, viewed 11/12/2019) "This book examines online advertising activities and their connection to business performance in online environments. It also explores online communication channels including website presentation, social media, advertising platforms, and e-mailing"-- Internet advertising Electronic commerce Success in business Marketing (DE-588)4037589-4 gnd rswk-swf Unternehmenserfolg (DE-588)4223768-3 gnd rswk-swf Online-Werbung (DE-588)7636951-1 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketing (DE-588)4037589-4 s Online-Werbung (DE-588)7636951-1 s Unternehmenserfolg (DE-588)4223768-3 s 2\p DE-604 Semerádová, Tereza 1989- edt Weinlich, Petr 1976- edt Erscheint auch als Druck-Ausgabe 1799816184 9781799816188 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Impacts of online advertising on business performance Internet advertising Electronic commerce Success in business Marketing (DE-588)4037589-4 gnd Unternehmenserfolg (DE-588)4223768-3 gnd Online-Werbung (DE-588)7636951-1 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4223768-3 (DE-588)7636951-1 (DE-588)4143413-4
title	Impacts of online advertising on business performance
title_auth	Impacts of online advertising on business performance
title_exact_search	Impacts of online advertising on business performance
title_exact_search_txtP	Impacts of online advertising on business performance
title_full	Impacts of online advertising on business performance Tereza Semerádová and Petr Weinlich, editors
title_fullStr	Impacts of online advertising on business performance Tereza Semerádová and Petr Weinlich, editors
title_full_unstemmed	Impacts of online advertising on business performance Tereza Semerádová and Petr Weinlich, editors
title_short	Impacts of online advertising on business performance
title_sort	impacts of online advertising on business performance
topic	Internet advertising Electronic commerce Success in business Marketing (DE-588)4037589-4 gnd Unternehmenserfolg (DE-588)4223768-3 gnd Online-Werbung (DE-588)7636951-1 gnd
topic_facet	Internet advertising Electronic commerce Success in business Marketing Unternehmenserfolg Online-Werbung Aufsatzsammlung
work_keys_str_mv	AT semeradovatereza impactsofonlineadvertisingonbusinessperformance AT weinlichpetr impactsofonlineadvertisingonbusinessperformance

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