The experience economy: competing for customer time, attention, and money
Preview -- Welcome to the experience economy -- Setting the stage -- The show must go on -- Get your act together -- Experiencing less sacrifice -- Intermission: a refreshing experience -- Work is theatre -- Performing to form -- Now act your part -- The customer is the product -- Finding your role...
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Boston, Massachusetts
Harvard Business Review Press
[2020]
|
Schlagworte: | |
Zusammenfassung: | Preview -- Welcome to the experience economy -- Setting the stage -- The show must go on -- Get your act together -- Experiencing less sacrifice -- Intermission: a refreshing experience -- Work is theatre -- Performing to form -- Now act your part -- The customer is the product -- Finding your role in the world -- Encore: exit, stage right |
Beschreibung: | Includes index |
Beschreibung: | xxx, 329 Illustrationen |
ISBN: | 9781633697973 |
Internformat
MARC
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035 | |a (OCoLC)1143791370 | ||
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100 | 1 | |a Pine, B. Joseph |d 1958- |e Verfasser |0 (DE-588)121950298 |4 aut | |
245 | 1 | 0 | |a The experience economy |b competing for customer time, attention, and money |c B. Joseph Pine II, James H. Gilmore |
264 | 1 | |a Boston, Massachusetts |b Harvard Business Review Press |c [2020] | |
300 | |a xxx, 329 |b Illustrationen | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes index | ||
520 | 3 | |a Preview -- Welcome to the experience economy -- Setting the stage -- The show must go on -- Get your act together -- Experiencing less sacrifice -- Intermission: a refreshing experience -- Work is theatre -- Performing to form -- Now act your part -- The customer is the product -- Finding your role in the world -- Encore: exit, stage right | |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
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650 | 0 | 7 | |a Produktmanagement |0 (DE-588)4125960-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Erlebnismarketing |0 (DE-588)4318118-1 |2 gnd |9 rswk-swf |
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653 | 0 | |a Production management | |
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653 | 0 | |a Diversification in industry | |
653 | 0 | |a Customer services | |
689 | 0 | 0 | |a Kundendienst |0 (DE-588)4135134-4 |D s |
689 | 0 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
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700 | 1 | |a Gilmore, James H. |d 1959- |e Verfasser |0 (DE-588)121950328 |4 aut | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-63369-798-0 |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-032028760 |
Datensatz im Suchindex
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adam_text | |
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Pine, B. Joseph 1958- Gilmore, James H. 1959- |
author_GND | (DE-588)121950298 (DE-588)121950328 |
author_facet | Pine, B. Joseph 1958- Gilmore, James H. 1959- |
author_role | aut aut |
author_sort | Pine, B. Joseph 1958- |
author_variant | b j p bj bjp j h g jh jhg |
building | Verbundindex |
bvnumber | BV046616975 |
classification_rvk | AK 86700 QP 621 |
ctrlnum | (OCoLC)1143791370 (DE-599)BVBBV046616975 |
discipline | Allgemeines Wirtschaftswissenschaften |
discipline_str_mv | Allgemeines Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV046616975 |
illustrated | Illustrated |
index_date | 2024-07-03T14:06:57Z |
indexdate | 2025-01-10T19:04:56Z |
institution | BVB |
isbn | 9781633697973 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032028760 |
oclc_num | 1143791370 |
open_access_boolean | |
owner | DE-573 DE-20 |
owner_facet | DE-573 DE-20 |
physical | xxx, 329 Illustrationen |
publishDate | 2020 |
publishDateSearch | 2020 |
publishDateSort | 2020 |
publisher | Harvard Business Review Press |
record_format | marc |
spelling | Pine, B. Joseph 1958- Verfasser (DE-588)121950298 aut The experience economy competing for customer time, attention, and money B. Joseph Pine II, James H. Gilmore Boston, Massachusetts Harvard Business Review Press [2020] xxx, 329 Illustrationen txt rdacontent n rdamedia nc rdacarrier Includes index Preview -- Welcome to the experience economy -- Setting the stage -- The show must go on -- Get your act together -- Experiencing less sacrifice -- Intermission: a refreshing experience -- Work is theatre -- Performing to form -- Now act your part -- The customer is the product -- Finding your role in the world -- Encore: exit, stage right Marketing (DE-588)4037589-4 gnd rswk-swf Erlebniskauf (DE-588)4123153-3 gnd rswk-swf Produktmanagement (DE-588)4125960-9 gnd rswk-swf Erlebnismarketing (DE-588)4318118-1 gnd rswk-swf Kundendienst (DE-588)4135134-4 gnd rswk-swf Production management Marketing Diversification in industry Customer services Kundendienst (DE-588)4135134-4 s Marketing (DE-588)4037589-4 s DE-604 Erlebniskauf (DE-588)4123153-3 s Erlebnismarketing (DE-588)4318118-1 s Produktmanagement (DE-588)4125960-9 s Gilmore, James H. 1959- Verfasser (DE-588)121950328 aut Erscheint auch als Online-Ausgabe 978-1-63369-798-0 |
spellingShingle | Pine, B. Joseph 1958- Gilmore, James H. 1959- The experience economy competing for customer time, attention, and money Marketing (DE-588)4037589-4 gnd Erlebniskauf (DE-588)4123153-3 gnd Produktmanagement (DE-588)4125960-9 gnd Erlebnismarketing (DE-588)4318118-1 gnd Kundendienst (DE-588)4135134-4 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4123153-3 (DE-588)4125960-9 (DE-588)4318118-1 (DE-588)4135134-4 |
title | The experience economy competing for customer time, attention, and money |
title_auth | The experience economy competing for customer time, attention, and money |
title_exact_search | The experience economy competing for customer time, attention, and money |
title_exact_search_txtP | The experience economy competing for customer time, attention, and money |
title_full | The experience economy competing for customer time, attention, and money B. Joseph Pine II, James H. Gilmore |
title_fullStr | The experience economy competing for customer time, attention, and money B. Joseph Pine II, James H. Gilmore |
title_full_unstemmed | The experience economy competing for customer time, attention, and money B. Joseph Pine II, James H. Gilmore |
title_short | The experience economy |
title_sort | the experience economy competing for customer time attention and money |
title_sub | competing for customer time, attention, and money |
topic | Marketing (DE-588)4037589-4 gnd Erlebniskauf (DE-588)4123153-3 gnd Produktmanagement (DE-588)4125960-9 gnd Erlebnismarketing (DE-588)4318118-1 gnd Kundendienst (DE-588)4135134-4 gnd |
topic_facet | Marketing Erlebniskauf Produktmanagement Erlebnismarketing Kundendienst |
work_keys_str_mv | AT pinebjoseph theexperienceeconomycompetingforcustomertimeattentionandmoney AT gilmorejamesh theexperienceeconomycompetingforcustomertimeattentionandmoney |