Creative aerobics: fueling imagination in the 21st century

Creative Aerobics is an internationally proven technique for producing creative ideas. It works for you regardless of whether you are a left-brained student, a creative writer, an engineer, a copywriter, a businessperson, a gifted writer or an artist, or an advertising or marketing professional. In...

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Bibliographic Details
Main Authors: George, Linda Conway Correll (Author), Yagnik, Arpan (Author)
Format: Electronic eBook
Language:English
Published: Los Angeles, CA SAGE Publications, Inc. 2017
Edition:1st edition
Subjects:
Online Access:Volltext
Summary:Creative Aerobics is an internationally proven technique for producing creative ideas. It works for you regardless of whether you are a left-brained student, a creative writer, an engineer, a copywriter, a businessperson, a gifted writer or an artist, or an advertising or marketing professional. In other words, it is a contemporary, creative process that can work for everybody. Advertising and marketing professionals will find this book particularly helpful in extending their ideation skills, maximizing their creative potential, and reducing their time per assignment
Physical Description:160 pages illustrations
ISBN:9789353280581

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