Absolute essentials of strategic management:

Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Witcher, Barry J. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: London ; New York Routledge 2020
Schriftenreihe:Routledge focus
Absolute essentials of business and economics
Schlagworte:
Online-Zugang:DE-1050
DE-188
Zusammenfassung:Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world
Beschreibung:1 Online-Ressource (107 Seiten) Illustrationen, Diagramme
ISBN:9780429774041
9780429774034
9780429774027
9780429430794

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